Sponsorship

Ford ups the horsepower at the Kentucky Derby, becomes multi-year partner of Churchill Downs

The Ford F-Series will be on display during the Kentucky Derby.

Photo courtesy of Ford Motor Company

Every running of the Kentucky Derby kicks off with the crowd together singing "My Old Kentucky Home". Traditionally, the sun shines bright in the land of Churchill Downs, which is also where Ford makes the Ford F-Series Super Duty, Ford Escape, and Ford Expedition.

Ford has announced a new multi-year partnership with Churchill Downs, unseating Ram as the official automotive company of the famed horse racing track.

"With Louisville Assembly Plant and Kentucky Truck Plant practically in the backyard of Churchill Downs, Ford's participation in this uniquely American tradition is long overdue," said Matt Van Dyke, Ford marketing director. "While our workhorse trucks naturally play a huge role supporting the many aspects of the equine and racing industries, our legendary sports car is named Mustang and our much-anticipated off-roading icon is Bronco. Ford products capture the freedom synonymous with the relationship between a winning horse and jockey."

The new 2020 Ford F-Series Super Duty will serve as featured vehicle of the 146th Kentucky Derby on Saturday, May 2, 2020.

As official truck, non-luxury SUV, car and van of Churchill Downs and the Kentucky Derby, Ford is hosting on-site activations throughout Derby Week, including special access for FordPass Rewards members plus celebrations for veterans and active duty military personnel.

Each Kentucky Oaks and Derby horse owner will also receive a Ford Explorer to use during the event.

In addition, Derby attendees can experience a wide variety of displays highlighting the Ford lineup, including the new 2020 Ford F-Series Super Duty that recently began production at Kentucky Truck Plant and the 2020 Ford Escape, which is built at Louisville Assembly Plant.

"Our employees here in Louisville are proud to be building products that play an integral role in our customers' lives, and now for the great American tradition that is the Kentucky Derby," said Joe Bobnar, Ford director of manufacturing for Louisville Assembly Plant and Kentucky Truck Plant. "This partnership means something special to our thousands of dedicated employees, retirees and dealers in the Louisville community."

The company will also host a Ford Day during the 2020 racing season, granting Ford employees and their guests free admission to a race day at Churchill Downs.

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Nuts & Bolts

 
 

CSR Racing 2 is a mobile game that allows gamers to drive a selection of Bugatti concept cars and production vehicles.

Photo courtesy of Bugatt

Bugatti and Zynga, the company behind FarmVille, have teamed up again to deliver a virtual drive experience in the Bugatti Bolide concept car to gamers. Bugatti has not yet decided if the Bolide, a hypercar that the President of Bugatti described as “riding a cannonball”, is bound for production.

Zynga’s CSR Racing 2 (CSR2) mobile game to allow players to compete against each other in drag race with different vehicles in various categories. As players win races they win points. These points can be used to upgrade their vehicle of purchase a more powerful model, like the Bolide.

The Bugatti Bolide is able to be raced at various tracks throughout the game.Photo courtesy of Bugatti

In the concept, Bugatti has used its 8.0-liter W16 engine, which delivers 1,850 PS (1,824 horsepower) and 1,805 nM (1,364 pound-feet) of torque to move the Bolide1's 1,240-kilogram (2,733-pound) body. Bugatti clocks the model's top speed as being almost on-par with that of Formula One cars, well above 500 kilometers per hour (310 mph) and confirms that the weight and speed do not impact the car's agility.

The game gives gamers relatively accurate use of the car’s power.

"We are thrilled to have our fans experience the raw track-ready power of the Bugatti Bolide virtually through CSR2," says Stephan Winkelmann, President of Bugatti. "Interactive entertainment allows racers across all generations to get behind the wheel of our latest hyper sport cars and feel their performance."

This is not the first collaboration between Zynga and Bugatti. Since last year, gamers have been able to add vehicles including the exclusive Chiron Pur Sport, the Chiron Super Sport 300+, La Voiture Noire, and the Centodieci to their garage, configure them and use them to race along the drag strip.

CSR2 is available to download for free on the App Store as well as the Google Play Store.

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The Hispano Suiza Carmen Boulogne is an all-electric hypercar

Photo courtesy of Hispano Suiza

The Hispano Suiza brand has been around for more than a century. Now primarily known as an aerospace company, the automotive side of the business is attempting a revival, first with the Carmen's introduction and now with the Carmen Boulogne, a sportier take on the Carmen.

The Carmen Boulogne is a fully electric and exclusive hypercar that was designed, developed, and manufactured in Barcelona, Spain. The company will create just five examples for sale.

Its name origin stretches back to 1921 when Hispano Suiza made a racing version of its high-performance H6 Coupé and entered it in the George Boillot Cup, an endurance race lasting more than 3.5 hours around the French city of Boulogne. Hispano Suiza took the win at the race in 1921, 1922, and 1923.

Hispano Suiza Carmen Boulogne Photo courtesy of Hispano Suiza

The Hispano Suiza Carmen Boulogne delivers 1,098 horsepower and has an electronically limited maximum speed of 180 mph. The car can get form zero to 60 mph in 2.6 seconds and weighs 3,593 pounds. Its weight is 60 pounds less than the traditional Carmen, a number that was achieved by changing out traditional structural elements for a carbon fiber subframe, among other parts. Additionally, the entire body of the car is carbon fiber.

The car's 80 kilowatt hour battery gives it a driving range of up to 248 miles. That's similar to the range of the 2021 Ford Mustang Mach-E. Its battery is designed and produced in-house, and has fast-charging capability of more than 80 kilowatts, taking just 30 minutes to charge from 30 to 80 percent via a CCS2 fast charger. It also has CHAdeMO and GB/T charging options.

Each rear wheel of the car has two permanent-magnet synchronous motors. The torque deliver of each motor is controlled through a vectoring system honed by experience in Formula E racing. Off the line through 6,500 rpm, the car is capable of reaching 1,180 pound-feet of torque.

The face of the car has the same semi-circular headlights and scowl as the Carmen, with the difference of a copper-colored grille. Buyers can customize their model to include either suede or black Alcantara on the dashboard and door panels.

Hispano Suiza Carmen Boulogne

Photo courtesy of Hispano Suiza

The price of the Hispano Suiza Carmen Boulogne starts at $2 million USD, and its manufacturing process requires approximately twelve month of lead time.

The five units of the Carmen Boulogne hypercar join the 14 units of the Carmen to reach a total of 19 units in production, with the first unit ready to be delivered in 2022.

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