Sponsorship

Honda re-ups naming rights to Anaheim's Honda Center, adding 10 years to partnership

The Honda Center will be known as the Honda Center until at least 2031.

Photo courtesy of American Honda Motor Co., Inc

The home of the Anaheim Ducks will keep the same name for at least the next decade. Honda has added 10 years to its already 15-year long sponsorship of the Honda Center. The partnership will now run through 2031. The company first entered into partnership with the arena in October 2006.

Along with retaining the naming rights, the sponsorship will be supported with exterior signage, freeway marquee placement, integration throughout all forms of media, car displays on two exterior corners of the arena, and the continuation of the annual Anaheim Ducks Fan Appreciation Night sweepstakes where one Ducks' fan takes home a new Honda vehicle.

"We are thrilled to extend our partnership with Honda Center for another 10 years. We've been partners with the arena and Anaheim Ducks for over 13 years and are pleased to support the vision and financial resources that Henry and Susan Samueli invest in the building to maintain it as a state-of-the-art facility," said Jay Joseph, vice president of the Marketing Division of Automobile Sales at American Honda Motor Co.

Honda has its North American roots in Southern California 60 years ago and has its North American headquarters in Torrance, which is about 30 miles west of the arena. The company recently celebrated selling its 400 millionth motorcycle.

The arena isn't the only place where Honda has supported athletic endeavors and events in California. The company has had partnerships with the Rose Parade, the Aquarium of the Pacific, Acura Grand Prix of Long Beach and Disneyland Resort.

Additionally, Honda has sponsored the Anaheim Ducks Foundation's annual Anaheim Ducks Golf Classic and Dux in Tux events, which have raised over $4.5 million since the start of the Honda partnership in 2006.

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Friday auction find

Is this the cleanest Honda Prelude left?

This 22-year-old Honda looks almost new.

Cars and Bids

It's Friday, which means we're rounding out the week by obsessing over sales listings and car auctions. It's a good time to be looking, if only from a distance, because there are cars like this 1999 Honda Prelude Type-SH just waiting for us to take them home.

We hear it all the time, but this is likely one of the cleanest remaining fifth-generation Preludes around today. No modifications have been performed, which alone makes this car rare, but the mileage takes the exclusivity a step further. With just 28,700 miles on the clock, this Prelude is nearly new.

The Prelude's 2.2-liter inline-four made 200 horsepower and 156 pound-feet of torque when new, and this one's mileage is low enough that those numbers are likely still close to accurate. A five-speed manual is on board here, and despite the fact that the car is front-wheel drive, Honda made numerous upgrades to the car that gave it sharp handling.


1999 Honda Prelude Type SH Manual transmission and patterned cloth seats. Does it get much better?Cars and Bids


The Prelude Type-SH was better than its standard counterpart in nearly every measurable way. It rode on 16-inch alloy wheels and lowered suspension that set it an inch lower than the normal car. It also features an active torque transfer system, which could transfer as much as 80 percent of drive power to the outside wheel during cornering. Independent front and rear suspension rounded out the package to make the Prelude Type-SH a quick and nimble front-drive car.

It's easy to get wrapped up in the nostalgia of these cars. After all, for many of us they bring back fond memories of our school years, when cars like the Prelude were new and unobtainable by most young drivers. Even so, it's important to remember that a 20-plus-year-old Honda won't provide a modern driving experience and won't be as sharp as you probably think it will. That's not enough to stop many people (us included) from wanting one, but it's worth noting.


1999 Honda Prelude Type SH The Type SH features many upgrades over the standard Prelude.Cars and Bids

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New compact car

Honda announces 2022 Civic Hatchback

The 2022 Civic Hatchback features a sweeping shape.

Honda

The new 2022 model year cars are coming. Earlier this month, the 2022 Honda Civic Sedan began arriving at dealerships across the country, but Honda isn't resting there. Instead, the automaker just announced the 2022 Honda Civic Hatchback, which will come later in 2021 with European-inspired styling and enthusiast-friendly powertrains.

The Civic Hatchback takes much of its inspiration from the new Civic Sedan that has already begun hitting dealers' lots. The automaker says that the new Hatchback is designed for young, active buyers and notes that it will build the car in the United States for the first time. Production will begin later this year at Honda's Greensburg Indiana Plant.


2022 Honda Civic Hatchback The new Civic Hatchback will be offered with a manual transmission option.Honda


The Civic Hatchback takes its styling cues from European sportback cars. That means a smoother, more stretched-out profile instead of the abbreviated liftback shape typically seen in hatchbacks. The design makes the Civic Hatchback's wheelbase 1.4 inches longer and pushes its rear track width out by half an inch. At the same time, the car is 4.9 inches shorter than its Sedan counterpart.

Since it shares so much with the Civic Sedan, the Hatchback shares many of its counterpart's features. The list includes standard features such as:

  • A 7.0-inch color touchscreen with Apple CarPlay and Android Auto
  • Updated suspension and steering tuning
  • New front airbags designed to reduce traumatic brain and neck injuries during a crash
  • Updated Honda Sensing camera system with a new Traffic Jam Assist feature

Honda will also offer upgrades, such as a larger HD touchscreen and a Bose premium audio system for the Sport Touring trim.

Two engines will be offered in the Civic Hatchback, both of which can be paired with a six-speed manual transmission. The base LX and Sport trims come with a 2.0-liter four-cylinder engine that makes 158 horsepower and 138 pound-feet of torque. The EX-L and Sport Touring trims get a turbocharged 1.5-liter four-cylinder engine that produces 180 horsepower and 177 pound-feet of torque.

Buyers who don't want to shift their own gears can continuously variable transmission with either engine. However, buyers that do will be treated to a brand-new manual gearbox, at least in the Sport and Sport Touring models. Honda says it redesigned the transmission to provide a sportier feel. It has improved shift rigidity, shorter shift throws and features a new dual-mass flywheel that reduces noise and vibrations from the drivetrain.


2022 Honda Civic Hatchback Folding rear seats opens the Civic's cargo area for better storage.Honda


Honda has not detailed pricing or exact release date information yet but says that the new car will arrive later this year. Pricing for the 2022 Civic Sedan starts at $21,700 before destination and climbs to $28,300 at the top end.

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