Electric Vehicles

Out of juice: Chinese EV company Byton suspends operations, lays off staff

It looks like it's the end of the line for Byton.

Photo courtesy of Byton

Lucid, Faraday Future, Byton, Rivian. One by one electric vehicle companies debuted over the last few years promising big innovation and a revolution to the mobility industry. Now, another one looks like it's biting the dust.

Byton recently announced that it is suspending operations for the next six months and letting go most of the staff that remained after they laid off about half of its 450 U.S.-based employees in April.

Byton M-Byte The electric vehicle market is getting increasingly competitive.Photo courtesy of Byton

Byton spokesman Dave Buchko told TheDetroitBureau.com, "The company is going to suspend operations on July 1 for six months ... the board of directors and top management are looking to find a way to move the company forward."

The company was founded in 2017 by a group of former Nissan and BMW executives. More than $800 million was eventually raised for the venture from three rounds of funding efforts, much of it coming from China. Byton recently completed their assembly plant and was given a license to produce vehicles by the Chinese government.

The company made its biggest industry waves when it debuted an all-electric vehicle at CES in 2019 that featured a 48-inch video display that ran from driver to passenger across the dashboard. In 2020, they showed off an electric utility vehicle at the same event.

Despite a diversified portfolio of investors from global markets, Byton looks to not have been able to sustain the company in the face of the COVID-19 pandemic.

Byton M-Byte The company's 48-inch screen made waves when it was revealed.Photo courtesy of Byton

Byton was already facing an uphill battle in the marketplace. The industry's heaviest hitters are looking to infuse the global market, and especially the Chinese market, with a bevy of battery electric vehicles in the coming year.

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Polestar currently operates four showrooms in the U.S.

Photo courtesy of Polestar

Polestar, an electric performance car brand, will be opening 15 new sales locations in the U.S. by the end of 2021. Called Polestar Spaces, the showrooms are more in line with what Tesla offers and less like a traditional auto dealership.

Each Polestar Space features minimalist Scandinavian-like design, pulling together the heritage of the company with a modern sales environment. Each location is staffed by non-commissioned Polestar Specialists. Test drives can be coordinated on-site or at home.

In the next few months, locations in Austin, Texas; Boston; Denver, Seattle; South Florida; and Washington D.C. will open. Those new showrooms will be established in connection with established retailer groups in the area. Additional information regarding the D.C. and Florida locations is expected soon.

2021 Polestar 2 The fastback Polestar 2 is a head-turner. Photo courtesy of Polestar

The second-half of 2021 will welcome the opening of additional showrooms in Atlanta; Central and South New Jersey; Connecticut; Dallas; Detroit; Minneapolis; Phoenix; and Orange County, California.

Specific showroom details are available at Polestar.com/Spaces.

"In 2019 we stated our goal of servicing 85% of the addressable EV market within a year of the Polestar 2 launch," said Gregor Hembrough, Head of Polestar in North America. "With these 2021 appointments, we will accomplish that and more- especially with our free pickup and delivery servicing within 150 miles of a brick-and-mortar Polestar location."

Polestar Spaces are already open in Los Angeles (Santa Monica) and Manhattan, plus two locations in the San Francisco Bay Area (Corte Madera and Santa Clara).

The automaker currently offers the Polestar 2 for sale in the U.S. AutomotiveMap recently had the opportunity to test drive the car for review.

It was recently confirmed that the Polestar Precept concept is headed to production. The concept version of the car is noted for its sustainable materials and minimalist design.

Additionally, Polestar and Koenigsegg are working on a project.

Further markets for expansion will be announced later in 2021.

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The Volvo C40 Recharge is a couple-like version of the XC40.

Photo courtesy of Volvo Car USA

Earlier this week, Volvo announced that it is going all-in on electric vehicles by 2030. Now it's showing off its latest model, a take on the XC40 Recharge - the 2022 Volvo C40 Recharge.

Taking a note from the Audi playbook, the C40 Recharge is a sloped roof version of the XC40 Recharge. It has sleeker design than its predecessor even though they both ride on the same platform. The face of the model shows off a new design path for Volvo and has headlights with state-of-the-art pixel technology, something also on the Hyundai Ioniq 5.

Volvo has given the car an electric powertrain that consists of two electric motors, one on the front axle and one at the back, which are powered by a 78-kilowatt-hour battery that can be charged to 80 percent in 40 minutes. It has an expected range of 260 miles.

2022 Volvo C40 Recharge

Photo courtesy of Volvo Car USA

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The C40 Recharge offers a high seating position and is available in a large range of color ways. It is the first Volvo model to be completely leather-free. Volvo has given the model its infotainment system, which runs on Android technology. Apps such as Google Maps, Google Assistant, and the Google Play Store are built in. The tech allows for over-the-air updates.

Volvo will only sell the C40 Recharge online and it will come with a care package.

"The C40 Recharge represents the future of Volvo and shows where we are going," said Henrik Green, chief technology officer. "It is fully electric, offered online only with a convenient care package and will be available for quick delivery. Getting a new Volvo was never this attractive."

The XC40 was Volvo's first all-electric car. Volvo promises additional electric models are on their way in the coming years. The automaker predicts that by 2025, 50 percent of its global sales volume will consist of fully electric cars. The rest will be hybrids. To achieve this, Volvo is expected to lean heavily on the Asian and European markets where EVs are more popular with buyers due to government regulation.

The C40 Recharge will go in production this fall and will be built alongside the XC40 Recharge at the Volvo Cars manufacturing plant in Ghent, Belgium.

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