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New Toyota commercial celebrates 100 years of Negro Leagues Baseball

Toyota is celebrating the history of baseball's Negro Leagues in its new commercial.

Photo courtesy of Toyota Motor Sales U.S.A., Inc.

When baseball players in the Negro Leagues showed up, they showed out. That's what the redesigned 2020 Toyota Highlander is trying to do with its sleek new exterior and refined interior. A new commercial from the Japanese automaker called "Home Team" looks to shine light on both.

This year marks the 100-year anniversary of Negro Leagues Baseball, the segregated alternative to Major League Baseball that existed prior to integration in the late 1940s. In honor of the centennial, Toyota opted to include a player from that era in their latest commercial.

James "Jim" Robinson, former captain of the Kansas City Monarchs is featured as the family patriarch in the spot, titled "Home Team." Robinson's career started after Jackie Robinson had made it to the Brooklyn Dodgers, in 1947. The young Jim Robinson played his first Negro Leagues game for the Philadelphia Stars at Yankee Stadium.

After also playing for the Indianapolis Clowns, Robinson earned an invite to try out for the St. Louis Cardinals. The Korean War interrupted his chance to try out then, but after serving 21 months in the military, he got another chance. After his tryout, the Cardinals assigned him to a Class B minor-league team.

Instead of accepting his fate, Robinson instead left the Cardinals affiliate and took his chances with the Kansas City Monarchs. It's a replica of that Monarchs jersey that Robinson wears in the Highlander commercial.

The Toyota commercial was filmed partly at the Negro Leagues Baseball Museum in Kansas City, Missouri.

"We are truly delighted that Toyota has chosen to honor the unsung heroes of the Negro Leagues this way," says Bob Kendrick, President, Negro Leagues Baseball Museum. "The passion, determination, and unwavering spirit from these individuals is truly an American story."

"Home Team" will begin airing on March 30, 2020.

Go behind the scenes of the commercial below.

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Toyota teases new SUV that could be updated Sequoia

The teaser image gives zero detail on the new SUV.

Toyota

Toyota recently retook the title of world’s largest automaker and has its sights set on refreshing some of its oldest models. The Tundra full-size pickup truck got the treatment late last year, and now we’re seeing teases of a new SUV from the auto giant. The image, released yesterday, is likely of a new Sequoia, which is based on the Tundra and is equally as overdue for a refresh.

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After 15 years or so on sale in its current form, the Sequoia is old enough to earn a learner’s permit of its own at this point. All of its competitors offer newer and more intuitive technology, a larger variety of advanced safety gear, and more efficient powertrains. In the teaser, we can see a sharply chiseled rear quarter panel and shapely tail lights, but not much else. If it is a Sequoia, the styling marks a significant shift in the SUV’s outward appearance.

The shadowy image is the only tidbit Toyota has shared so far, but we can draw some information from the recently released Toyota Tundra pickup truck, with which the Sequoia typically shares a platform and powertrain elements. The all-new 2022 Tundra dropped the 5.7-liter V8 that powered it for years, in favor of a pair of twin-turbo V6 engines, one of which is a hybrid. That means we could see a new Sequoia with the same engines, delivering up to 479 horsepower.

2022 Toyota Sequoia We're likely to see a TRD off-road oriented model.Toyota

The new full-size SUV will likely also get some of the tech updates that Toyota bestowed upon the new Tundra. That could mean up to a 14-inch infotainment touchscreen with a new, more intuitive user interface and over-the-air updates. Refreshed safety features are almost certainly on the list of Sequoia changes as well.

Toyota hasn’t nailed down an official reveal date or any other information for the new SUV, but has said that more details are coming soon.

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