Sponsorship

Subaru snags first stadium naming rights in company history

Subaru of America and the Philadelphia Union announce a multi-year stadium naming rights agreement with the core of the partnership geared toward the development of community programs that enhance the greater Philadelphia community.

Photo courtesy of Subaru of America Inc.

Subaru of America isn't just selling record numbers of cars. They're also achieving milestones of a different variety. Today the company announced that it has purchased the naming rights to the stadium where the Philadelphia Union Major League Soccer club plays. This is the first time that the automaker has put its name on a stadium.

The multi-year deal is worth an undisclosed amount and will rename the stadium Subaru Park. The 18,500-seat destination in Chester County, Pennsylvania has previously been know as PPL Park and Talen Energy Stadium. Subaru of America's headquarters is in the greater Philadelphia area.

Subaru Park Philadelphia Union As part of the deal, Subaru's company name will be splashed across the stadiumPhoto courtesy of Subaru of America Inc.

Additionally, Subaru will become the official and exclusive automotive partner of the Philadelphia Union and the two companies have made a commitment to Philadelphia area community that will produce a series of charitable programs that extend Subaru's ongoing charitable efforts. The Subaru Love Promise program roster currently includes:

  • Subaru Loves the Earth - A focus on creating a more sustainable environment for fans and the Philadelphia community through recycling efforts and a community garden to grow and donate fresh fruits and vegetables to local communities in need.
  • Subaru Loves to Help - An effort to provide underserved communities the equipment and resources needed to become active and experience the game of soccer in and around the city.
  • Subaru Loves to Care - A commitment to support children battling cancer, to highlight and recognize unsung heroes in our community, as well as a celebration of all walks of life regardless of race, color, religion, national origin, gender, gender identity, disability, sexual orientation or socioeconomic status.
  • Subaru Loves Pets - A mission to unite pets with loving homes and to support pet adoption and animal welfare in the Greater Philadelphia community.

Subaru recently announced that it re-upped its Share the Love campaign for the 12th year.

"Today is the start of a historic new chapter for the Philadelphia Union, both with the inauguration of our 2020 season at Subaru Park and in the official beginning of our relationship with Subaru of America, a partner that shares in our vision for a better future for our fans and surrounding community," said Tim McDermott, Philadelphia Union President. "Subaru of America has consistently exemplified a passionate commitment to the community and bringing people together, which is a core value upon which our club was founded. We are committed to working hand-in-hand to give back and create a better world for our fans and the people of the Greater Philadelphia area."

The Union went 16-7-11 in 2019 reaching the MLS playoffs. The team was founded in 2010 as part of a league expansion.

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Red light camera usage in the U.S. has declined over the last few years.

Photo by Mathieukor/Getty Images

New research shows that communities across the U.S. are not using as many red light cameras as they used to while implementation of speed detection cameras is increasing. Both have been shows to reduce the occurrence of automobile crashes.

A new checklist devised by AAA, Advocates for Highway and Auto Safety, the Governors Highway Safety Association (GHSA), the Insurance Institute for Highway Safety (IIHS) and the National Safety Council (NSC) was designed to serve as a roadmap for communities that are establishing or expanding automated enforcement programs and to dispel myths surrounding the use of the cameras.

"Research by IIHS and others has shown consistently that automated enforcement curbs dangerous driving behaviors and reduces crashes," says IIHS President David Harkey. "We hope this document developed with our highway safety partners will help communities take full advantage of this tool."

From 2011 to 2014 more than 500 communities across the U.S. operated red light cameras. Today that number stands at 340. The systems are costly. In 2003, the U.S. Department of Transportation estimated the cost as $67,000 to $80,000 per intersection. That number doesn't include the manpower hours, ticket mailing fees, court costs, or maintenance time and money associated with the ticketing. Today, the cost of the system is estimated to be in the $100,000 range per intersection.

Running red lights kills hundreds and injure tens of thousands of people every year, according to IIHS. In 2019, 846 people were killed and an estimated 143,000 were injured in red light running crashes. Most of those killed were pedestrians, bicyclists and people in other vehicles and not the red light runners or passengers riding with them.

"Red light running and speeding are known killers on our roads," says Advocates President Cathy Chase. "Well-designed and implemented automated enforcement programs can deter these hazardous driving behaviors and reduce crash deaths and injuries. They can also provide an equitable, neutral option for upgrading safety. We urge states and localities to use this checklist together with road safety infrastructure improvements to help protect motorists, bicyclists, pedestrians and other vulnerable road users."

Nearly one-quarter of all traffic fatalities in 2020 (9,478 deaths) occurred due to high speed. Crashes that occur at higher speeds tend to have more severe results.

"We know from the AAA Foundation for Traffic Safety's research that more than two people are killed every day on U.S. roads by impatient and reckless drivers blowing through red lights," says Jill Ingrassia, AAA's executive director of advocacy and communications. "Automated enforcement can play a role in a comprehensive strategy to address dangerous driving behaviors and improve traffic safety for all road users. This new set of best practice guidelines is an excellent starting point in helping jurisdictions ensure these programs are well-designed, data-driven, transparent and equitably implemented."

Camera laws vary from state to state. Currently, Maine, Mississippi, New Hampshire, South Carolina, Texas, and West Virginia prohibit both red light and speed cameras. Montana and South Dakota disallow red-light cameras, and New Jersey and Wisconsin have outlawed speed cameras.

The checklist features first-, second-, and long-term steps including many common sense action items including:

  • Identifying problem intersections and roadways
  • Make engineering and/or signage changes
  • Establish an advisory committee
  • Identify key stakeholders
  • Utilize safety data to determine camera locations
  • Require regular evaluations
The full checklist is available now at IIHS.org.

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The Ford Explorer Timberline joins the 2021 Explorer King Ranch as a new model for 2021.

Photo courtesy of Ford Motor Company

Following in the footsteps of the Raptor and Tremor versions of Ford trucks, the 2021 Ford Explorer Timberline debuts with a host of new equipment designed to make the popular SUV a more capable off-roader. Like what Subaru is doing with its Wilderness packaging, Ford will carry over the Timberland trimmings to multiple models.

"Ford is delivering on more capable SUVs with Timberline. Consumer data has shown us that now more than ever, customers want to get outside and explore nature with friends and family," said Kumar Galhotra, president, Americas & International Markets Group, Ford Motor Company. "Timberline hits a new sweet spot with these customers who want an ideal combination of passenger space, moderate off-road capability and great manners around town."

The Explorer Timberline has a new Forged Green Metallic exterior color. It has a blackout treatment on the headlights and taillamps, as well as the Ford oval. Timberline badges feature on the C-pillars and lift gate. Red Ember tow hoods are at the front and rated at 150 percent gross vehicle weight.

2021 Ford Explorer Timberline

Photo courtesy of Ford Motor Company

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LED fog lamps, a Carbonized Gray grille, and dealer-installed Ford Performance auxiliary lights with a 160,000-candelas output come on the vehicle.

The 2021 Explorer Timberline comes standard with four-wheel drive with torque vectoring technology that works to distribute the right amount of torque to each wheel. It also has a Torsen limited slip rear differential, which helps prevent wheel spin.

Ford's Terrain Management System is also standard, allowing drivers to select between seven drive modes depending on road conditions. The Ford Bronco and Bronco Sport have a similar system. Hill Descent Control is also standard.

Steel skid plates line the front and rear underbody of the vehicle protecting the engine and transmission. Ford has given the model a 0.8-inch ride height increase and heavy-duty shocks that were originally developed for the Explorer Police Interceptor. Steering calibration, stabilizer bars and springs are specially tuned for Timberline – including an exclusive front rebound spring that helps prevent sudden jarring off-road.

The new Explorer has an approach angle of 23.5 degrees and maximum departure angle of 23.7 degrees, plus minimum ground clearance of 8.7 inches.

The rig rides on high-sidewall Bridgestone Dueler P265/65R-18 all-terrain tires with a tread pattern designed to balance off-road traction and on-road quietness. The shoes are wrapped around high-gloss painted aluminum wheels that feature a laser-etched Timberline logo.

Explorer Timberline is powered by a 2.3-liter EcoBoost engine that produces 300 horsepower and 310 pound-feet of torque. It is paired with a 10-speed automatic transmission.

For customers who need to tow RVs, ATVs and boats to their adventures, the standard Class III Trailer Tow Package brings 5,300 pounds of towing capability.

The interior sports a Deep Cypress color way that is matched with an Ebony headliner, overhead console, pillar trim, grab handles, visors, and moonroof shade. The instrument panel has a Stone Mesh appliqué while other colors feature elsewhere. Satin Silver Twilight is on the center stack, steering wheel bezel and door armrest trim; Deep Cypress on door trim panel inserts; Deep Tangerine stitching on the seats, steering wheel and door trim; and Timberline logos on the front seats.

Rubber floor liners are standard and ActiveX cloth seats inserts are designed to be cleaned easily and keep bottoms in place on rough terrain.

Standard Ford Co-Pilot360 and Co-Pilot360 Assist+ technology features that include Intelligent Adaptive Cruise Control with Stop-and-Go and Speed Sign Recognition, Lane Centering, Evasive Steering Assist and voice-activated touch screen navigation. A 360-degree camera also comes on the model.

Buyers can choose three Outfitters packages – Outfitters SkyBox, Outfitters MegaWarrior and Outfitters FrontLoader. All three packages combine all-weather floor mats, crossbars and the selected Yakima rooftop accessories for customers to take even more equipment with them on their next adventure.

The 2021 Ford Explorer Timberline is available to order now and arrives at Ford dealers this summer joining the Explorer King Ranch and new Platinum grades in the company's lineup.

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