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Subaru Loves Pets adoption centers coming to 40 auto shows this season

Subaru is hosting pet adoption events at auto shows nationwide.

Photo courtesy of the ASPCA and Subaru of America, Inc.

The Barkleys, a family of golden retrievers, star in Subaru ads and at major U.S. auto shows the automaker hosts open pet adoptions as part of their Subaru Loves Pets campaign. Now, the effort is going nationwide.

During the remainder of 2019 and into 2020, the automaker will partner with local animal shelters in 40 cities hosting auto shows, with a focus on getting animals out of shelters and to their forever homes.

ASPCA adopt a dog Auto show attendees can adopt an animal at their local auto show.Photo courtesy of the ASPCA and Subaru of America, Inc.

"At Subaru, we look forward to opportunities that help our furry friends in need and we want to return the unconditional love they show us each day," said Alan Bethke, Senior Vice President of Marketing, Subaru of America, Inc. "We saw great success with our pet adoption events last year, so we wanted to not only sustain, but build upon, that momentum to help even more pets unite with a loving lifetime companion."

While attending their local auto show, attendees with be able to interact with adoptable pets in the Subaru Loves Pets play area and will have the opportunity to adopt and take home a new family member.

ASPCA Subaru Dog Kissing Booth Auto show attendees can interact with adoptable dogs at the Subaru booth.Photo courtesy of the ASPCA and Subaru of America, Inc.

A Subaru pet tag engraving station will be located in each play area, allowing attendees who have pets to personalize a tag to take home for their pet by donating to their local shelter at the booth. All donations and proceeds to the exhibit will go directly animals at the participating shelter.

The list of auto shows where Subaru will host pet adoption events includes:

  • Miami Int'l Auto Show: November 1-10, 2019
  • Seattle Int'l Auto Show: November 14-17, 2019
  • Florida Int'l Auto Show (Tampa): November 15-17, 2019
  • Charlotte Int'l Auto Show: November 21-24, 2019
  • Los Angeles Int'l Auto Show: November 22-December 1, 2019
  • Arizona Int'l Auto Show (Phoenix): November 28-December 1, 2019
  • San Francisco Int'l Auto Show: November 28-December 2, 2019
  • Indianapolis Int'l Auto Show: December 26- January 1, 2020
  • San Diego Int'l Auto Show: January 1-5, 2020
  • Silicon Valley Int'l Auto Show (San Jose): January 9-12, 2020
  • South Carolina Int'l Auto Show (Greenville): January 10-12, 2020
  • New England Auto Show (Boston): January 16-20, 2020
  • Utah Int'l Auto Show (Salt Lake City): January 17-20, 2020
  • West Virginia Int'l Auto Show (Charleston): January 17-19, 2020
  • Greater St. Louis Int'l Auto Show: January 21-26, 2020
  • Houston Auto Show: January 22-26, 2020
  • Washington Auto Show: January 21-February 2, 2020
  • Pennsylvania Auto Show (Harrisburg): January 23-26, 2020
  • Northeast Int'l Auto Show (Providence): January 24-26, 2020
  • Cincinnati Auto Show: February 5-9, 2020
  • Motor Trend International Baltimore: February 6-9, 2020
  • Philadelphia Auto Show: February 8-17, 2020
  • Chicago Int'l Auto Show: February 8-17, 2020
  • Virginia Int'l Auto Show (Richmond): February 14-16, 2020
  • Jacksonville Auto Show: February 14-16, 2020
  • Pittsburgh Int'l Auto Show: February 14-17, 2020
  • Portland Auto Show: February 20- 23, 2020
  • Cleveland Int'l Auto Show: February 21-March 2, 2020
  • Greater Milwaukee Auto Show: February 22-March 1, 2020
  • Atlanta Auto Show: February 26-March 1, 2020
  • Kansas City Int'l Auto Show: March 4-8, 2020
  • Twin Cities Auto Show (Minneapolis): March 7-15, 2020
  • Columbus Int'l Auto Show: March19-22, 2020
  • Dallas Auto Show: March 18-22, 2020
  • Denver Int'l Auto Show: April 2-5, 2020
  • New Mexico Auto Show: April 3-5, 2020
  • New York Int'l Auto Show: April 10-19, 2020
  • North American International Auto Show (Detroit): June 8-21, 2020
This campaign is part of Subaru's larger Love Promise philanthropic platform, which sees the automaker partner with nonprofit education, health, community, environment, and animal organizations to create campaigns with actionable results.

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The Subaru Solterra name has been confirmed.

Photo courtesy of Subaru of America Inc.

Last month, AutomotiveMap speculated that the reason Subaru had filed a trademark for the word "Solterra" was because that was going to be the name of its new all-electric SUV. We were right. The Japanese automaker has confirmed the hypothesis that the Solterra will be joining the lineup and divulged a few other details as well.

The world Solterra comes from a combination of the Latin words for sun "soltis" and Earth "terra". That fits in nicely with Subaru's outdoorsy vehicle naming scheme that includes Forester, Ascent, Outback, Crosstrek, and the newly minted Outback Wilderness.

The Subaru Solterra is the sister of the Toyota bZ4X. The two models were co-developed as part of a joint partnership with Toyota that has also produced the Subaru Crosstrek Hybrid and Prius Prime, as well as the 2022 Subaru BRZ and 2022 Toyota 86 fraternal twins.

2023 Subaru Solterra The Subaru Solterra will wear "EV" badging featuring a customary blue highlight.Photo courtesy of Subaru of America Inc.

The new Subie will ride on the company's fresh dedicated all-electric platform named the e-SUBARU Global Platform. The new vehicle will combine all-wheel drive capability, agile driving dynamics, and passive safety features, according to the automaker.

Solterra is likely to be about the same dimensions as bZ4X, with a smaller body than the Forester and larger than the Crosstrek but nearly the same amount of interior space. That's partially because the car has no need for a transmission tunnel. Looks-wise, the model is similar to the two as well, blending aesthetics from each in an aerodynamic body design.

It will go on sale in 2022 which means that we're likely to see it in the flesh later this year. It will probably wear a 2023 model year tag when it goes on sale.

A few weeks ago, Toyota revealed the bZ4X Concept, an all-electric SUV that will come to market as the bZ4X is the very near future. That concept is just the start of Toyota's electric future and they've detailed what to expect a little more fully via a news release and some trademark searching.

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Subaru has teamed up with Sleepypod to create a series of pet accessories.

Photo courtesy of Subaru of America Inc.

Subaru loves pets. That's evident from the multiple pet-centric fundraisers and adoption events that the company hosts throughout the year as part of its core Love Promise, which focuses charitable efforts and company goals on a number of core areas including Subaru Loves the Earth, Subaru Loves Learning, and Subaru Loves Pets.

The company today announced the launch of a new line of pet accessories that are designed to keep pets comfortable in their vehicles. The 11-item line features unique items equipped for Subaru vehicles that ensure that owners can take their best friends and goodest boys and girls on road trips and remain protected.

Subaru Sleepypod cat holder Subaru and Sleepypod worked together on a number of the accessories.Photo courtesy of Subaru of America Inc.

"Protecting pets is a key component of our Subaru Loves Pets commitment, and that includes protecting pets on the road," said Joe Daugherty, Director – Accessories, Subaru of America, Inc. "At Subaru, we know that pets are part of the family, and as our owners head out for warmer weather adventures with furry friends in tow, we want to keep them safe and comfortable for the ride."

The pet-friendly gear and accessories were designed using state-of-the-art technology. The roster of items for sale includes:

  • Pet-Friendly Padded Cargo Liner ($249.95)
  • Console Lid Protector ($49.95)
  • Collapsible Pet Kennel ($159.00- $179.99)
  • Pet-Friendly Padded Seat Protector ($229.95)
  • Pet Ramp ($299.95)
  • Sleepypod Pet Harness ($74.99- $94.99)
  • Sleepypod Pet Carrier and Mobile Pet Bed ($199.99)
  • Sleepypod Pet Travel Bowl ($29.99- $39.99)
  • Seat Cover - Rear ($199.00)
  • Rear Bumper Protector Mat ($69.95)
  • Pet Lover License Plate Frames ($34.95)
All prices are for the accessories as placed in the Subaru Forester. Cost may vary by vehicle.

"Sleepypod carriers and car harnesses are packed with proprietary technology that is the result of an intensive engineering effort by Sleepypod's design team to help keep pets safer when traveling in cars," said Michael Leung, Sleepypod co-founder and lead product designer. "The launch by Subaru of a new pet accessories line is a tremendous demonstration of their dedication to the well-being of pets."

The accessories are now available for purchase at Subaru Parts Online and at Subaru retailers nationwide.

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