Production

Subaru heads toward mass electrification as the automaker lays out 2030 model goals

Eileen Falkenberg-Hull
Jan 21, 2020, 12:34 pm

Subaru recently debuted its VIZIV Tourer concept.

Photo courtesy of Subaru Corporation

Subaru has a goal. By 2030, they want at least 40 percent of their globals sales to come from electric vehicles (EVs) and hybrid electric vehicles. To get there, the automaker will be continuing to work on electrification via the application of the technology to Subaru's current lineup.

"Although we're using Toyota technology, we want to make hybrids that are distinctly Subaru," Chief Technology Officer, Tetsuo Onuki, recently commented to Reuters. "It's not only about reducing CO2 emissions. We need to further improve vehicle safety and the performance of our all-wheel drive."

Subaru VIZIV Touring concept the VIZIV Touring concept has a WRX-like front end.Photo courtesy of Subaru Corporation

At first, this plan likely means more model variants in the same vein as the Subaru Crosstrek Hybrid. Reuters has reported that the first new model that will enter the Subaru lineup under this plan will be a "strong hybrid" vehicle using Toyota technology. But, it's not coming until later this decade. Subaru previously activated this partnership in the marketplace to launch the Crosstrek Hybrid.

The automakers are also working together to launch an all-battery electric car (BEV) around that time as well.

Don't set your calendar yet. Plans are continually developing and timelines are bound to shift as the market for new vehicles changes. Subaru will likely keep the public updated as their plans develop by releasing concept car versions of their designs ahead of any big news.

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Car auction

How high will this 1995 Toyota Supra go?

This car's auction price is already well past $100,000.

Bring a Trailer

The Toyota Supra is a car whose legend has grown, thanks in part to an appearance in a cult classic movie. Enthusiasts were already obsessed with the cars before 2001's Fast & Furious, but the Supra's leading role as a world-beating Japanese supercar cemented its place at the top of the automotive pyramid. Prices for the cars have been out of this world for years, but this 1995 Supra Turbo up for auction on Bring a Trailer might just take the cake as one of the most expensive ever sold.

The Renaissance Red Supra is absolutely mint, and shows just 7,000 miles on the clock. This fourth-generation Supra is powered by a twin-turbocharged 3.0-liter inline-six that was rated at 320 horsepower and 315 pound-feet of torque when new. Unlike so many of the unfortunately-optioned cars seen for sale today, this one has a six-speed manual gearbox. The car is rear-wheel drive and features a limited-slip differential.


1995 Toyota Supra The Supra has grown in value significantly in recent years.Bring a Trailer


Inside, this car is every bit as nice as we'd expected a one-owner, 7,000-mile example to be. The ivory leather upholstery looks new, as does the dash and carpeting. The driver-focused center console has a factory CD player – a big deal in 1995 – and a cassette deck.

These cars are great, no doubt about it, but six figures (or likely way more, in this case) is a crazy number for someone to pay. We'll be watching the auction, though, and so should you. There are four days left for the already silly $136,000 bid to grow – substantially.


1995 Toyota Supra The car's ivory leather interior looks brand-new.Bring a Trailer

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New sports car

2022 Subaru BRZ pricing announced

The BRZ is all-new for 2022.

Subaru

Earlier this year, Subaru announced the all-new BRZ sports car, which is coming this fall to replace the previous generation of the car that was discontinued in 2020. It, along with its Toyota cousin, the 86, get more power, updated interiors, and better technology than their predecessors.

The BRZ Premium is the base trim of the car. It starts at $28,955 after destination. Adding an automatic transmission drives the price up by $1,600 to $30,555. The BRZ Limited starts at $31,455 after destination, which shifts to $33,255 with an automatic transmission.


2022 Subaru BRZ The BRZ's compact size and manual transmission make it enthusiast friendly.


The 2022 BRZ gets a new 2.4-liter four-cylinder Boxer engine that produces 228 horsepower. Part of the appeal of small, sporty cars like BRZ is that they are infinitely more fun to drive than larger, more computerized vehicles. To that end, the car comes standard with a six-speed close-ratio manual transmission. Buyers can opt to swap in a six-speed automatic transmission, but that almost defeats the point of the car. A Torsen limited-slip differential, vehicle stability control with track mode, and 17-inch wheels round out the car's standard performance features.

Inside, the BRZ comes with an 8-inch touchscreen that runs Apple CarPlay and Android Auto, Bluetooth, SiriusXM radio, and dual-zone automatic climate controls. A new gauge cluster display can show amps, coolant temperatures, or the car's lateral g-forces, and when track mode is engaged, the tachometer shifts from a circular to a color linear graph.


2022 Subaru BRZ An updated interior and tech are highlights of the new BRZ,

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