Production

Subaru heads toward mass electrification as the automaker lays out 2030 model goals

Subaru recently debuted its VIZIV Tourer concept.

Photo courtesy of Subaru Corporation

Subaru has a goal. By 2030, they want at least 40 percent of their globals sales to come from electric vehicles (EVs) and hybrid electric vehicles. To get there, the automaker will be continuing to work on electrification via the application of the technology to Subaru's current lineup.

"Although we're using Toyota technology, we want to make hybrids that are distinctly Subaru," Chief Technology Officer, Tetsuo Onuki, recently commented to Reuters. "It's not only about reducing CO2 emissions. We need to further improve vehicle safety and the performance of our all-wheel drive."

Subaru VIZIV Touring conceptthe VIZIV Touring concept has a WRX-like front end.Photo courtesy of Subaru Corporation

At first, this plan likely means more model variants in the same vein as the Subaru Crosstrek Hybrid. Reuters has reported that the first new model that will enter the Subaru lineup under this plan will be a "strong hybrid" vehicle using Toyota technology. But, it's not coming until later this decade. Subaru previously activated this partnership in the marketplace to launch the Crosstrek Hybrid.

The automakers are also working together to launch an all-battery electric car (BEV) around that time as well.

Don't set your calendar yet. Plans are continually developing and timelines are bound to shift as the market for new vehicles changes. Subaru will likely keep the public updated as their plans develop by releasing concept car versions of their designs ahead of any big news.

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New electric SUV

Honda teases its first EV

The Prologue will go on sale as a 2024 model.

Honda

Honda is nearing the unveiling of its first electric vehicle, the Prologue, and today the automaker gave us our first glimps of the new vehicle. It's just a sketch, but Honda did share some production details and information on its product roadmap.

Honda DealerHonda plans to sell half a million EVs by the end of the decade. Honda

Honda says the Prologue will be an adventure-ready SUV "capable of satisfying everyday driving and weekend getaways with a strong hint of the well-received Honda e in the front fascia." The SUV was developed in Honda's Design Studio in Los Angeles, and was designed with an eye on Honda's global EV models. Honda said it focused on aerodynamics and fine-tuning the body to reducelines and improve range.

The Japanese automaker developed the Prologue alongside GM, but it has other EVs coming to market by 2026. By 2030, Honda says it will release 30 new EVs globally with a production volume of two million units. The co-developed vehicle is the first, but the rest will be built on Honda e:Architecture. In 2027, the automaker will begin building and selling a line of affordable EVs using the architecture developed with General Motors. Honda says it plans to sell half a million EVs in North America by the end of hte decade.

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New electric SUV

The Genesis GV60 is on sale now

The GV60 is on sale in the U.S. now.

Genesis

Today, Genesis announced that its newest vehicle, the electric GV60, is on sale in the United States. The vehicle brings a load of new tech and innovations, and features the brand's distinctive, attractive styling.

The GV60 will be offered in two configurations in the United States. The GV60 Advanced AWD starts at $58,890 and features a facial unlocking system, a 12.3-inch digital gauge cluster and touchscreen, and a Bang & Olufsen audio system. The GV60 Performance AWD starts at $67,890 and brings more power, leather upholstery, a massaging driver's seat, and more.

2023 Genesis GV60Buyers get three years of free charging. Genesis

The Advanced model comes with a 74-kW front and 160-kW rear electric motor for a total of 314 horsepower. A 77.4-kWh battery provides juice for the operation, and returns a range of 248 miles. The Performance AWD model features a 160-kW front and 160-kW rear motor for a combined 429 horsepower, with up to 483 ponies available with a temporary boost mode.

Genesis partnered with Electrify America to provide GV60 owners with three years of free 30-minute charging sessions. Owners can charge anywhere in the United States, and can locate charging stations using their vehicle's navigation system. The GV60 is also the first Genesis to feature Connected Care, which includes several connected services such as enhanced roadside assistance, an SOS emergency notification feature, vehicle health reports, and more.

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