COVID-19

Subaru partners with Feeding America to provide 50 million meals

Seth Fisher of "Saints & Strangers" volunteers at The Food Bank Of NYC Community Kitchen as part of National Geographic Channel and Feeding America's Partnership to fight hunger nationwide at Food Bank of NYC Community Kitchen in Harlem on November 18, 2015.

Photo by Rob Kim/Getty Images

With jobless numbers rapidly on the rise and families going hungry due to the economic effects of the coronavirus pandemic, the need is greater than ever for charities to provide meals to those less fortunate. Subaru announced today that in conjunction with its two regional independent distributors, Subaru of New England and Subaru Distributors Corp., it is committing to provide 50 million meals to Feeding America.

Feeding America is the nation's largest domestic hunger-relief organization and a nationwide network of 200-member food banks.

"In these trying times we all search for stability in our daily lives," said Thomas J. Doll, President and CEO, Subaru of America. "We hope that through this donation to Feeding America, we can provide the comfort and stability of a meal for people who struggle with hunger in America. We must all stay safe but remember to help others where we can."

Accordio to a release, "Prior to the onset of COVID-19, hunger was already a reality for 37 million Americans, 11 million of whom are children. As families face the reality of sheltering in place and its associated fallout for the foreseeable future, millions more face the very real danger of unemployment, unprecedented difficulty accessing and purchasing food and an increased reliance on food banks to keep food on their tables."

The announcement by Subaru encourages the network of 633 retailers nationwide to foster relationships with local Feeding America member food banks then work together to provide ongoing support including food drives, donations, and volunteer events.

"We are incredibly grateful for the generous donation from Subaru, which will help every food bank in our network provide food to our neighbors in need. During this unprecedented time, the Feeding America nationwide network of 200 food banks is working tirelessly to respond to increased need in their communities. We are proud to work with Subaru to help the most vulnerable people impacted by this pandemic," said Claire Babineaux-Fontenot, CEO of Feeding America.

This latest partnership is an expansion of the Subaru Loves to Help community action initiative. Earlier this year, Subaru announced that it has surpassed its goal, donating over $175 million to 1,170 charities as part of its Share the Love campaign. the company also sponsored a Subaru Loves Pets campaign that saw the automaker invite pet adoption centers into their space at auto shows.

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Hyundai employees present a check for $25,000 to Kids Meals Inc.

Photo courtesy of Hyundai Motor America

Long after the last of the snow and ice has melted, Texans are still feeling the effects of the winter storms that made their way through the region in February. Part of those ongoing effects have been food insecurity, which was already a problem in the area, and throughout the country, due to the economic effects of the COVID-19 pandemic.

Hyundai Motor America and its Central Texas dealers recently donated $75,000 in support of ongoing relief efforts.

"Far too many children and their families are experiencing food insecurity made worse by the pandemic and the recent winter storms in Texas," said John deNeve, General Manager, South Central Region, Hyundai Motor America. "That is why we have partnered with Kids' Meals Inc. and the Central Texas Food Bank, to bring much-needed relief to the most vulnerable families across Central Texas."

Kids' Meals Inc. in Houston received $25,000 on May 26. Hyundai's donation will help provide 12,500 free healthy meals to children and families across Houston and Harris County over the next four weeks.

An additional donation of $25,000 was given to the Central Texas Food Bank in Austin on May 29. This donation from Hyundai will help provide 100,000 meals for the estimated 470,000 Central Texans in need of food assistance. Local Austin Hyundai dealer Scott Stark of South Point Hyundai provided a matching donation of $25,000.

"We're so grateful to Hyundai for being such a great community partner," said Derrick Chubbs, President and CEO of the Central Texas Food Bank. "This generous donation of $50,000 to help fight hunger here in Central Texas will provide 200,000 meals for our neighbors in need. Demand for our services is still extremely high as a result of the pandemic and February's winter storms, so this donation will be vital in helping us meet the elevated need."

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The Subaru Solterra name has been confirmed.

Photo courtesy of Subaru of America Inc.

Last month, AutomotiveMap speculated that the reason Subaru had filed a trademark for the word "Solterra" was because that was going to be the name of its new all-electric SUV. We were right. The Japanese automaker has confirmed the hypothesis that the Solterra will be joining the lineup and divulged a few other details as well.

The world Solterra comes from a combination of the Latin words for sun "soltis" and Earth "terra". That fits in nicely with Subaru's outdoorsy vehicle naming scheme that includes Forester, Ascent, Outback, Crosstrek, and the newly minted Outback Wilderness.

The Subaru Solterra is the sister of the Toyota bZ4X. The two models were co-developed as part of a joint partnership with Toyota that has also produced the Subaru Crosstrek Hybrid and Prius Prime, as well as the 2022 Subaru BRZ and 2022 Toyota 86 fraternal twins.

2023 Subaru Solterra The Subaru Solterra will wear "EV" badging featuring a customary blue highlight.Photo courtesy of Subaru of America Inc.

The new Subie will ride on the company's fresh dedicated all-electric platform named the e-SUBARU Global Platform. The new vehicle will combine all-wheel drive capability, agile driving dynamics, and passive safety features, according to the automaker.

Solterra is likely to be about the same dimensions as bZ4X, with a smaller body than the Forester and larger than the Crosstrek but nearly the same amount of interior space. That's partially because the car has no need for a transmission tunnel. Looks-wise, the model is similar to the two as well, blending aesthetics from each in an aerodynamic body design.

It will go on sale in 2022 which means that we're likely to see it in the flesh later this year. It will probably wear a 2023 model year tag when it goes on sale.

A few weeks ago, Toyota revealed the bZ4X Concept, an all-electric SUV that will come to market as the bZ4X is the very near future. That concept is just the start of Toyota's electric future and they've detailed what to expect a little more fully via a news release and some trademark searching.

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