Business

Stellantis sees Chrysler, not Pugeot, as its future in the U.S., bids adieu to SRT

The Chrysler brand will stay put, for now.

Photo courtesy of FCA US LLC

Which do you want first? The good news or the bad news? The good news is that the Chrysler brand will live on despite FCA's merger with PSA Groupe to form a new overarching parent company, Stellantis. The bad news is that the SRT standalone brand won't. Stellantis chief executive officer Carlos Tavares announced the changes during a roundtable this week.

It's not all bad news for SRT. The SRT brand will continue to live on as an identity within the company, attached to different brands as a marker of their performance models. This makes sense; it's the way most other automakers have done business. Maserati has Trofeo. Ford has ST. Hyundai has N.

Maserati Ghibli TrofeoThe Maserati Ghibli Trofeo delivers the highest level of performance of any Ghibli on the market today. Photo courtesy of Maserati

A statement from the company indicated that the SRT team isn't going way. Its members have all been folded into the Stellantis global engineering operation. SRT's team had been partially responsible for the development of the Ram 1500 TRX, Dodge Dunrago SRT, Jeep Grand Cherokee Trackhawk, and other high-performance models within the company's lineup so this move isn't too far out of their wheelhouse.

Evolving emissions regulations is something Tavares is keeping in mind as the company works to piece together the future of Dodge while keeping its performance-focused customer base in mind.

Tavares also said that plans to bring Pugeot to America have been put on ice following the merger. In 2017, PSA Groupe had announced that the company was slated to return to the U.S. by 2023.

The Stellantis family photo includes 13 different vehicle brands with Fiat, Chrysler, and Pugeot standing out to Tavares as pillars with long history and defined futures.

Unlike other automakers that are making promises for an all-electric or electrified future, Stellantis is ready to take an approach similar to Toyota - offer buyers the opportunity to get an electric model if they choose, but leave them with the option.

Trending News

 
 

The Hemi Orange package brings unqiue style to the Durango.

Dodge

The Dodge Durango isnt the newest or most refined SUV on the market, but it offers great comfort, good tech, and a handful of raucous powertrian options. The long-running family hauler is due for an update, but in the meantime, Dodge has given it a new Hemi Orange package with unique styling touches.

Dodge already offers the Hemi Orange package fo the Challenger and Charger, and now it's available for the three-row Durango. The package is available for the R/T trim, which comes with a 5.7-liter V8.

Dodge Durango Hemi OrangeDodge offers four exterior colors with the package. Dodge

Much of the Orange package's content comes on the outside, where Dodge adds orange and gunmetal hod stripes, black taillights, and grey/orange badging. The SUV rides on black 20-inch wheels, and Dodge offers different black "Lights Out" 20-inch wheels. Four exterior colors are available: Destroyer Grey, Diamond Black, Octane Red, and White Knuckle. Inside, the Durango gets orange sticthing and unique patterns in the upholstery. Dodge says the stitching extends throughout the interior, including to the gauge cluster, armrests, console lid, and steering wheel.

Two upgrades are available for the Hemi Orange Durango. The first is the Orange Plus Package, which adds a power sunroof, a 19-speaker Harman Kardon sound system, and a load of driver aids. The Tow N Go package is available for four-wheel drive models, and brings the 20-inch Lights Out wheels, orange brake calipers, and a Bilstein high-performance suspension system.

The Durango R/T Hemi Orange is available now. It carries a price tag of $1,995. The Orange Plus package costs $4,500 and the Tow N Go package costs $5,095.

Trending News

 
 

American muscle cars

Ford Mustang continues sales dominance

2021 Ford Mustang Mach 1
Photo courtesy of Ford Motor Company

Ford has good reason to be proud of the Mustang. Now almost 60 years on from its introduction, Ford continues innovating with new versions and performance upgrades. It's all good news for buyers, as it's hard to find a "bad" Mustang in Ford's current catalog. The efforts have paid off, too, as the automaker just announced that the Mustang outsold its competition for the seventh year in a row.

2020 Ford Mustang Shelby GT500 Photo courtesy of Ford Motor Company

The Mustang continued outselling the Chevrolet Camaro and Dodge Challenger, and did so without help from the Shelby GT350, which was discontinued. The Mustang Mach 1, with its 5.0-liter V8, led the charge, but Ford notes the performance of its most powerful Mustang, the Shelby GT500.

Ford says Americans are the most prolific Mustang buyers, representing 76 percent of the car's worldwide sales. Mustang sales in New Zealand grew 54 percent and Brazil saw sales climb 37.3 percent, so the car is a global effort for Ford. The automaker notes that retail orders, where a customer places an order for a car instead of shopping for one off the lot, almost doubled last year.

1969 Ford Mustang Mach 1 Photo courtesy of Ted Fontenot

The 2022 Mustang may mark the last year of the car's current generation. Spy photographers have caught next-generation cars testing in the wild, and the current-gen cars have been on sale since 2015. Ford also expanded the Mustang name in 2021 with the addition of the new electric Mustang Mach-E, which was met with huge demand and several awards from around the auto industry.

Trending News