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Jeeps, Sand, Sky: Crossing 1,100 dunes and dodging wombats in the Australian Outback

The Jeeps set off across Australia to cross the Simpson Desert.

Photo by Chris Collard

In stark contrast to the hustle and bustle of its coastal towns, Australia's Outback remains a mostly desolate and barren landscape. Tumbleweeds blow about and flies swarm. Temperatures soar during the day and plummet at night.

Fifty years ago, the Simpson Desert was first crossed by an expedition group led by Ian McDonald in two Jeep Overlanders and a Jeep J300. The adventure was half journey, half marketing scheme, designed to promote the abilities of the Brisbane-built Jeep Overlander.

1969 East West Expedition Jeep When the team set off in 1969, the Simpson Desert was more barren than it is today, though just barely.Image courtesy of Seven Slot Expeditions

Fast forward to July 2019. After a year of planning by Australian Vaughn Becker, a Jeep history buff, a group that included Becker, Michael Bowen, Chris Collard, Ben Davidson, Paul Graham, Justin He, Alan McMullen, Karen McMullen, Rick Péwé, Sue Mead, and Derek Redmond set off to recreate the 6,000-km trek, dubbed the 2019 BFGoodrich East-West Australia Jeep Expedition.

Another essential member of the cast was an Australian affectionately known as "Emu". Emu, whom Mead says is well-known in the Australian Outback, was the team's fueler. He traveled with the team from the eastern coast of Australia to the edge of the Simpson Desert, then met the team in the middle of the desert and again at the western edge of the desert for refueling.

Warakurna Road House sign 30km The roadhouse is a classic Australian fixture and the only place to source petrol in the Outback.Photo by Chris Collard

Two members of the original journey, McDonald and photographer John Eggleston, joined the team for stages of the trip.

The route would take the crew through cities and aboriginal lands, small towns and desert outposts. The plotted points started at Byron Bay, the easternmost point in Australia. The plan was to trace the original adventure's route through Birdsville and Alice Springs, near Uluru and Kata Tjuta. The group would then travel on through the Simpson Desert, which has the most north-south facing sand dunes in the world, to Steep Point, the westernmost point of Australia.

The team traveled in five modern-day Jeep vehicles, referred to by nicknames: El Jefe (a 2018 Jeep Wrangler Sahara Overland), PoPo the Mule (a 2013 Jeep Wrangler Unlimited), Oz JK (a 2013 Jeep Wrangler Sahara Overland), Big Red TJ (a 1997 Jeep Wrangler), and Outback JK8 (a 2009 Jeep Wrangler JK-8).

Alice Springs sign Australia Outback When the BFGoodrich East-West Australia Jeep Expedition reached Old Andado Station, they turned north toward Alice Springs.Photo by Chris Collard

Each Jeep was unique but included some assortment of the following: BFGoodrich KM3 mud-terrain tires, Warn Zeon winch and bumper, a TeraFlex suspension, axle lockers, MaxTrax, and Factor55 and Bestop products.

Jeep Outback Australia East West Expedition Simpson Desert 2019 The Jeeps on the expedition were kitted out with a variety of off-roading products including BFGoodrich KM3 mud-terrain tires, Warn Zeon winch and bumper, a TeraFlex suspension, axle lockers, and MaxTrax.Photo by Chris Collard

With decades of off-road racing and adventuring under her belt, Mead, 68, had felt that it was time to begin phasing down her career to make time for volunteering. Mead had not sought to go on another expedition, yet the honor of being asked and the fact that this trip would use so many of her skills convinced Mead to take the plunge.

"I feel like I've been so blessed and there are so many people that have so little," said Mead. "One of my goals is helping out after natural disasters using my four-wheel drive skills. I would like to help out more as my career comes to a close. When I was one of three journalists from the U.S. that was asked, I was so honored and I felt like: 'Woah! I still have a lot of stamina to do something tough. I really was so thrilled to be asked to go on this expedition."

Jeep Outback Australia East West Expedition Simpson Desert 2019 During the journey, the team camped most nights and had to carry their own food and find firewood.Photo by Chris Collard

The 20-day journey tested the team's mettle. They camped most nights and had to carry their own food and find firewood. Mead is quick to point out that this was an expedition, not a race. Rather than competing, the participants were working together, "against the clock of danger [and the potential of] running out of water, running out of fuel." The Jeeps' technology, which had come a long way since the original expedition, played a crucial role in the team's success.

We Conquered the Simpson article Ian McDonald told the story of the Simpson Desert crossing in this 1969 magazine article.Image courtesy of Seven Slot Expeditions

"Our GPS units enabled us to meet up with our refueler in the middle of the desert. It wasn't perfect, but we had hundreds of miles around us with nothing. We were able to find him and pinpoint his location and then radio to him, 'We're here, coming over the ridge we think.'"

This precision was not only a feat, but a necessity. Running out of fuel would be deadly.

Jeep Outback Australia East West Expedition Simpson Desert 2019 The Simpson Desert is a desolate space.Photo by Chris Collard

The Simpson Desert is vast and treacherous. The east-west route the team took is tougher than the west-east route due to wind patterns.

"You not only have the tallest dunes in the world, we had 1,100 of them – 1,100 – to cross," Mead recounts. "It's rough terrain; very few dunes had any kind of smooth path. Most of them had a lot of a ground plant called spinifex. It's really gnarly and not fun or easy to cross over. The dunes in that area are really difficult. People wouldn't take the route we did if they weren't explorers or didn't want an expedition."

Australia is notorious for its wildlife and the group encountered many of its native species along the way. The team had to be wary of deadly spiders and twenty-one venomous (ten of those lethal) snakes. The winter timing of their trip meant that temperatures dropped sharply at night, yet it did provide some benefits.

Tjukarusu Road sign Jeep East West Expedition The 1,000-kilometer long dirt road to the Tjukaruru Roadhouse, the most remote roadhouse in Australia, is home to thousands of feral camels, which roam freely across the majority of Western Australia.Photo by Chris Collard

"One of the Australian guys slept under the stars every night," Mead shared. "He kept trying to get me to sleep under the stars. At first, I was really paranoid about leaving the tent in the dark with a headlamp, thinking that I was going to run into snakes or spiders. Australia is pretty raw."

The going wasn't easy – the team faced hazards such as animal crossings and poor roads. The team wasn't alone on the road, which was strewn with reminders of these threats. "There are a lot of kangaroos and wombats that run across the road kind, of like deer in the United States, and people sometimes drive too fast on these dirt roads," Mead continued. "Vehicles laid rolled over, most abandoned."

Jeep Outback Australia East West Expedition Simpson Desert 2019 Australia installed a telegraph line across the continent in the 1860s. The BFGoodrich East-West Australia team utilized one near Eucla for a basecamp one night during their return to Melbourne. Photo by Chris Collard

While deep in the Outback, the group came upon one set of travelers whose Skoda vehicle had rolled over and injured one of its occupants. The team called the Royal Flying Doctor Service of Australia, who flew in and landed on one of the dirt highways before taking the injured man to get the medical care he needed.

It as a reminder to be careful. Thankfully, the team stayed safe and healthy overall, save for one brief scare.

"We did have a team member collapse when we were remote," Mead recollected. "It was dusk and we wouldn't have been able to get a helicopter in to pick him up. He was dehydrated. There were two of us who immediately responded to him and were able to revive him pretty quickly. It was confidence-inspiring for me to know the right things to do."

Jeep Outback Australia East West Expedition Simpson Desert 2019 After 15 days and nearly 6,000 kilometers, the BFGoodrich East-West Jeep Expedition team celebrated reaching Steep Point, the westernmost point on the continent.Photo by Chris Collard

In late July, 15 days after they had embarked, the team arrived in Steep Point, ready to take a hot shower and sleep in a proper bed.

Though she has just returned from Australia, Mead already wants to go back. She took great joy in both the place and the people and adored seeing the beautiful, diverse landscape change as they crossed the continent. Mead especially enjoyed hearing the stories from McDonald and Eggleston about their trip experience 50 years ago.

Although this trek across Australia was certainly an epic journey, Mead notes, "It's not all about the big adventures, sometimes it's just about the small places of the heart that can reshape and change our lives, and for me… vehicles have done that, cars have done that."

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Nuts & Bolts

 
 

The BMW iX is just one model that is coming to American for the 2022 model year.

Photo courtesy of BMW

Many cars, trucks, SUVs, and minivans have gotten upgrades for the 2022 model year. There are a a variety of terms you'll frequently see associated with a description of a vehicle for its annual changeover. Here's how AutomotiveMap defines them:

  • New - These models are entering the market for the first time.
  • Carryover - There have been no major changes from one model year to the other. It is common that the year after a new or refreshed model is introduced, it will be a carryover.
  • Refreshed - Commonly occurring three to four years after the new generation of a model is introduced, a refresh usually includes new fascia, perhaps an engine lineup change or tech upgrade, and usually the addition of safety system upgrades.
  • Redesign - This term signals a generation change in the model. This usually requires an architecture change and all new body panels, engine lineup, tech offerings, and the introduction of new packages, trim levels, and pricing. Redesigns typically happens every seven to nine years.

The models on this list are new or have either been redesigned or refreshed for the 2022 model year. This list will grow as more information becomes available. Click here to see the 2021 models that were new, refreshed, or redesigned for the year.

2022 Volkswagen Tiguan

2022 Volkswagen Tiguan Photo courtesy of Volkswagen AG​

Volkswagen announced a refreshed version of the Tiguan SUV in late 2020 but made it known that the model wasn't going to make it stateside until late 2021. The European version (shown above) of the SUV has a new grille that combines with standard LED headlights, VW's new logo right up front, new rear bumpers, redesigned lettering, and a pretty decent tech upgrade in its cabin.

2022 Toyota Corolla Cross

2021 Toyota Corolla Cross Photo courtesy of Toyota Motor Corporation

Word on the street is that the new Toyota Corolla Cross could be coming to the U.S. as a 2022 model. That's unconfirmed at this point. If it were, the Corolla Cross could fill a gap in Toyota's lineup between the RAV4 and CH-R, similar to where the Hyundai Kona fits between the Santa Fe and Venue. Stay tuned for more information.

2022 Nissan Ariya

2022 Nissan Ariya

Photo courtesy of Nissan North America

The 2022 Nissan Ariya is a 300-mile all-electric crossover with a $40,000 price tag. It might be replacing the Murano in the company's lineup as the brand strategically weighs production versus an electrified business model. The Ariya has unique, minimalistic design that uber modern. Stay tuned for more information as it's announced throughout 2021.

2022 Jeep Grand Wagoneer

2020 Grand Wagoneer Concept - Details Photo courtesy of FCA US LLC

When the Grand Wagoneer concept debuted in late 2020, it was touted as coming soon and nearly production ready. The model fits into FCA/Stellantis's multi-year product plans as a 2022 model with production expected to kick off in 2021. Check back for more information.

2022 Hyundai Kona

2022 Hyundai Kona N Line Photo courtesy of Hyundai Motor Company

The Kona is already old enough to have undergone a model refresh. They grow up so quickly! The new design infusion gives the 2022 Kona new cladding, a freshly stretched hood, new grille shape. The lower bumper has a skid plate while intakes dominate the corners of the face. At the back are new taillights with a horizontal graphic. Below is a new bumper. The revised Kona rides on updated 17- or 18-inch wheels, or the 16-inchers that have been carried over from previous model years. The model also gets Hyundai's 10.25-inch infotainment touch screen.

2022 Audi Q5 Sportback and SQ5 Sportback

2022 Audi Q5 Sportback Photo courtesy of Audi AG

In their seemingly never ending move to fastback everything, Audi is making the Q5 Sportback and SQ5 Sportback a reality for the 2022 model year. The two models get basically the same equipment package as their squared-off counterparts and has about the same capability.

2022 Cadillac CT5-V Blackwing

Cadillac Blackwing launch

Photo courtesy of Cadillac

Cadillac will soon be introducing its new performance-centric sedan. We'll update this information when it's announced.

2022 Kia Carnival

2022 Kia Sedona

Photo courtesy of Kia Motors

The Kia Sedona name is gone, replaced by the Kia Carnival moniker for the 2022 model year. That's not as big of a deal as it sounds, the van has always been known as the Carnival to global markets. For 2021, the van got a generational upgrade overseas, but those changes won't make it stateside until the 2022 model year.

2022 BMW 4 Series Cabriolet

2022 BMW 4 Series Convertible Photo courtesy of BMW

The 4 Series is a distinct creature. For the 2022 model year, a cabriolet version of the car will be made available for sale that's lighter and has more cargo space and a lower center of gravity than its predecessor. Like its hard-topped relatives, the 4 Series Convertible is available with a variety of packages but only one engine is available, a 3.0-liter six-cylinder engine that produces 382 horsepower and 369 pound-feet of torque.

2022 Volkswagen Taos

2022 Volkswagen Taos Photo courtesy of Volkswagen AG

Volkswagen is introducing the Taos to the U.S. market for the 2022 model year. The small SUV is akin to the Hyundai Kona in size and the Volkswagen Tiguan in styling. VW made this model explicitly for the U.S. market where SUVs are dominating the sales conversation.

2022 Mitsubishi Eclipse Cross

2022 Mitsubishi Eclipse Cross Photo courtesy of Mitsubishi Motors

In 2020, the automaker revealed the 2022 Mitsubishi Eclipse Cross, which has been refreshed inside and out. Most notably, it has a refreshed face and redesigned hatch. Minor interior improvements are designed to help make the Mitsubishi more palatable to buyers.

2022 Volkswagen Golf R

2022 Volkswagen Golf R

Photo courtesy of Volkswagen AG

The 2022 Volkswagen Golf R is the most powerful Golf to date and yes, it's coming to the U.S. The performance variant of the Golf family delivers 315 horsepower, a 27-horsepower boost over the outgoing model, and 310 pound-feet of torque up from 280). Each Golf R gets a turbocharged 1,984 cc four-cylinder engine hat is paired with a standard six-speed manual transmission. A seven-speed dual-clutch transmission is available.

2022 Cadillac CT4-V Blackwing

Blacwing launch

​Photo courtesy of Cadillac

Cadillac will soon be introducing its new performance-centric sedan. We'll update this information when it's announced.

2022 Hyundai Tucson

2022 Hyundai Tucson Photo courtesy of Hyundai Motor America

The Hyundai Tucson has been completely redesigned for the 2022 model year and it's impressive to say the least. The upmarket two-row SUV comes with high-tech features, comfortable seats, and a seriously budget-friendly price tag.

2022 Infiniti QX55

2022 Infiniti QX55 Photo courtesy of Infiniti Motors

The long-awaited Infiniti QX55 is finally a reality. Like many of the other vehicles on this list, it's a small SUV. The QX55 takes the place of the QX30 in the automaker's lineup and is designed to offer a premium drive experience that's engaging and fun, similar to the Infiniti FX of the past.

2022 Honda Civic

2022 Honda Civic Prototype Photo courtesy of American Honda Motor Co., Inc

A new generation of Honda Civic is on the way. The company recently revealed a near-production prototype of the car (as seen above) and a fully operable next-gen version is planned to debut soon. Stay tuned.

2022 Subaru BR-Z

2022 Subaru BRZ Photo courtesy of Subaru of America, Inc.

The sister of the Toyota 86 has gotten a full blown generational change for the 2022 model year. The 2022 Subaru BRZ keeps its pin-sharp handling but has gotten a significant makeover inside and out. It's also gotten Subaru's standard EyeSight driver assist and safety technology.

2022 Genesis GV70

2022 Genesis GV70 Photo courtesy of Genesis Motors

The Genesis GV80 just landed on U.S. shores but its smaller brother, the GV70 isn't too far behind it. The GV70 carries over the premium looks and features of the GV80 into this smaller, and more budget-friendly package.

2022 Acura MDX

2022 Acura MDX exterior Photo courtesy of Acura

The Acura MDX may be one of the first 2022 models to make it to market. The next-generation MDX has gotten significant enhancements to its interior quality, drivability, and comfort for the new model year. Engineers are also planning a sportier version of the MDX so stay tuned for information about that.

2022 GMC Hummer EV

2022 GMC Hummer EV Photo courtesy of GMC

The GMC Hummer EV finally debuted in mid-2020 but it won't make it to buyers' homes until late 2021. The first editions of the model are slated to be the most powerful and priciest with the cost of each topping $100,000. GMC's first all-electric model combines the comfort of an SUV with the styling of a beefy truck as it attempts to become the ultimate utility vehicle.

2022 GMC Sierra

2022 GMC Sierra Denali

Photo courtesy of GMC

It's been rumored since its interior design fell flat at its debut that the GMC Sierra and Chevrolet Silverado were having interior redos hustled through the design process. GMC gave the first indications that this is true when they announced that the Sierra Denali is getting Super Cruise driving tech for 2022. Stay tuned for more info.

2022 Chevrolet Bolt EV

Chevrolet teases refreshed 2022 Bolt EV, new 2022 Bolt EUV

A refreshed Chevrolet Bolt EV is on the docket for 2022. Chevy has been teasing the model left and right over the last few months so we should know more concrete information soon.

2022 Chevrolet Bolt EUV

2022 Chevrolet Bolt EV Photo courtesy of Chevrolet

A crossover version of the Chevrolet Bolt EV called the Chevrolet Bolt EUV will be coming to market as a 2022 model as well. Information is pending on the model but several clues have already surfaced.

2022 Mitsubishi Outlander

2022 Mitsubishi Outlander

Photo courtesy of Mitsubishi Motors

Mitsubishi is teasing the next-gen 2022 Outlander ahead of its February debut. Stay tuned for more information about the SUV.

2022 BMW iX

2022 BMW iX Photo courtesy of BMW

The 2022 BMW iX is an all-electric SUV slated to arrive in the U.S. later this year. The iX will be the first bit of BMW's future EV plans to reach U.S. shores and bring with it the latest and greatest technology the company offers.

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Walter P. Chrysler stands next to his1924 Chrysler Six, the first car bearing the Chrysler name.

Photo courtesy of FCA US LLC

It's been nearly 100 years since Walter P. Chrysler formed the Chrysler Corporation. In that time, the company has been merged, spilt, sold, and reborn in a variety of forms, but its roots still remain in Michigan where it is known as one of the Big Three automakers alongside General Motors and Ford.

Let's take a look back at the history of the company from its highest highs to its lowest lows, and everything in between.

The beginning

1925 Chrysler B70

Photo courtesy of FCA US LLC

Walter Chrysler formed his namesake automotive company in 1925, when his employer, Maxwell Motor Company, was reorganized. A little over a year earlier, Chrysler's first production car, the Chrysler 70 (above), was released and featured several forward-looking innovations. The car came with a high-compression engine that had full-pressure lubrication, an oil filter, and a carburetor air filter.

An early pioneer

Early on, Chrysler pioneered several other automotive features that would eventually take over the entire industry. Four-wheel hydraulic brakes, rubber engine mounts, and more were all Chrysler's inventions. The company also developed a ridged rim for its car's wheels, which was designed to prevent a deflated tire from flying off the rim at speed. It was eventually picked up by the entire global automotive industry.

Introducing ... Plymouth

Plymouth Hotel Algonquin 1935 taxi cab

Photo by Martin Forstenzer/Getty Images

In 1928, Chrysler Corporation introduced the Plymouth brand, which was intended to be a lower-priced alternative. Early Plymouth models were rebadged Chrysler cars with small four-cylinder engines. In the photo above, a Plymouth taxicab is parked in front of the Hotel Algonquin in New York City in 1935.

DeSoto was also unveiled at this time as a mid-range model line for the group. Not long after, Chrysler snapped up the Dodge Brothers auto and truck company.

Hello, Mopar

In a stroke of genius that remains a large part of the automotive world today, Chrysler coined the MoPar brand in the 1930s. As a combination of the words "motor parts," the name is still used to describe vehicles and parts in the Chrysler-Dodge world today.

Imperial, Valiant, DeSoto

By the mid-1950s, Chrysler had spun up more nameplates to join its empire. In 1955, Imperial became a brand of its own after a run as the range-topping Chrysler model, and in 1960 the Valiant brand name came to be. In 1961, Chrysler discontinued the DeSoto line.

Chrysler in space

Saturn 1B Kennedy apollo picture

Photo by MPI/Getty Images

The automaker had a hand in the space program, too. In the late 1950s, NASA contracted Chrysler to build the first booster stage of the Saturn I and Saturn IB vehicles. The Saturn 1B is pictured above on January 22, 1968 launching Apollo 5 from Cape Kennedy, Florida, to complete the first flight test of an unmanned lunar module.

The company built the pieces for the Apollo Program at the Michoud Assembly Facility in East New Orleans, which was one of the largest manufacturing facilities on Earth at the time.

The future is now

1963 Plymouth Valiant

Photo courtesy of FCA US LLC

Chrysler's forward thinking operations continued into the 1960s, when the automaker became the only of Detroit's Big Three to use a unibody design in its vehicles. Today, most passenger vehicles are unibody designs, but it was a novel idea at the time. Around the same time, the Valiant brand was moved back as a subsidiary of the Plymouth brand (a 1963 Plymouth Valiant is shown above), and became the first production car with an alternator.

Ooh, Barracuda

1965 Plymouth Barracuda

Photo courtesy of FCA US LLC

In 1964, the Plymouth Barracuda was introduced (shown above as a 1965 model), almost two weeks before the unveiling of the Ford Mustang. Despite being first, the 'Cuda was outsold by the Mustang ten-to-one in its first year on the market. Chrysler had also set its sights on Europe by this time, and took a majority stake in the British Rootes Group in 1964. The venture was short-lived, however, as financial difficulties in the British company forced Chrysler to sell to PSA Peugeot Citroen in 1978.

Stiff competition, disastrous results

The 1970s proved to be a difficult time for Chrysler, as it was for all American car companies. Cheaper, smaller Japanese and European cars flooded the markets, as the oil crisis drove prices through the roof and made large, heavy cars almost immediately obsolete. Later in the decade, a rush to push new models to market led to massive warranty and repair costs for Chrysler, as its Dodge Aspen and Plymouth Volare were hurried to market with poor construction and an even worse design.

Mr. Iacocca

1984 Plymouth Voyager

Photo courtesy of FCA US LLC

In 1978, Lee Iacocca joined Chrysler as CEO after having been fired from Ford. Because of its missteps with the Aspen and Volare models, Chrysler was hemorrhaging cash at the time. Iacocca started retooling the automaker from scratch, which included many layoffs, the sale of European assets to Peugeot, and the creation of the project that would ultimately lead to the Dodge Caravan and Plymouth Voyager (1984 model shown above). The project was driven by former Ford executives after Henry Ford II denied its forward progress under his watch.

Iacocca realized that the company would not be able to survive without a significant influx of cash to turn its fortunes around. In September 1979, he asked Congress for a $1.5 billion loan, which led to the Chrysler Corporation Loan Guarantee Act of 1979. The military later purchased thousands of Dodge trucks from the company, which helped it recover and avoid bankruptcy.

The K-Car and the minivan

1982 Chrysler LeBaron

Photo courtesy of FCA US LLC

In 1981, Chrysler released the first K-Car platform model - another rejected Ford project. The platform would go on to form the basis of several models throughout the decade (1982 Chrysler LeBaron shown above). In 1983, the first minivan was introduced, the success of which helped Chrysler repay the federal government the same year.

American Motors Corporation

The late 1980s were a consequential time for Chrysler. In 1987, the automaker was the subject of an investigation over its practice of disconnecting odometers during test drives before being shipped to dealers. The company settled out of court, but suffered a massive public relation hit. The same year, Iacocca led the acquisition of American Motors Corporation (AMC), which brought Jeep into the Chrysler fold for the first time. The Eagle brand was also created at this time.

Chrysler and Fiat Part I

In 1988, Chrysler and Fiat reached an agreement for the American automaker to be the exclusive distributed or Alfa Romeo in the United States, which lasted until Alfas were phased out in 1995. The early 1990s also saw Chrysler making a return to the streets of Europe, first with select Jeep models and then others.

DaimlerChrysler Motors Company

In 1998, Chrysler formed a 50-50 partnership with Daimler-Benz, and the automaker was renamed DaimlerChrysler Motors Company. Though it was supposed to be an even merger, Daimler-Benz was in the driver's seat. Plymouth was phased out in 2001, and the remaining auto brands went on to share platforms and technologies in vehicles that are still seen today. The marriage came to an end in 2007, when DaimlerChrysler AG sold the majority of its stake in Chrysler to Cerberus Capital Management. That sale led to a shuffle in management and a new logo.

Economic downturn

A Jeep sits in front of the empty showroom at Premier Chrysler June 8, 2009 in Chicago, Illinois. The dealership is 1 of the 789 Chrysler dealerships nationwide that are scheduled to close tomorrow. Today the Supreme Court delayed Chrysler\ufffds sale of most of its assets to a group led by Italy\ufffds Fiat. (

Photo by Scott Olson/Getty Images

The financial crisis of 2008 cut deep into Chrysler's operations and stability. Late in that year, the company announced a 25 percent reduction in its salaried and contract workforce. Sales fell drastically for all automakers at that time, but Chrysler was particularly vulnerable after having been passed around through mergers and acquisitions over the years. In December 2008, President George W. Bush announced a rescue loan for the auto industry, which included Chrysler.

As part of a reorganization, Chrysler LLC and Fiat announced plans to form a global alliance. The agreement gave Fiat a large stake in Chrysler and led to several months of restructuring. By mid-2009, Fiat had taken a majority stake in Chrysler, and by 2014, the company we all know today had taken shape. In December of that year, Chrysler Group LLC's name was officially changed to FCA US LLC, or Fiat Chrysler Automobiles.

Stellantis

New Stellantis company logo revealed ahead of Groupe PSA-Fiat Chrysler merger

Photo courtesy of FCA US LLC

The next chapter of Chrysler is already written. The company will become part of Stellantis, a megacorporation that brings together the holdings of FCA with those of PSA Groupe. The deal closes in January 2021.

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