Electric Vehicles

Lunaz's first all-electric Rolls-Royce restomod has as much range as a Tesla

Lunaz is electrifying some of the world's most desirable classic cars.

Photo courtesy of Lunaz

Classic elegance meets modern powertrain. Lunaz has begun production of the first electrified classic Rolls-Royce models. Like with modern Rolls-Royces, production is limited and the cost is high.

The first Rolls-Royce model to be converted by Lunaz is a 1961 Rolls-Royce Phantom V. The car received a ground-up restoration and the incorporation of Lunaz's proprietary electric powertrain and full suite of hardware and software upgrades.

"The time is right for an electric Rolls-Royce. We are answering the need to marry beautiful classic design with the usability, reliability and sustainability of an electric powertrain," said David Lorenz, Founder, Lunaz. "More than ever we are meeting demand for clean-air expressions of the most beautiful and luxurious cars in history. We are proud to make a classic Rolls-Royce relevant to a new generation."

Lunaz Rolls-Royce electric classic car Lunaz has already converted a 1961 Rolls-Royce Phantom V.Photo courtesy of Lunaz

The conversion and restoration features the installation of a 120-kilowatt-hour battery pack, the largest in the world inside an auto, that delivers a range of over 300 miles.

The weighting of switchgear has been engineered to operate an entirely new powertrain with the same haptic feedback as the original. Instrumentation stays true to the spirit of the 1960s design, with delicate integration of a battery range meter and power gauge.

Every car by Lunaz is equipped with the capability for both home charging and rapid charging.

The company starts each model's changeover by taking the car back to bare metal, 3D scanning it, and fully restoring it. Then, the conversion takes place. The internal combustion engine and associated systems are removed and the chassis is prepared for electrification. The electrified powertrain's components are integrated into the existing design of the car - the fuel filler cap becomes a charging port.

Electric 1961 Rolls-Royce Phantom V by Lunaz

Photo courtesy of Lunaz

Lunaz allows each customer to be involved in the design and technology process relying on Design Director Jen Holloway to execute their vision. The first model finished features a contemporary two-tone paint scheme, with Midland Grey on the upper of the car and Cinereous Grey on the lower. The hand-painted feature line that breaks the two colors is inspired by a period item specified by the car's previous client - a pink bakelite telephone that sat between the rear occupants. This item has been retained in the final build and upgraded to incorporate modern cellular phone technology, encrypted for privacy.

The interior scheme tastefully echoes the exterior. The very finest sustainably-sourced leather is crafted by Lunaz' in-house specialist team and specified in Argent Grey. Instead of traditional seat piping, a double welt feature is presented in Whisper with Argent Grey, creating the look of a contemporary pinstripe detail. The car's grab-handles are the same shade pink as the feature line.

The original woodwork inside the Phantom V has been restored and finished with a contemporary satin treatment. The update is offset with rose gold inlays that extends to the door cappings, front fascia, and the picnic table backs affixed to the privacy division that separates the driver and rear passenger compartment.

Lunaz Rolls-Royce electric classic car Photo courtesy of Lunaz

Though vintage, modern conveniences abound. The car comes with an integrated infotainment system that includes navigation. Audio can be split between the front and rear allowing the driver to be the only one to hear navigation voice commands. The car has modern air conditioning that can have its settings vary by seat.

Under the picnic tables, rear passengers have two screens. The center unit features a bar service that can be customized by size to perfectly fit the bottle of the buyer's choice.

The 1961 Rolls-Royce Phantom by Lunaz is built in eight-seat configuration with a front bench for three occupants, rear bench for a further three and two occasional seats.

Rear floor mats have been custom made in alpaca wool, a material that is rarer than cashmere, softer than lambswool, and is considered highly sustainable.

Lunaz Rolls-Royce electric classic car Photo courtesy of Lunaz

Following modifications of Phantoms, Lunaz will move on to converting Rolls-Royce Silver Clouds. The models are available in a variety of body styles, including four-door limousine, two-door coupé and drop head coupé.

The first tranche of Rolls-Royce cars by Lunaz will be limited to 30. Orders are already being accepted. To meet this demand, Lunaz is doubling its workforce at its technical headquarters in Silverstone, England.

Rolls-Royce Silver Clouds by Lunaz will feature an 80-kilowatt-hour battery that can deliver over 300 miles of range. Luaz will make both fixed head and drophead body styles across Silver Cloud I, II and III available for purchase.

Electrified Rolls-Royces by Lunaz will be available globally. They can only be purchased via a direct relationship with the factory, meaning there are no dealerships in the way of the purchasing process. Prices for a Rolls-Royce Silver Cloud by Lunaz starts at £350,000 (not including local taxes). Pricing for a Rolls-Royce Phantom by Lunaz starts at £500,000 (not including local taxes).

Lunaz already offers electrified Bentley and Jaguar models.

Trending News

Nuts & Bolts


Photo courtesy of Hyundai Motor Group

Hyundai Motor Group, the parent company of Hyundai, has announced the formation of a new unit - New Horizons Studio. The new venture is focused on the development of what Hyundai calls Ultimate Mobility Vehicles (UMVs).

New Horizons Studio is part of Hyundai's larger focus on the future of mobility. Unit workers will work to envision vehicles that wander with "unprecedented mobility". These products will focus on target customers that have unconventional travel needs whether it be to access places they have never been or adapt their mobility limitations to their surroundings.

Hyundai 'Elevate' Walking Car Concept

Photo courtesy of Hyundai Motor Group

New Horizons Studio is led by Vice President Dr. John Suh, who has held several leadership roles at Hyundai Motor Group since 2011. He served as founding director of Hyundai Ventures, and then led Hyundai CRADLE (Center for Robotic-Augmented Design in Living Experiences) as its founding director based in Silicon Valley. He brings over 35 years of expertise in the automotive and emerging technology sectors, including roles at Stanford University, Palo Alto Research Center (PARC; formerly, Xerox PARC), and General Motors Company.

"We aim to create the world's first transformer-class vehicle, also known as the Ultimate Mobility Vehicle," said Dr. Suh.

Dr. Ernestine Fu will move to New Horizons Studio as Director of Product Management. She has led research on human operator and autonomous vehicle interactions at Stanford University's Volkswagen Automotive Innovation Lab, as well as scaled emerging technology companies for over nine years as a venture capital partner at Alsop Louie Partners.

The Hyundai Elevate is the first vehicle being developed by the Studio. It debuted at CES 2019 and does not rely solely on wheels to makes it way across urban, suburban, and rural landscapes. The unit sees the Elevate as being able to respond in emergency situations like natural disasters or assist with persons who do not have access to an ADA ramp.

Trending News


The Lamborghini Urus Graphite Capsule adds new interior and exterior color choices for buyers.

Photo courtesy of Lamborghini Automobili

Expressions in color and trim meet at the Urus Graphite Capsule, a collection of SUVs produced by super luxury automaker Lamborghini. The Urus itself sits at the intersection of performance and practicality, and is the best-selling model in the Lamborghini lineup.

The Urus Graphite Capsule lets buyers push the limit in a pick-and-choose fashion. Lamborghini will offer the Urus Graphite Capsule in four new exterior matte colors including white Bianco Monocerus, black Nero Noctis, and grey Grigio Nimbus and Grigio Keres. The lower parts of the car, the front, rear, and side sills, are all finished in the color.

Lamborghini Urus Graphite Capsule

Photo courtesy of Lamborghini Automobili

From there, buyers are able to choose from four tiny accent colors: orange Arancio Leonis and Arancio Dryope, yellow Giallo Taurus, and green Verde Scandal. Those accent colors are shown on the front splitter, door inserts, and rear spoiler.

The cabin of the Urus sports the same traditional design the SUV has had during this, its initial generation. The Urus Graphite Capsule check box adds dark, anodized aluminium trim on the dashboard and door panels, with new matt-finish carbon fiber inserts. The buyer's choice of exterior colors are carried over to the inside where upholstery is contrast stitched. Q-citura stitching and the embroidered Lamborghini logo reside on the headrests.

The ventilated Alcantara seats are an exclusive option only available on the Urus Graphite Capsule and the recently launched Pearl Capsule.

"The new Graphite Capsule endorses the inimitable versatility of the Lamborghini Urus as the original Super SUV: its color and styling is as adaptable and versatile as its presence in every high-performance and lifestyle environment." said Automobili Lamborghini Chief Commercial Officer Giovanni Perosino. "The inherent design of the Lamborghini Urus, with the DNA of our super sports heritage, lends itself to virtually limitless potential for personalizing color and trim. The Urus Graphite Capsule is the latest collection to offer our growing clientele the opportunity to stamp their individuality and way of life on their Lamborghini."

The Urus Graphite Capsule is available on Urus model year 2021. It has a starting MSRP of $218,009 in the U.S.

Trending News