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Porsche to offer entry-level subscription program, expanding available locales

Porsche is now offering its subscription service with an entry-level option.

Photo courtesy of PCNA

Subscription services give potential buyers a unique way to experience a company's lineup without having to commit to anything other than a price point. Porsche has announced that its monthly Single-Vehicle Subscription (SVS) program will add a new entry-level option and expand to an additional metro area.

Starting September 25, SVS will be offered in Los Angeles, Atlanta, Phoenix, and San Diego. Los Angeles is the most recent addition to the program, which kicked off in 2017 in Atlanta, home to Porsche's North America headquarters.

The new subscription model will allow members to access a single Porsche model for one to three months, for an all-inclusive fee. The new option coincides joins the company's existing monthly Multi-Vehicle Subscription and Rental programs.

Porsche Cars Subscription App The Porsche app allows customers to see their options.Photo courtesy of PCNA

The subscription model is driving new audiences to Porsche. Eighty percent of those who have used the program are new to the company. They are typically younger than the average age for current Porsche buyers or lessees and more than one-third enroll for at least four months.

The new one-vehicle option was designed to reflect a preference among some members who say that they want one model for a specified time period rather than switching vehicles frequently.

To sign up for any of the programs, individuals can download the Porsche Drive app available on Apple and Android devices to apply for membership.

Additionally, the Porsche Passport program will now be known as Porsche Drive. Porsche Drive allows customers to rent a Porsche for a commitment shorter than a month, such as a weekend. It is also app-based and comes with daily and weekly usage options. Customers retrieve vehicles from the participating dealership, and upon the completion of the rental, a concierge will pick up the vehicle within the delivery area or the vehicle can be returned to the participating dealership. Prices for Porsche Drive range from $245 (+ taxes and fees) for one day in a Macan to $2,415 (+ taxes and fees) for weekly usage of a 911.

The list of participating dealerships includes:

  • Atlanta – Hennessy Porsche North Atlanta and Porsche Atlanta Perimeter
  • Las Vegas – Gaudin Porsche of Las Vegas
  • Los Angeles – Porsche Downtown LA
  • Phoenix – Porsche North Scottsdale
  • San Diego – Porsche San Diego
In July 2020, the Las Vegas programs were temporarily suspended due to COVID-19's impact on the local economy. Customers interested in signing up for Porsche Drive in Las Vegas can still download the Porsche Drive app to join the waitlist until the programs resume operation.

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Mitsubishi has teamed up with a Nashville networking organization to launch a new initiative focused on small business startups.

Photo courtesy of Mitsubishi Motors North America

Mitsubishi Motors North America (MMNA) has teamed up with the Nashville Entrepreneur Center to create the Small Batch - Big Ideas Entrepreneur Network. The network will consist of a small cohort of entrepreneurs that will convene monthly for networking and monitorship experiences.

All Small Batch events will be virtual. They include networking opportunities, expert-led webinars, and direct access to MMNA executives for in-depth, one-on-one, co-learning time.

"Nashville is a special place, fueled by a bold, creative energy that is especially apparent in its entrepreneur community," said MMNA Chief Operating Officer Mark Chaffin. "Through this partnership, Mitsubishi Motors helps to celebrate individuals who choose to do things differently and think outside the box. Working in concert with the Nashville Entrepreneur Center is our tangible way of showing that."

The announcement comes as Mitsubishi gears up for a rapid release of new and refreshed models over the course of the next year.

Entrepreneurs and small businesses can apply to be part of the Small Batch - Big Ideas Entrepreneur Network by clicking here.

From the applicants roster, the partners will narrow the competition to 10 finalists. Those finalists will then pitch for a slot in the network during a live, online pitch competition on Oct. 23. The top five pitches will secure a slot in the Network, and a $2,000 prize will be awarded for the best overall pitch.

At the end of the year-long program, Mitsubishi will conduct a second contest, this time on social media, asking its followers to select a "fan favorite" business. The winner of the second and final competition will receive a six-month Mitsubishi Eclipse Cross loan.

"Our team worked closely with Mitsubishi Motors to build a completely unique program for the Nashville entrepreneur and small business community," said EC CEO Jane Allen. "This type of support, access and exposure is more critical now than ever, and we are proud to partner with Mitsubishi to deliver that."

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Porsche has given the Panamera a generational makeover for 2021.

Photo courtesy of Porsche AG

Porsche is blending performance and practicality with the 2021 Porsche Panamera. The next-gen model has design enhancements brining it into line with the rest of the modern Porsche lineup and a host of new powertrain options reflecting the company's commitment to alternative powertrains.

The exterior of the new Panamera isn't a complete departure from the old. In fact, it's just subtle tweaks. Each model now comes standard with the SportDesign fascia (previously an option). Buyers can upgrade to the SportDesign package, with or without carbon fiber. The Panamera GTS gets this fascia in Satin Black and the Panamera Turbo S has a unique take as well, including a specific front light signature.

2021 Porsche Panamera The previously available Sport Design front fascia is now standard.Photo courtesy of Porsche AG

At the rear, the Panamera has Porsche's new signature light strip that spans the width of the haunch-heavy model. This is a design similar to the 911 and Cayenne. The lower rear fascia has new diffuser fins.

A new 20-inch wheel design and two new 21-inch wheel designs are available. The Panamera Turbo S gets 21-inch 911 Turbo Design wheels. The Panamera GTS runs on GTS-specific Satin Black 20-inch Panamera Design wheels. An Ultra High Performance Summer tire is available on Panamera models for the first time.

Porsche has given its GTS model additional enhancements including Exclusive Design tinted taillights as well as black lettering and model designations. This version of the Panamera gets the available Sport Exhaust System as standard equipment.

Two new paint options are available - Cherry Red Metallic and Truffle Brown Metallic.

2021 Porsche Panamera The Panamera now comes with a host of new engine options.Photo courtesy of Porsche AG

Standard Panamera models will now feature a twin-turbocharged 2.9 liter engine that makes 325 horsepower. This engine replaces the previous turbocharged 3.0-liter unit.

Porsche has replaced with the Panamera Turbo with the Turbo S. The new Panamera Turbo S gets enhancements to its crankshaft, connecting rods, timing chain drive and torsional vibration dampers, and fuel injectors. It also will have a twin-turbocharged 4.0-liter V8 at its heart making 620 horsepower and 604 pound-feet of torque, a significant bump from the 550 horsepower and 567 pound-feet of torque in the Turbo.

The same engine can be found in the Panamera Sport Turismo and, using launch control, it can get from zero to 60 mph in just 2.9 seconds (3.0 seconds for the Panamera Turbo S Executive).That's half a second quicker than the previous Panamera Turbo. The car is speed limited to 196 mph on the track.

The Panamera GTS also gets a power upgrade. It now has 473 horsepower (up 20) and 457 pound-feet of torque. Additionally, its throttle calibration has been tuned to match a naturally aspirated engine more closely.

2021 Porsche Panamera

Photo courtesy of Porsche AG

A new plug-in hybrid option will be available. The Panamera 4S E-Hybrid pairs an electric motor with a twin-turbocharged 2.9-liter V6 to achieve 552 horsepower and 553 pound-feet of torque. Using launch control it can get off the line and to 60 mph in 3.5 seconds and has a top track speed of 185 mph.

Porsche has given all its Panamera E-Hybrid models a 27 percent larger hybrid battery capacity for 2021. The bump moves it u pto 17.9 kilowatt-hours from 14.1 kilowatt-hours. They also get recalibrated drive modes that are designed to maximize the performance and efficiency of the car.

Each Panamera gets the adjustable Porsche Active Suspension Management system, which features an updated calibration for its adaptive dampers that is designed to sharpen feedback.

The Panamera Turbo S also gets the Porsche Dynamic Chassis Control Sport roll-stabilization system, Porsche Torque Vectoring (PTV Plus), rear axle steering, and Porsche Ceramic Composite Brakes as standard. This equipment can all be ordered as options on other Panamera models. all of which can be optionally ordered on other Panamera models. The car's rotors are fitted with yellow or black calipers, depending on client specification.

2021 Porsche Panamera Porsche has installed a 12.3-inch infotainment touch screen in the Panamera.Photo courtesy of Porsche AG

The interior of the Panamera gets a freshly designed multifunction Sport steering wheel with shift paddles. The Panamera Turbo S and GTS get a new, Race-Tex-covered GT Sport steering wheel with paddle shifters wrapped in leather.

Panamera and Panamera 4S E-Hybrid models come standard with eight-way electrically adjustable comfort seats with driver memory package, while the Turbo S models are equipped with 14-way electrically adjustable comfort seats with memory. The luxurious Panamera GTS comes standard with 18-way electrically adjustable adaptive sport seats. Both the 14-way comfort seats and 18-way adaptive sport seats are optional on other Panamera models.

At the center of the dashboard is a 12.3-inch infotainment touch screen. The system includes navigation, real-time traffic information, and a Wi-Fi hot spot. The Panamera Turbo S has a 14-speaker, 710-watt Bose Surround Sound System. A 21-speaker, 1,455 watt Burmester 3D High-End Surround System with an active 400 watt subwoofer is available in all Panamera models.

All 2021 Panamera models come standard with lane keep assist and traffic sign recognition technology. Buyers can further enhance their model with a number of available safety technologies including Night Vision Assist, Lane Change Assist, Surround View, and Porsche InnoDrive with Adaptive Cruise Control. A head-up display is also available.

The 2021 Panamera models will be available to order starting early next year, and are expected to arrive at U.S. dealers in the course of Spring 2021. Pricing will be announced once order availability starts.

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