New Model News

New 2021 Porsche 911 Targa design hints at heritage, will set you back over $100,000

Porche has debuted the latest models in its 911 lineup, the Targa 4 and 4S.

Photo courtesy of Porsche AG

Porsche has debuted another pieces of its 911 trio just in time for summer. The 2021 Porsche 911 Targa 4 ad Targa 4S models feature the company's signature Targa look with a touch of nostalgic flare and will sit alongside the 911 Carrera and Turbo models in the Porsche 911 (992) lineup.

The part that makes the Targa different is what makes it stand out to Porsche enthusiasts with a penchant for the model style. It features a fully automatic roof system with a wide roll hoop, movable roof section that tops the front seats, and a wraparound rear window - just like the 1965 model. Porsche says that the roof goes from open to closed in 19 seconds.

2021 Porsche 911 Targa 4 & 2021 Porsche 911 Targa 4S

Photo courtesy of Porsche AG

Porsche has given the model the exterior highlights of the rest of the 911 lineup - LED headlights, wide spoiler, and. aluminum skin (with the exception of the front and rear).

Powering both model is a twin-turbocharged 3.0-liter flat-six engine that is already a well-known part of the Porsche lineup. It produces 379 horsepower in the Targa 4 and 443 horsepower in the Targa 4S. This makes it about eight percent more powerful than its predecessor.

The engine is paired with an eight-speed dual-clutch automatic transmission in both models but those desiring a seven-speed manual transmission can swap it out as a factory option at no cost on Targa 4S models. When you opt for the manual, you also get the Sport Chrono package added on.

The car features some new tech including Porsche InnoDrive, which includes adaptive cruise for the first time. There's a Smartlift function, which programs grounds clearance into the system for daily use. Every model comes equipped with all-wheel drive.

The German automaker has refined its drive and handling systems. The Porsche Active Suspension Management system (PASM) comes standard on the 911 Targa models and features Normal and Sport drive models. Also standard one the Targa 4S is the Porsche Torque Vectoring Plus (PTV Plus) system, which includes an electronic locking rear differential with variable torque distribution. PVT Plus is available on the Targa 4. Targa models also get Porsche Wet standard, which senses water on the roadway and prompts the driver to switch to the car's Wet drive mode.

Porsche equips the Targa 4 with 235/40 ZR front tires on 19-inch alloy wheels while 295/35 ZR tires on 20-inch wheels shoe the rear. Those cars also get 330-millimeter brake discs with black four-piston monobloc fixed callipers.

Targa 4S models get 245/35 ZR tires up front on 20-inch wheels and 305/30 ZR tires on its 21-inchers out back. They also get red-painted brake callipers (six pistons at the front, four at the rear) that pair with 350-millimeter brake discs. Porsche Ceramic Composite Brakes (PCCB) are an option.

Interior design takes its notes from 911 models of the 1970s and today. A compact switch unit with five buttons sits below the 10.9-inch infotainment touch screen. The standard features list for that system includes navigation and Apple CarPlay.

Further, owners wishing to splash out on a more customized Targa can opt for the long list of personalization from Porsche Exclusive Manufaktur.

As for price, Porsche hasn't released that info yet, but it's very likely that the new 911 Targa 4 and Targa 4S will not be cheaper than their predecessors, which had starting prices of $110,300 and $124,300 respectively for the 2019 model year.

Porsche is already teasing the next trick up its sleeve- a special edition of the 911 Targa, which will debut in June.

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The Google logo appears for the first time on a car thanks to the partnership.

Photo courtesy of Stellantis

"Hey Google, where is my Fiat 500X Hey Google parked?" A new lineup of car models from Fiat celebrates the technology of Hey Google. The special editions are mainly just a publicity stunt (for both companies), but buyers will be able to place an order for the fresh 500 family models this month.

Each car in the special series is equipped with the Hey Google voice assistant. Owners can connect their car to the their Google Nest Hub (included in a welcome kit with purchase) and smartphone, should they so choose.

Owners will use the phrase "Hey Google, ask my Fiat…" to get answers regarding questions about where the car is parked, how much fuel is left, the location of the nearest workshop, and much more.

Fiat 500 Family Hey Google: Fiat 500

Photo courtesy of Stellantis

In addition to the tech, each Hey Google cars are equipped with unique exteriors and interiors. They have white paint jobs on their bodies and gloss black roofs and mirror caps. For the first time in automotive history, the Google logo is displayed on an automobile. The Hey Google badge is placed on the wheel arches of every model. Both B-pillars are also embellished with the multicoloured 'molecules' of the Hey Google logo.

The molecules are also displayed on the inside where they feature on the seats, which also have a label embroidered with "Hey Google". The dashboard fascia is matte silver with a white 500 logo.

At the center of the dashboard is a 7.0-inch touch screen display that features an animation where "Hey Google" appears then moves to the Google "G" then transforms to the Fiat logo.

Fiat will offer Hey Google editions of their 500, 500X, and 500L. The Fiat 500 hybrid Hey Google are priced from £16,005 OTR, 500X Hey Google priced from £21,765 OTR, and 500L Hey Google priced from £20,345 OTR

Deliveries are limited to the U.K. Ordering for the special series opens mid-April.

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Balmain's Creative Director Olivier Rousteing is a Porsche fan.

Photo courtesy of Porsche AG

What does it mean to "drive defined"? A new series of videos from Porsche and the Creative Director of the Paris fashion label Balmain, Olivier Rousteing, explorers the meaning of the phrase. Rousteing says that he's been "fascinated" by Porsche since childhood.

The designer, who grew up in France, worked at Roberto Cavalli before becoming the Creative Director at Balmain in 2011. The powerhouse fashion brand was founded in 1945 and was previously lead by Oscar de la Renta. Modern Balmain designs feature elements of French couture mixed with Asian influence. In 2019, the brand launched the KYLIE X BALMAIN, a makeup collaboration with social media influencer Kylie Jenner.

Olivier Rousteing sits in a Porsche Panamera during the filming of the short.Photo courtesy of Porsche AG

The short videos, published on Porsche's social media channels and on Rousteing's Instagram feed, focus on Rousteing's powerful inner driving force. In a release, the luxury car manufacturer says that there are "many similarities between the fashion designer and the sports car brand" including boundary pushing and an eye toward the tradition-rich history of the company Rousteing leads into the modern age.

"Olivier Rousteing is not just an authentic Porsche enthusiast, he is also a perfect fit for us with his desire to make Balmain a modern brand with the highest standards of quality and luxury," says Jelena Batic who is responsible for the cooperation at Porsche. "Together, we explore his exceptional driving force in the films by examining the connection between the worlds of sports cars and fashion, which creates relevance for our existing customers, as well as for younger and female target groups."

The series kicked off with a video featuring the Porsche Panamera. It was just the first step in a planned, longer collaboration between Rousteing and Porsche. Further aspects of the partnership are expected to be made public in due course.

Watch the first video below.

Drive Defined with Olivier Rousteing www.youtube.com

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