Sustainability

Polestar throws shade at GM, commits to truly going carbon neutral

Polestar is committing to letting customers know how sustainable its cars are.

Photo courtesy of Polestar

It's a dirty little secret. Companies are able to purchase carbon credits to offset their emissions, allowing them to claim to be more environmentally responsible than a trip to their plant may lead you to believe that they are.

Polestar is throwing a little shade the direction of automakers who use carbon credits and similar purchasing loopholes to claim their carbon neutral, or better-for-the-environment status. General Motors and Stellantis/FCA are two such companies.

As part of the company's first annual review, the Swedish electric performance car brand announced a moonshot goal: create the first truly climate neutral car by 2030.

Polestar Polestar is aiming to make a completely carbon neutralPhoto courtesy of Polestar

Polestar

"Offsetting is a cop-out," says Thomas Ingenlath, Polestar CEO. "By pushing ourselves to create a completely climate-neutral car, we are forced to reach beyond what is possible today. We will have to question everything, innovate and look to exponential technologies as we design towards zero."

Polestar is pledging to make sustainability declarations, something common in the fashion and food service industries, when launching Polestar models. This includes the Polestar 2, which is now on sale. When it was brought to market, the automaker disclosed its carbon footprint and traced risk minerals then displayed the information on prominent places throughout digital and physical spaces.

The Polestar Precept is a big part of the company's sustainable future. A prototype version of the car was first shown last year and featured materials woven from flax, like that behind the model in the video. The interior door panels feature the material, which is 50-percent lighter than traditional inserts and contains 80-percent less plastic. Its seats feature a 3D knit material that is made of 100-percent recycled yarn that has its origins with PET bottles and that is cut from a single thread to exactly to fit the seats with no waste.

The company has also begun launching a full-scale sales initiative in the U.S. Polestar showrooms, called Polestar Spaces, will be opening in 15 new locations in the next year.

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The Ferrari 812 Competizione comes in two varieties.

Photo courtesy of Ferrari

A new variant of the Ferrari 812 Superfast has been revealed. The Ferrari 812 Competizione models are a limited edition series of vehicles in two variants, coupe and targa, known as the Ferrari 812 Competizione and the Ferrari 812 Competizione A.

Both models sport a naturally-aspirated 6.5-liter V12 engine that achieves 818 horsepower. The power plant is, on the surface, the same that is in the Ferrari 812 Superfast but engineers have tinkered with the fresh version to optimize fluid dynamics of the intake system and combustion, reducing internal friction.

Ferrari has paired the engine with a seven-speed dual-clutch gearbox that the automaker says delivers a new type of shifting feeling. The setup retains the same gear ratios as the 812 Superfast but has more rpm range. The engine can rev to 9,500 rpm and a progressive growling comes spewing out of the car's exhaust system, which comes complete with a gasoline particulate filter that ensures the car meets modern emissions standards.

Ferrari 812 Competizione & Ferrari 812 Competizione A

Photo courtesy of Ferrari

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A single front air intake works to keep things cool up front marking the first time such an adaptation has occurred on a V12-powered Ferrari. The cooling circuit has also been improved making it 10 percent more efficient and the oil tank has been redesigned to allow for extra flow.

Engineers have given the new Ferraris added braking power. That includes a redesigned version of the caliper that was first used on the SF90 Stradale and other modifications. These changes allowed Ferrari to redesign the car's front underbody freeing up space around the lower front wishbone suspension and extending the area that could be used to generate downforce. The car has a passive mobile aero system.

The backside of the new variants has a unique design with a fresh exhaust layout, diffuser geometry, spoiler volume, patented rear screen, and bumper design. The rear diffuser now extends across the full width of the car and redesigned silencers and tailpipes that are integrated into a single pipe.

Four-wheel steering and independent rear-wheel steering features a new electronic management system. Refinements have been made to the car's response system to deliver a more connected drive experience. It features a new iteration of Ferrari's Side Slip Control system and rides on new Michelin Cup2R tires.

Weight savings abounds throughout the car and though much of it isn't apparent to the untrained eye, it helps the performance of the car. This includes the dashboard and door panels. The door panel pocket juts out from the main structure almost as if it were a floating element.

The 812 Competizione A features a number of modifications that differentiate it from the 812 Competizione including the implementation of a flying buttress design that helps the car's center of gravity to appear lower that the coupe's. When the targa top is stowed, the roll bars jut out becoming a secondary visual element.

Each of the cars comes standard with Ferrari's extended seven-year maintenance program.

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BMW's newest works are equal parts art and car.

Photo courtesy of BMW

BMW has revealed "The Ultimate AI Masterpiece", an exploration of automobiles at the intersection of art in conjunction with Frieze New York 2021, as well as the 50th anniversary of BMW Group Cultural Engagement. The virtual art installation is supported by videos of the exhibit's creation process on YouTube and Instagram.

The installment is the brain child of creative technologist Nathan Shipley of Goodby, Silverstein & Partners, and Gary Yeh, art connoisseur/founder of artDrunk. The duo used the NVIDIA StyleGAN artificial intelligence model to "cross-reference over 50,000 images of artwork spanning 900 years of history and a curated set of 50 works from renowned and emerging contemporary artists BMW has worked with over the past 50 years", according to a release.

Frieze New York 2021: "The Ultimate AI Masterpiece"

Photo courtesy of BMW

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The artificial intelligence then used those pieces to create entirely new art, merging classical art with the work of contemporary artists. These new works have been projection-mapped onto a virtual rendition of BMW's flagship 8 Series Gran Coupe.

"For 50 years, BMW has supported the arts and culture through numerous initiatives as a way engage and interact with consumers around the world in an authentic way," said Uwe Dreher, vice president of marketing, BMW of North America. "As we continue these efforts into 2021, and look for new and creative ways to engage audiences, we shift to a virtual setting where we are combining centuries-old art and the latest AI technology to create something completely new and exciting."

Due to the COVID-19 pandemic, Shipley and Yeh collaborated digitally from their homes in San Francisco and Seoul for the project.

"During an unusually isolated time in history, we took the opportunity to curate and work with artists from around the world as a means to give viewers a true art experience digitally," said Gary Yeh, art collector and founder of ArtDrunk. It was particularly exciting to push the boundaries of art, see how technology may influence the art world in the years to come, and build on 50 years of cultural engagement at BMW."

Frieze New York is currently in its 10th edition and taking place at The Shed in Manhattan through May 9. The venue is new and features an event reimagined for its new location, bringing together over 60 major galleries. A dedicated edition of Frieze Viewing Room will run parallel to the fair, through May 14, and will feature an expanded list of over 160 exhibitors.

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