Commercial Break

Watch: University of Texas professor stars in new Lincoln Aviator commercial

A popular Texan stars in the newest Lincoln Aviator commercial.

Photo courtesy of Lincoln Motor Company

Heavy clouds of pink and purple fill the screen, swirling around the 2020 Lincoln Aviator. Then, the camera cuts to the interior where the eyes of University of Texas professor and Academy Award winning actor Matthew McConaughey appear to be staring directly into the soul of the viewer.

As McConaughey thoughtfully sits behind the wheel of Lincoln's new midsize SUV, it's hard not to notice the supple appointments of the vehicle and how close the notoriously nude bongo player is to the steering wheel.

While the actor decries in-your-face horsepower, the sounds of an original score by the Detroit Symphony Orchestra plays in the background.

The SUV emerges from the smoke to arrive in the desert, reminding viewers that Lincoln is about performance that, "just makes you feel better."

Take a look for yourself.

The All-New 2020 Lincoln Aviator | Fresh Take On Movement | Lincoln www.youtube.com

Trending News

 
 

The Navigator gets several updates for 2022, including new styling and tech.

Lincoln

The Lincoln Navigator was one of the first ultra-luxury SUVs when it launched over two decades ago, which helped kickstart the big-vehicle craze that still rages on today. Lincoln has continued improving the Navigator over the years to the point that it's now a rolling showcase of the latest and most impressive tech, staggering luxury features, and actual utility vehicle functionality. The vehicle was last fully overhauled in 2018, but the 2022 model picks up revised style, even more premium features, and new themes for the range-topping Navigator Black Label model.


2022 Lincoln Navigator Black Label is Lincoln's top trim offering, and is available in several of its vehicles. Lincoln


Lincoln introduced two new themes as part of the Navigator's Black Label offering for 2022. The Central Park theme features dark walnut open-pore wood trim, luxury leather in an exclusive Urban Green color, and an available Black Label-exclusive Manhattan Green Metallic paint color. The Invitation theme brings open-pore Khaya wood, Venetian luxury black leather, special interior lighting elements, and brandy-colored stitching. Both themes feature laser etching and other intricate detail work inside the vheicle.


2022 Lincoln Navigator The Navigator Black Label is offered with two new themes: Central Park and Invitation.Lincoln


Black Label launched in 2014 and is Lincoln's top-end end model offering. It's available in the Nautilus, Aviator, and Navigator, and brings several vehicle features and auxiliary services to Lincoln owners. Black Label vehicle features and services include:

  • Concierge access: The Lincoln concierge can schedule service or cleaning, answer vehicle questions, and help schedule dinners or other experiences. Black Label owners also get a complimentary dinner for two, which can be scheduled through the concierge.
  • Special airport and rental car services: Lincoln partnered with Avis to provide guaranteed rental car access, an exclusive and dedicated phone line for Black Label owners, and free rentals at select airports. Owners also get a membership to CLEAR, which offers expedited airport security passage and other perks.
  • Extended complimentary maintenance plan: Black Label owners receive four years of free maintenance. If the owner lives within 50 miles of a dealer, they will pick up and deliver the vehicle so that the owner does not need to leave home. Free car washes and annual detailing are also part of the deal.

We don't have pricing details for the 2022 Navigator yet, but we expect its price tag to be similar to that of the 2021 Black Label model, which started at around $100,000 after destination. Lincoln says that it will release more information closer to the Navigator's expected on-sale date early in 2022.


2022 Lincoln Navigator Black Label models feature a staggering level of attention to detail.Lincoln

Trending News

 
 

A new Texas-themed version of the Jeep Gladiator is on the way.

Photo courtesy of Stellantis

Jeep has brought the Gladiator's off-road chops to the trails of the Lone Star State. The 2021 Jeep Gladiator Texas Trail is another of the the traditional of special edition vehicles for Texans who occupy the nation's largest truck market. It's the first time Jeep has offered a unique-to-Texas truck.

The new model builds on the Gladiator Sport S trim adding 17-inch Mid-Gloss Back Aluminum wheels wrapped in 32-inch mud-terrain tires, four-wheel drive, standard side steps, and the Trailer Tow Group. The Gladiator Texas Trail has a unique hood and decals that feature the year 1836 in the graphic as a nod to the year of the Texas Declaration of Independence. It also wears a black hardtop, black leather seats embossed with the Texas Trail graphic and comes equipped with the Technology Group and Convenience Group packages.

2021 Jeep Gl The vehicle is ready to be fully accessorized to the buyer's wishes.Photo courtesy of Stellantis

2021 Jeep Gl

The Texas-themed model features the buyer's choice of Jeep's new 3.0-liter EcoDiesel V6 engine that's rated at 260 horsepower and 442 pound-feet of torque or the tried and true 3.6-liter Pentastar V6 power plant, which achieves 285 horsepower and 260 pound-feet of torque.

Jeep has badged each of the models with Trail Rated status. To achieve this status, Jeep vehicles must pass extreme off-road capability challenges.

The Gladiator Texas Trail is available in 10 colors: black, white, Snazzberry, Granite Crystal, Sarge, Nacho, Hydro Blue, Firecracker Red, Billet Silver, and Sting-Gray. Jeep recently introduced a Snazzberry-colored Wrangler.

Each Gladiator comes with the Jeep Wave customer service program, which includes three years of maintenance, 24/7 phone/online support, trip interruption/first-day loaner coverage, and VIP access to Jeep events.

The 2021 Jeep Gladiator Texas Trail has a starting MSRP of $40,435 (plus $1,495 destination) and is currently available at Texas dealers.

Trending News