New Model Nenws

Maserati commits to electrified future - starting with next-gen Ghibli, details new models

Eileen Falkenberg-Hull
Mar 2, 2020, 9:39 am

Maserati is on the cusp of greatly expand its product portfolio.

Photo courtesy of FCA US LLC

With performance and sleek styling in focus, Maserati has announced that all their new models will be electrified, adopting either hybrid or battery electric power. This begins with the redesigned Maserati Ghibli, which is set to debut this year.

The company is also committing to the vehicles being 100 percent developed, engineered, and built in Italy. This is an especially important commitment as Maserati's parent company, Fiat Chrysler Automobiles, is in the process of merging with PSA Group.

Throughout 2020, Maserati is expected to strengthen its position in the luxury electric vehicles market as it works to allocate more of its production space to electrified cars.

Maserati has confirmed that the Ghibli will be a hybrid. The Maserati GranTurismo and GranCabriolet will begin production in 2021 as the automaker's first all-electric cars. The next-gen GranTurismo and GranCabrio will be built at the Mirafiori production hub.

Maserati's Modena facility is in the process of a remodel, which will allow it to be modified enough to begin producing what the company is calling a "super sports car" in 2020.

A forthcoming Maserati utility vehicle is set to be built at Cassino in 2021. The automaker is already teasing the model saying that it is, "intended to play a leading role for the brand, thanks to its innovative technologies." Technological innovation is not something Maserati has been known for lately so this could be a welcome change.

Maserati intends to reveal more plans in May.

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