Electric Vehciles

FCA CEO confirms that an all-electric Ram pickup is on the way

Ram will welcome an electric member to its family in the future.

Photo courtesy of FCA US LLC

The 2022 GMC Hummer EV and all-electric Ford F-150 are coming soon. It would ludicrous to think that Ram wouldn't be joining the other two members of the Big Three in producing an electric pickup truck.

Today, Fiat Chrysler Automobiles CEO Mike Manley confirmed that one is in the works during the company's third-quarter earnings call. He provided no additional details.

In response to an industry analyst's question on the matter, Manley said, "I do see that there will be an electrified Ram pickup in the marketplace, and I would ask you just to stay tuned for a little while, and we'll tell you exactly when that will be."

2020 Jeep Grand Cherokee Trackhawk The 2020 Jeep Grand Cherokee Trackhawk is one of the least fuel-efficient vehicles FCA makes, but the Ram TRX is even less efficient.Photo courtesy of FCA US LLC

The confirmation was a strategic, given that just one quarter ago Manley more or less ducked the question saying "Obviously, pickup trucks is a key franchise for us, and we're not going to sit on the sideline if there is a danger that our position gets diluted going forward," during that quarter's earnings call.

Ram isn't just facing competition from General Motors and Ford. It also has pressure coming from startups including Rivian, which is currently tooling as it gears up to produce the R1T, and Lordstown Motors, which is substantially backed by GM, and already has 40,000 reservations for fleet vehicles. Tesla has promised that the Cybertruck will come to market.

FCA is more than a touch behind when it comes to electrification. Its U.S. lineup is aging with the mid-generation Chrysler Pacifica Hybrid as its only plug-in hybrid electric vehicle (PHEV) currently on sale. Ram offers a few mild-hybrid engine options for buyers and the Maserati Ghibli Hybrid is on the horizon. The company recently debuted PHEV 4xe versions of the Jeep Wrangler, Compass, and Renegade but only the Wrangler 4xe will be sold in the U.S. in the coming year.

In the meantime, FCA continues to push out fuel inefficient vehicles for buyer consumption in the U.S. where emissions regulations are not as stringent as they are in Europe and China. This includes the Jeep Grand Cherokee Trackhawk (EPA-estimated 15 mpg combined) and Ram 1500 TRX (EPA-estimated 12 mpg combined).

The way forward for Ram may be complicated by the forthcoming FCA-PSA Groupe merger, which is set to be confirmed by the European Union in early 2021.

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Dream job alert

You could become Dodge's Chief Donut Maker

You can apply to become a Dodge ambassador with some great perks.

Dodge

One lucky person is about to win the car enthusiast's job of a lifetime, though only for a year. Beginning today, Dodge is accepting applications for its new and temporary Chief Donut Maker

If the title alone isn't enough to make the job sound appealing, the benefits are seemingly endless. The lucky new Dodge "employee" will pick up a $150,000 salary, along with the opportunity to drive an SRT Hellcat company car for the year. Additionally, the winner will participate in all manner of racing and car-related events, take courses at Radford Racing School, and get a load of Dodge-branded clothing.

Dodge is Hiring a Chief Donut Maker www.youtube.com

If you're reading this and thinking it sounds like a blast - you're right. There's a catch, however, which comes in the form of an intense consideration process that culminates in a racing event with a pro driver on a closed course. A panel of judges will evaluate the video entries, and wrestler Bill Goldberg will oversee the race between the top ten finalists. Dodge says the series of eliminations will air like a reality TV show, with the winner being revealed in the final episode.

Today is the opening day of the application period. You have until February 28 to submit your short video, which can be a maximum of two minutes. Get busy making your video and head here to submit it before the deadline.

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New luxury car

BMW sends its V12 engine off in style

BMW will build its final V12 engine this June.

BMW

Most automakers are focused on building EVs and extracting the best fuel economy from gas engines possible, so it’s not surprising to hear that BMW is pulling the plug on one of its biggest and most iconic engines. In June 2022, BMW will build its very last V12 engine for use in a super-limited-production special edition 7 Series model. The ultra-rare cars will carry a starting price of $200,995.

BMW 760i xDrive The last V12 will power a very special (and very expensive) 7 Series car.BMW

Only twelve lucky customers will have the option to nab a V12-powered BMW, which will be called the M760i xDrive. Displacing 6.6 liters, the twin-turbocharged beast produces a massive 601 horsepower. An eight-speed sport automatic transmission and all-wheel drive are standard. BMW says the powertrain is strong enough to push the hefty 7 Series car to 60 mph from a standstill in just 3.6 seconds.

The final-run cars will feature little more than a special “V12” badge at the rear to differentiate them from standard 7 Series models. Inside, the car features a serialized plaque with the car’s production number out of the 12 units planned. The engine itself features a nameplate with “The Final V12.”

Beyond the badges, BMW’s 12-cylinder last-hurrah will come standard with 20-inch M double-spoke wheels, a choice of any available BMW full Merino leather color, M Sport brakes with black or blue calipers, a panoramic LED roof, remote control parking, a Bowers & Wilkins surround-sound system, and adaptive LED headlights.

BMW 760i xDrive Only 12 of the cars will be built, with a starting price of more than $200,000.BMW

Though it hasn’t been BMW’s most popular engine over the years, the V12 has been a part of the automaker’s catalog for 35 years. The first 12-cylinder engine showed up in 1987, producing 295 horsepower in the original 750iL sedan.

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