Lamborghini, Master & Dynamic partner for new headphones collection
New York-based premium audio brand Master & Dynamic has partnered with Automobili Lamborghini to create a range of co-branded headphones and earphones. The collection incorporates design elements inspired by the iconic Italian super sports car company's vehicle range, which includes the Huracán, Urus, and Aventador.
The inaugural collection consists of the MW65 Active Noise-Cancelling Wireless Headphones and MW07 PLUS True Wireless Earphones that are available in three colorways. The headphones are available in silver metal/light grey/yellow Alcantara; black metal black/yellow Alcantara; and black metal/black/grey Alcantara. Alcantara is widely used in sports cars. The signature Lamborghini "Y" motif appears on all models.
"Sound resonates with Lamborghini: the peerless music of a Lamborghini aspirated engine has a highly sensory and emotive appeal," said Katia Bassi, Chief Marketing & Communication Officer of Automobili Lamborghini. "The combination of design sophistication and technology in delivering a purity of sound is a talent shared by Lamborghini and Master & Dynamic."
The MW65 Active Noise-Cancelling Wireless Over-Ear Headphones offer two modes of ANC so users can tailor their sound to their environment, and feature up to 24 hours of battery life and Bluetooth 5.0 with a 30m/100ft connection. The MW07 PLUS True Wireless Earphone features 10mm Beryllium drivers and a stainless steel charging case providing 40 hours total battery life.
Jonathan Levine, Founder and CEO of Master & Dynamic said, "As a young boy obsessed with cars, I remember being mesmerized the first time I saw a Miura. That feeling and excitement is still with me today whenever I see a Lamborghini. To create something that initiates such a visceral response has always been my intention at Master & Dynamic."