CES 2021

Panasonic, Klipsch, and Dolby partner for in-vehicle immersive audio experience

Panasonic, Klipsch, and Dolby have teamed up to create a new audio system, Klipsch Premium Audio.

Photo courtesy of Panasonic

Panasonic Automotive Systems of America, Klipsch, and Dolby Atmos Music have teamed up to create a new proof-of-concept that features immersive sound technology named Klipsch Premium Audio.

Each of the parties brings unique assets to the table. Panasonic Automotive has the know-how for vehicle product design while Klipsch specializes in technonlogy-driven sound performance. Dolby has long been a stable of at-home audio systems.

"I have personally participated in bringing to market a range of products which feature Dolby Atmos capability. The sonic realism and envelopment of the listener into the on-screen action for films opens up new dimensions of entertainment," said Mark Casavant, vice president of Brand & Business Development, Klipsch Group, "Working with the audio experts at Panasonic Automotive we have achieved a similar experience for the in-vehicle listener with Dolby Atmos music. The music is more immersive, with additional space clarity, and depth."

Klipsch uses four sound principles to achieve its award-winning sound:

  • High efficiency/low distortion - Klipsch technology is highly efficient, providing more accurate sound with less power and less distortion – resulting in louder, cleaner audio. Klipsch's Law: Efficiency is inversely proportional to distortion.
  • Wide dynamic range - The softest sounds are reproduced with remarkable clarity and the loudest is delivered without harshness or distortion – with the greatest possible range between the softest and loudest sounds.
  • Controlled directivity - Klipsch technology accurately directs sound to the proper locations, which, in turn, creates a more lifelike soundstage without wasting acoustic energy where sound is not needed or desired.
  • Flat frequency response - Audio delivery is without frequency bias – no unnatural highs, miss or lows – reproducing recorded sound as accurately as possible without colorization.

Dolby Atmos sound is designed to go beyond the traditional limits of mono and stereo, placing the listener in an immersive soundscape.

"Panasonic Automotive has built a reputation pushing the boundaries of in-vehicle entertainment," said Tom Dunn, director of Panasonic Global Premium Audio, "Our award-winning automotive audio systems are recognized for creating unforgettable listening experiences based on engineering, artistry and emotion. Market leading innovations are what drive the technical teams at Panasonic and Klipsch, and delivering our first in-vehicle demonstration of Dolby Atmos music reflects our aligned goals and commitment to achieving a higher standard of music enjoyment."

Trending News

 
 

The Jeep Wrangler Dual-Door Group offers factory-backed half-door comfort, style, and safety.
Photo courtesy of Stellantis

Jeep Wrangler owners who want an open-air experience but don't want the complete doors-off look have a new from-the-factory option. Jeep Performance Parts and Mopar have worked together to create new half-doors for the iconic SUV.

The new Jeep Wrangler Dual-Door Group features two factory engineered, tested, and backed half-door options that offer owners the option to have production-level styling, security, and occupancy protection in addition to improved visibility.

Available for both two- and four-door Jeep Wrangler models through the Mopar Custom Shop, as part of an original new-vehicle purchase in the U.S. and Canada, the new Jeep Wrangler Dual-Door Group includes both full and half doors. Full-steel production doors are installed on the vehicle while matching body-color half doors are packaged within the vehicle.

    Jeep Wrangler Dual-Door Group

    Photo courtesy of Stellantis

    1 / 6

    With production-level materials and build quality, new half doors are designed to work when equipped with any of the following features: power mirrors, blind-spot detection, passive and non-passive entry handles, and power locks. A quick and easy swap from full doors to half doors can be accomplished within minutes using the existing hinge locations and the exact same wiring connections.

    The newly developed upper-window assemblies are designed to have a weather-tight sealant feature zippered plastic windows. Two materials are offered for the assemblies: base-model vinyl that matches the production soft-top roof or premium acrylic that matches the premium soft-top roof.

    Each upper-door frame section uses an easy, tool-free, dual-guide post feature for easy installation and removal.

    The Dual-Door Group is now available on two- and four-door Jeep Wrangler Sport, Rubicon; Sahara, Rubicon 392, and 4xe models. Factory-option pricing for the U.S.s tarts at $2,350 for the two-door's Dual-Door Group with base-model upper-window assembles while the four-door costs $3,995. Checking the box for the more premium version of the upper-window assemblies moves the price tag up to $2,550 for the two-door and $4,395 for the four-door.

    Warranty coverage for each Dual-Door Group option is included as part of the new-vehicle warranty of three years/36,000 miles.

    Trending News

     
     

    Toyota is mobilizing, putting its money where its mouth is to help Texas affected by severe winter weather.

    Photo courtesy of Toyota Motor Sales U.S.A. Inc.

    Winter Storm Uri impacted nearly every single one of Texas's 254 counties. North Texas-based Toyota Motor North America (TMNA) has pledged $1 million in relief for those affected by the storm. The aid is slated to serve both Toyota and Lexus customers and a variety of Texas-based non-profit organizations.

    Over 60 Texas counties were part of the Federal Emergency Management Agency's (FEMA) recent Texas Severe Winter Storms (DR-4586-TX). It is currently categorized as an active disaster.

    "We take our role as community leaders seriously, so when winter storms affected millions right in our back yard, our top priority became helping Texas get back on its feet after this ordeal," said Sean Suggs, group vice president of Social Innovation, TMNA. "Texans have supported our company in myriad ways, and we want to help our neighbors emerge from this storm stronger than ever."

    The $1 million relief effort includes:

    North Texas/DFW Metroplex

    • United Way of Metropolitan Dallas, in support of North Texas Cares and West Dallas nonprofits to quickly distribute funds to grassroots organizations: $450,000
    • North Texas Food Bank: $100,000
    • The Family Place and Genesis Women's Shelter to fund hotel rooms, food, and transportation for their clients: $30,000
    • Toyota employees will be able to support the needs of four North Texas community partners significantly impacted by the storms by purchasing items from their Amazon Wish Lists.

    San Antonio

    • SAWS Community Pipe Repair Fund, through the San Antonio Area Foundation to assist individuals and families stay in their homes safely with funds for plumbing repairs: $100,000
    • Let's Help SA Fund to provide food, water and shelter: $200,000

    Houston

    • United Way of Greater Houston to support the Greater Houston 2021 Winter Storm Relief Fund that supports local home repairs: $50,000
    • Houston Food Bank: $50,000
    • CrowdSource Rescue to provide food, water and fuel: $20,000

    Additionally, Toyota will match up to $10,000 in individual employee contributions to nonprofit organizations recovering from the storm.

    Toyota and Lexus Financial Services customers who are looking for loan and lease payment relief, and were impacted by the storm, may be able to receive assistance under a new Toyota program that has a variety of options for clients.

    Trending News