COVID-19

Kia extends warranties through June 30, 2020

Kia is allowing customers to have repairs under warranty by extending the coverage through the end of June.

Photo courtesy of Kia Motors

The Accelerate the Good program, launched by Kia last year, has a new component - Kia Promise. The iniatiive is designed to ease concerns of owners as their scheduled warranties come to an end during the COVID-19 pandemic.

"These are uncertain times and the Kia Promise warranty extension program will help bring peace of mind to customers affected by this pandemic by giving them one less thing to worry about," said Michael Cole, president, KMA. "The health and safety of our customers and employees are our top priority and this warranty extension program is yet another way Kia and local Kia dealerships are working to support our customers' individual needs."

The Kia Promise program allows customers who experienced potentially warrantable concerns with their vehicle during the period of March 2020 through May 2020, and were not able to obtain service from a Kia dealer due to circumstances related to coronavirus, to receive repairs through June 30, 2020 at no additional charge.

Kia advises that, "customers should check with their local dealership regarding their current hours and available special programs, such as vehicle pickup and delivery service, loaner vehicles, and electronic or digital repair authorizations, as well as sanitizing efforts taken to protect the safety of employees and customers.:

Customers should contact Kia Consumer Assistance at 800-33-4KIA(4542) or online at www.kia.com for assistance with any COVID-19 related vehilce issues.

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Nuts & Bolts

 
 

The 2021 Kia Sorento is towing the numerals for the 2020 Times Square New Year's Eve ball drop ceremony across the country.

Photo courtesy of Kia Motors

The journey is underway. As many Americans are eager to close out 2020, Kia is working to make the end of the year happen in style. A 2021 Kia Sorento is hauling the iconic numerals for the One Times Square ball drop ceremony across the country with planned stops in Nevada, Arizona, Texas, Louisiana, Mississippi, Alabama, Florida, Georgia, North Carolina, Virginia, Maryland, Pennsylvania, New Jersey, and New York.

"New Year's Eve is typically seen as a fresh start and a new beginning, and that holds true this year more than ever. With its rugged capability, the Kia Sorento will bring a little piece of the energy and fun of New Year's Eve in Times Square to people nationwide. This will also be a reminder that we're all in this together and that the New Year brings new opportunities and excitement," said Russell Wager, director, marketing operations, Kia Motors America.

2007 New Year's Eve Ball Drop Numerals Workers unload the giant '7' completing the "2-0-0-7" sign for the New Year's Eve celebration in Times Square December 13, 2006 in New York City.Photo by Mario Tama/Getty Images

The fourth-generation Sorento started its journey at Kia's North American headquarters in Irvine, California. Its journey will end in Times Square, the New Year's Eve heart of New York City, where the SUV and its cargo will be on display for three days along with other vehicles, before being installed on the top of One Times Square awaiting the iconic ball drop ceremony.

Kia lists the vehicle as being able to tow up to 3,500 pounds in the SX Prestige X-Line trim when equipped with the available factory-installed tow hitch, a $475 add-on.

At select points along the way, National Geographic will document the Sorento's journey, bringing stories from its stops to life through photography and video.

The publicity stunt culminates in the launch of a new creative campaign for the 2021 Sorento, which will debut during "Dick Clark's New Year's Rockin' Eve with Ryan Seacrest 2021" on ABC. During the broadcast, you may see some Kia employees in the Times Square. They are there courtesy of the company, who will be hosting them at the event.

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The Sorento Yosemite Edition is a one-off Kia model designed to showcase the company's new Sorento accessories line.

Photo courtesy of Kia Motors

For the 2021 model year, Kia redesigned its Sorento SUV. That fresh face began arriving in showrooms this month, with more trail-ready capability than ever before found on the model. To celebrate that, Kia has worked with LGE-CTS Motorsports to create two custom Sorentos inspired by America's National Parks.

Each of the models is built on the Sorento SX Prestige X-Line model, an SUV that features 20-inch wheels, increased ride height (8.2 inches versus the Sorento's traditional 6.9-inch height), improved approach and departure angles (18.4 degrees and 23.3 degrees, respectively, versus 16.8 degrees and 22.1 degrees), all-wheel drive with Snow drive mode, and a more robust roof rack.

2021 Kia Sorento Yosemite Edition

Photo courtesy of Kia Motors

The 2021 Sorento Yosemite Edition is named after California's Yosemite National Park, one of the country's first national parks. It's finished in a matte Pine Green paint job and has gloss and matte black exterior accents.

The 2021 Sorento Zion Edition gets its name from Zion National Park in southwest Utah. Like Yosemite, Zion is known for its long canyon full of trees with hills rising far above. The SUV wears a Desert Sand gloss paint color and has gloss black exterior accents. The Sorento Zion Edition has a full-length cargo top on its roof.

Both models have custom fender flares and ride on 32-inch all-terrain tires. Their body armor includes custom skid plates and brush guards finished in satin chrome.

Kia will be offering the Sorento with a range of port-installed and dealer-installed accessories including roof racks, tow hitches, and side steps.

2021 Kia Sorento Zion Edition

Photo courtesy of Kia Motors

Traditionally, these types of models would have debuted at a major auto show, like the LA Auto Show, then been shown at smaller auto shows throughout the country over the next year. Instead of that, these models debuted during Kia dealer meetings and will make their way across the country making what Kia calls "special appearances".

These models are not for retail sale.

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