Survey Says

These are the 27 cars Americans are most emotionally attached to according to J.D. Power

The Kia Telluride is just one of the models Americans are most emotionally attached to.

Photo courtesy of Kia Motors

What drives people to a certain vehicle? Sure, it may be brand loyalty. But, it may also be the emotional appeal of a model. That's the build up. Once the vehicle reaches it driveway and it's been lived in, the owner is bound to find more ... quirks. Does this dampen their enthusiasm?

The J.D. Power 2020 Automotive Performance, Execution and Layout (APEAL) Study measures a number of factors that all contribute to that emotion connection.

"Purchasing the 'right' vehicle is influenced by a variety of factors, depending on each buyer's specific tastes, wants and needs," said Dave Sargent, vice president of automotive quality at J.D. Power. "The APEAL Study measures an owner's emotional attachment to their new vehicle and in what areas that vehicle may not be delivering on all of the positive experiences that were hoped for. Understanding this is just as valuable to automakers as knowing about quality issues and owner acceptance of new technologies. The goal for automakers is to delight customers on all these dimensions. Some are better than others at doing this."

J.D. Power has been conducting the study for 25 years. It was redesigned for 2020 to compliment the J.D. Power Initial Quality Study and the J.D. Power Tech Experience Index Study. The survey measured “owners' emotional attachment and level of excitement with their new vehicle across 37 attributes, ranging from the sense of comfort and luxury they feel when climbing into the driver's seat to the feeling they get when they step on the accelerator." These attributes were then aggregated to compute an overall APEAL index score measured on a 1,000-point scale.

Here are the winners.

Mazda CX-5

2020 Mazda CX-5 Photo courtesy of Mazda North American Operations

Mazda may be best known for the Miata but their top-selling vehicle is the CX-5, a compact SUV. The CX-5 delivers an engaging drive that excels whether accelerating or cruising. Its handling is engaging and seats are comfortable. Reviewers typically say that the usability of its infotainment system is not up to par with other vehicles in its class.

Land Rover Range Rover Velar

2020 Land Rover Range Rover Velar

Photo courtesy of Land Rover

The Land Rover Range Rover Velar carries over the high-quality cabin design and high-horsepower engines from its stablemates. Its handling is composed making it good in the city, on a trail, or cruising on the highway.

Jaguar E-Pace

2020 Jaguar E-Pace

Photo courtesy of Jaguar

The Jaguar E-Pace is the little brother of the highly-regarded F-Pace. The model isn't as powerful as the F-Pace, but it has a good amount of cargo space and is agile. Adults may feel crowded in the back seat, but that's par for the course in this size vehicle.

Honda Odyssey

2021 Honda Odyssey

Photo courtesy of American Honda Motor Co., Inc

Honda has refreshed the looks of the Odyssey for 2021 and given it more safety features. Additionally, Honda has made the interior more upscale with updated climate controls and second-row setbacks that fold flat (making them easier to remove).

Lincoln Navigator

2020 Lincoln Navigator Luxury Full Size SUV: Lincoln Navigator

Photo courtesy of Lincoln Motor Company

The Lincoln Navigator is the largest SUV in the company's lineup. The full-size, three-row SUV was fully redesigned for the 2018 model year, kicking off the brand's new SUV identity and design aesthetic. It's suitably plush, seats seven, and is powered by a 450-horsepower turbocharged 3.5-liter V6 engine.

Nissan Armada

2019 Nissan Armada ​Photo courtesy of Nissan North America

The Nissan Armada is gearing up for a redesign but continues to offer comfortable accommodations, good towing capacity, and a strong engine. The SUV's lackluster fuel efficiency and poor cargo space are two major drawbacks.

Ford Escape

2020 Ford Escape Hybrid Photo courtesy of Ford Motor Company\u200b

The Ford Escape has been completely redesigned for the 2020 model year. It features a cavernous cargo area, spacious seating, and easy low-speed handling. This Escape rides better than the last and its interior has been upgraded. New powertrain options include a PHEV and there's a long list of standard and available safety features.

BMW 7 Series

2020 BMW 7 Series

Photo courtesy of BMW

The BMW 7 Series features the expected roster of features and powertrains. They all function as advertised, delivering a plush, large car experience. A plug-in hybrid version is now available but Android Auto is not.

Ram 1500

2020 Ram 1500 Built to Serve Edition Photo courtesy of FCA US LLC

With a combination of sales from the Ram 1500 and HD pickups, Ram has found a winning formula that combines the expected capability of a truck with the refined interior more commonly found in premium or luxury SUV.

BMW X4

2020 BMW X4

Photo by Fabian Kirchbauer Photography/BMW

The BMW X4 is a potent SUV. It delivers the engaging drive that buyers are looking for in a sloped back style that makes it more hatchback and SUV. The interior is typically BMW, which means that it's high quality and aesthetically pleasing.

Dodge Challenger

2020 Dodge Challenger SRT Super Stock

The Dodge Challenger hasn't been changed significantly in a decade but Dodge continues to push the envelope with performance, introduce new variants, and updated the car's infotainment system.

GMC Sierra HD

2020 GMC Sierra HD Photo courtesy of GMC

Reviewers generally agree that the GMC Sierra has a great exterior but that its interior is lacking the refinement expected at its price point. Still, it's an incredibly capable truck, especially in its heavy-duty variants. The GMC Sierra 2500 AT4 is one of the best trucks you can buy if you want to match off-road prowess with on-road comfort and towing/hauling capability.

Chevrolet Blazer

2020 Chevrolet Blazer

Photo courtesy of Chevrolet

The Chevrolet Blazer isn't the off-roader that it used to be. Now, it's akin to the Nissan Murano, delivering plush appointments and competent powertrains. Chevy just announced that a future EV will deliver Blazer-inspired design.

Cadillac CT6

2020 Cadillac CT6 No. 13 - Cadillac Photo courtesy of Cadillac

The Cadillac CT6 is a comfortable large sedan. It doesn't deliver the aggressive drive you can get from German luxury sedans but it is (nearly) as stylish and stable on the road. Cadillac recently discontinued the model.

Nissan Versa

2020 Nissan Versa Photo courtesy of Nissan North America

The Nissan Versa was redesigned for the 2020 model year. It comes equipped with a capable engine and smooth CVT. Its interior is well-equipped and higher trim levels has appointments that would be mistaken for belonging in a vehicle nearly twice the Versa's price point.

Hyundai Veloster

2020 Hyundai Veloster Photo courtesy of Hyundai Motor America

An all-new Hyundai Veloster rolled out last year with a refreshed design as well as other improvements. This sporty coupe continues to stand out with its unique three-door configuration: one door on the driver's side, two on the passenger side.

MINI Countryman

2021 MINI Countryman John Cooper Works Photo courtesy of MINI

MINI has freshened the Countryman for the 2021 model year. The car gets a new grille with a chrome frame and standard LED headlights and fog lights up front, and newly designed front and rear bumper coverings. The Countryman will continue to be offered in a variety of models from the plug-in hybrid MINI Cooper SE Countryman ALL4 to the high performance MINI John Cooper Works Countryman ALL4.

BMW X6

2020 BMW X6 Photo courtesy of BMW

The BMW X6 was completely redesigned for the 2020 model year. It continues to be offered with potent engines, a refined interior, comfortable seats, and a long list of technology as is typical for the model.

Nissan Maxima

2020 Nissan Maxima Photo courtesy of Nissan North America

The Nissan Maxima was recently refreshed but it has few changes for the 2020 model year. The automaker's suite of safety technology, Nissan Safety Shield 360, is now standard. Its V6 is plenty strong and accommodations are roomy and comfortable.

Kia Telluride

2020 Kia Telluride 2020 World Car of the Year - Kia Telluride Photo courtesy of Kia Motors

The Kia Telluride is the winner of the 2020 World Car of the Year award​ it's also much beloved by families. The three-row SUV's premium interior and unique looks are quick to turn heads.

Kia Stinger

2020 Kia Stinger Photo courtesy of Kia Motors

The development sister of the Genesis G70, the Stinger is the Kia version of a sports sedan. Its interior isn't as nice as the G70's and there are some differences between the way the vehicles drive. Still, it's a really good Kia.

Genesis G70

2020 Genesis G70 Photo courtesy of Genesis Motors

The Genesis G70 is a true sports sedan. It is up for enthusiastic drives and doesn't mean being pushed a little. The car's cabin is well-appointed and the infotainment system is easy to use. Plus, it's far less pricey than its German rivals.

Honda Ridgeline

2020 Honda Ridgeline Photo courtesy of American Honda Motor Co., Inc

The Honda Ridgeline has as nice of an interior as you'll find in a midsize pickup. Its engine is powerful enough and paired with a standard nine-speed automatic transmission. It can tow and haul, but not as much as much of its competition. Still, its unique tailgate and in-bed trunk set it apart.

Toyota C-HR

2020 Toyota C-HR

Photo courtesy of Toyota Motor Sales U.S.A. Inc.

The Toyota C-HR is a subcompact SUV that delivers many of the qualities buyers are looking for in a grocery getter. It's not particularly powerful but it is easy to maneuver and comes standard with a long list of safety technology. Toyota refreshed the face of the C-HR for 2020.

Nissan Sentra

2020 Nissan Sentra Photo courtesy of Nissan North America

The Nissan Sentra has been completely redesigned for the 2020 model year, with its looks falling into line with the Versa and Altima. The new Sentra is a compelling choice with its high-tech features, comfortable seats, and easy-to-use infotainment system.

Audi A3

2021 Audi A3

Photo courtesy of Audi

The Audi A3 has been a favored compact car for years. The model has been redesigned for 2021, getting a striking new looks, a high-tech infotainment system, and an electrified powertrain. Europe gets the car first then it will arrive in the U.S. later this year. Pricing is expected to stay similar to the 2020 model, which started at $33,300.

Hyundai Sonata

2020 Hyundai Sonata Hybrid Photo courtesy of Hyundai Motor America

Hyundai redesigned the Sonata for the 2020 model year. It's a completely new car with fresh angles and innovative tech, yet it keeps the same spacious seating and cargo space buyers have known and loved about the midsize car.

Don't miss the J.D Power survey results that ranked the brands with the most loyal consumer base and highest quality vehicles.

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Nuts & Bolts

 
 

This image of a young child was considered so perverted by some that Audi decided to apologize for it.

Photo courtesy of Audi A

Audi has apologized for an advertisement that shows an image of a young girl eating a banana while she stands in front of an Audi RS 4 Avant.

The apology was issued after outcry from critics on Twitter who pointed to perceived numerous flaws in the ad from the overt sexualization of the child because of the banana involved to the potential danger the child was in because she was standing in front of a parked vehicle that can go up to 174 mph.

In the three-part apology, Audi stated, "We care for children. We hear you and let's get this straight: We care for children. The Audi RS 4 is a family car with more than thirty driver assistance systems including an emergency break system. That's why we showcased it with various family members for the campaign."
The statement continues, “We hoped we could convey these messages, showing that even for the weakest traffic participants it is possible to relaxingly lean on the RS technology. That was a mistake! Audi never intended to hurt anyone's feelings. We sincerely apologize for this insensitive image and ensure that it will not be used in future. We will also immediately examine internally, how this campaign has been created and if control mechanisms failed in this case.“
Some of Audi's Twitter followers said that, in their view, the criticism was likely unwarranted while others chose to concentrate on the fact that the model in the photo features a potent power plant. Others pointed out that they felt that the image was pro-pedophilia writing, in German, “I see a pedophile ad here. And child abuse. Disgusting and reprehensible.“

Though this is the first advertising slip up this year for the Audi brand, it's the second major ad folly for Volkswagen Group, Audi's parent company. In May, the company became embroiled in a controversy surrounding an advertisement that features a dark-skinned man being maneuvered around by the hands of a white woman. As the ad developed, the dark-skinned man ended up being flicked away from a yellow Volkswagen Golf, all while upbeat music played in the background.

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Journalists gather around Jim Farley, then-Ford executive vice president and president of global markets, during the media days at the 2018 North American International Auto Show.

Photo courtesy of Ford Motor Company

Ford Motor Company has announced that Jim Farley will succeed Jim Hackett as the CEO of the company beginning October 1. Who is Jim Farley? AutomotiveMap takes a closer look at the man and his rise to the top of one of the most heralded automakers in the world.

The beginning

James D. “Jim" Farley Jr.'s history with Ford and the auto industry started long before he joined the company in 2007. The Argentina-born Farley's grandfather Emmet E. Tracy, was a worker at Ford in the company's early days, working at the company's Rouge River Plant beginning in 1914 when he was just 13 years old. Farley credits his grandfather for spurring his love of automobiles.

Jim Hackett Jim Farley CEO Outgoing CEO Jim Hackett and incoming CEO Jim Farley chart in front of an image of the employee card of Farley's grandfather, Emmet Tracy, an early Ford employee.Photo courtesy of Ford Motor Company

When he was 10 years old, Farley had a paper route in Connecticut that included a local Ferrari distributorship. He says that he would spend hours there chatting up the Italian mechanics.

Tracy would eventually leave the Ford plant to become a Ford dealer and own a Ford supplier plant. Farley worked at that plant one summer when he was 15. The summer before that, he says he spend working at a shop rebuilding car engines. He would eventually buy a '66 Ford Mustang with a blown engine, restoring it for himself, complete with a 289 V8.

Farley is a graduate of Georgetown University in Washington, D.C. He earned a bachelor's degree In economics and computer science. Farley got his MBA from the University of California, Los Angeles (UCLA). He put himself through school by working at a Santa Monica vehicle-restoration shop that was run by former Formula One champion Phil Hill - Hill & Vaughn on Second Street.

Jim Farley Ford 10 Millionth Mustang Ford (and Farley) celebrated the production of the 10 millionth Mustang at its Dearborn headquarters and its Flat Rock Assembly Plant, including flyovers from three WWII-era P-51 Mustang fighter planes and Mustangs produced for more than five decades parading from Dearborn to Flat Rock.Photo courtesy of Ford Motor Company

The Toyota years

He started his automaker career at Toyota, a move that he says some of his family members resented. However, it was Farley's grandfather who encouraged him saying. Farley told it to Automotive News like this: “He said, 'You should go to Toyota. It's the best car company for now. You can come back to Detroit.'"

And so he did. Farley joined Toyota in 1990 as part of the company's strategic planning department. He moved through marketing and product positions in the U.S. and Europe eventually serving as the man responsible for the successful launch and rollout of the Scion brand.

He went on to hold roles including group vice president of Toyota Division marketing and was responsible for all Toyota Division market planning, advertising, merchandising, sales promotion, incentives and internet activities. He also was the group vice president and general manager of Lexus, responsible for all sales, marketing and customer satisfaction activities.

Toyota Scion tC Jim Farley, working in his then-role as Scion vice president, poses with the new tC Sports Coupe at the North American International Auto Show January 5, 2004 in Detroit, Michigan.Photo by Getty Images

Farley did make it back to Detroit during those days, every January as the North American International Auto Show kicked off. It was during that annual pilgrimage that Farley would visit his grandparents' graves. “"I wipe off the snow, if it's snowing, and I talk about my life," Farley said, before pausing and turning his head to the side. "I'm going to get really emotional — son of a b----, I'm not supposed to do that as an executive — anyway, it's the real deal for me. It's not about money," Automotive News reported in 2007.

The switch to Ford

Farley and his wife Lia are the parents of three children. The couple adopted a baby girl in 2007 before Lia gave birth to their son. When he took his first job with Ford as marketing chief in 2007, it was on the heels of a difficult time for the family that had seen his wife spend the last three months of her pregnancy in the hospital as Farley, with the help of neighbors, took care of their daughter and finalized his deal with Ford, Automotive News reported at the time.

While Farley got up and running at Ford, he would travel back home to California on the weekends to be with his family before finally settling them all in Michigan once his daughter's adoption was finalized. Even in 2007, his commitment to Ford was strong, saying at the time, "I'm going to be there forever. I didn't trade in my life in Santa Monica to move around every two years. I'm a car guy. There's only two car companies I really like, and I'm on the second one."

Jim Farley 2013 New York Auto Show Jim Farley, serving in his then-role as Ford executive vice president of Global Marketing, Sales and Service and Lincoln, discusses the consumer trends and demographic shifts that are reshaping the U.S. auto industry at the 2013 New York International Auto Show.Photo courtesy of Ford Motor Company

Big moves at Ford

After two years on the job at Ford, Farley was appointed group vice president, global marketing and Canada, Mexico and South America. He had added responsibility for Ford's operations in Canada, Mexico and South America in September 2009.

In August 2010 when Farley was appointed to lead global marketing sales and service, it marked the first time Ford had a single global leader for Marketing, Sales & Service. He had the added role of he senior global leader for Lincoln from December 2012 to August 2014. It was during his time as executive vice president of Global Marketing, Sales & Service at Lincoln where the brand began its turnaround, setting the course for the company to decliner the types of vehicles it is offering today. He also lead Lincoln's introduction to China.

Lincoln Aviator Launch 2018 New York Auto Show During the New York International Auto Show in 2018, Jim Farley speaks in front of the just-revealed Lincoln Avaitor.Photo courtesy of Lincoln Motor Company

From 2015 to 2017, Farley served as executive vice president and president, Ford Europe, Middle East and Africa. His tenure included milestones of record profitability, record margins, and increased sales.

In use 2017 he was named Executive Vice President and president, Global Markets, for Ford Motor Company. Company CEO Jim Hackett tapped Farley to be the president of New Businesses, Technology and Strategy in April 2019. In that role, he was tasked with helping the company determine how to capitalize on powerful forces reshaping the industry – such as software platforms, connectivity, AI, automation and new forms of propulsion.

Jim Farley Ken Block LAAS Fiesta launch Jim Farley, then-Group Vice President, Marketing, Sales and Service, Ford Motor Company with Action sports superstar, Ken Block after he drove his Gymkhana Ford Fiesta at Universal Studios on the eve of the Los Angeles Auto Show.Photo by Sam VarnHagen, courtesy of Ford Motor Company

In February of this year, Farley was named chief operating officer of Ford Motor Company, taking over for Joe Hinrichs and solidifying his position as the next CEO of the company. In a press conference on August 3, 2020, Ford Executive Chairman Bill Ford said that the board talked about looking at external candidates for CEO, but they never actually did because Farley was the obvious choice.

What type of person is Farley? A story in the Detroit Free Press earlier this year said this of him:

“Jim Farley is the guy who prefers to be dressed in jeans and a T-shirt, spending time in a garage wrenching on classic Mustangs and vintage motorcycles. He respects men and women who have oil-stained clothes, busted knuckles and grease under their nails. He appreciates people who do engine and body work themselves.“

He's not a Man who spends his time chatting with old pals at the country club over a game of golf. To achieve relaxation, he races his 1965 Ford GT40 around tracks far and near.

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