Design

How did we get here? Go behind the scenes of the development of the Hyundai Santa Cruz

The 2022 Hyundai Santa Cruz was designed to be capable of taking owners to their next adventure.

Photo courtesy of Hyundai Motor America

The story of the Hyundai Santa Cruz goes back at least eight years. It was seven years ago this January that the Santa Cruz Concept was launched at the North American International Auto Show (NAIAS). At the time, a representative from Hyundai told PickupTrucks.com that it would "likely take at least three or four years" to bring the truck to market in the U.S., but that it would only happen if "gauged interest is strong and positive".

The good news is that reaction was positive. Now, nearly a decade after that debut the 2022 Hyundai Santa Cruz is a reality. What took so long? Hyundai broke it down this week.

2022 Hyundai Santa Cruz as a working clay model

Photo courtesy of Hyundai Motor America

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The Santa Cruz was always meant to be a compact truck. The Santa Cruz Concept was a little longer than a Hyundai Tucson and today the 2021 Tucson is slightly shorter than the 2022 Santa Cruz.

Hyundai noted during a Q&A session today that one of the main drivers for the truck was the public's desire to have a truck that was more fuel efficient.

The third generation of the Hyundai Tucson debuted in 2015. Its fourth generation comes to market this month as a 2021 model. In the years between, alternative fuels development went from something like, "Oh look! A Prius!" to "Audi is adding its fourth and fifth new EVs for the U.S. by the end of 2021". Today, pretty every automaker has committed to a clean emissions future, which has necessitated the innovation of new platforms and new propulsion strategies.

2022 Hyundai Santa Cruz design sketches

Photo courtesy of Hyundai Motor America

It wouldn't make good business sense to debut a new vehicle on an outdated platform. It also helps to streamline the manufacturing process if many products can share a production line using the same architecture. So, it was always going to be years down the road.

Hyundai's design team in California took the lead with the Santa Cruz design. Unlike some concepts that come into reality, the aesthetic of the Santa Cruz wasn't changed from spicy cinnamon into a bland vanilla to make it appeal to the masses. Hyundai kept it unique, if not a little weird, and completely unlike anything on the market today.

According to the design team, the Santa Cruz was never going to share a grille with the Palisade. While the look of the Palisade is brash, bold, and upright, the team didn't feel that it was right to transfer that look over to the Santa Cruz. The truck has ended up with a variation of the Tucson's grille, but given the muscular aesthetic of the truck, it plays differently on the forthcoming model.

Early in the design process, a Hyundai employee described the vehicle's target audience as the folks who park on the side of the road to go surfing, saying that they go from their home, down the highway, to the beach, and need something they can throw gear and boards in that also won't crowd the driveway at home and parallel parks easily.

It was with those design priorities that the 2022 Santa Cruz came to life.

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What was your best car-related experience this year?

Chris Teague

This year has been a lot of things, but it hasn't been boring. Even if we focus only on the car world, there's plenty to talk about, from microchip-related new vehicle shortages to the wave of new electric vehicles hitting the market. That leaves us with a question for all of you: What was the best or most memorable car moment for you in 2021? I'll get the conversation started.

Porsche Cayenne GTS My SoCal Cayenne śaw snow for the first time in its nearly 200k-mile life last week.Chris Teague

I'd spent a good portion of 2021 wanting a new-old car to drive when I wasn't testing a new vehicle. That's harder than you'd think for someone who thinks, talks, and writes about cars all day, because there are so many interesting, risky, and downright funky options out there in every price range. The added headache for me was that I'd chosen to shop for a "fun" car in one of the most volatile car markets ever seen. Even the extremely high-mileage "untouchable" European cars I wanted to buy were commanding ridiculous prices.

After a solid few months of waffling between various rattletrap Mercedes-AMG, BMW M, and Audi S/RS cars, I landed on an option that had escaped me before: The Porsche Cayenne. First-generation Cayennes are a real bargain now, but the 955/957 (Porsche's internal code for the SUVs) can experience major problems that occur with or without regular maintenance and care. I was determined to buy one, and wasn't overly concerned about mileage, as long as I could count the number of owners on one hand. There was a beautiful 2009 Cayenne GTS with 90,000 miles but nine owners, a gorgeous 2004 Cayenne Turbo with a concerning engine tick, and many more just like them. Finally, I decided to risky-click a 196,000-mile Cayenne GTS in Southern California. It had one owner and one dealer-owner for a month or two prior to sale, its condition looked decent in photos, and I was able to negotiate a reasonable enough price that shipping it from San Diego to Maine wasn't a huge problem.

Porsche Cayenne GTS The pics look great, but hands-on tells another story.Chris Teague

I had two traveling Euro mechanics check the car out, and both confirmed that it was well-worn but mechanically sound, so I jumped. Ten days later, on a snowy, icy, dark Maine afternoon, the Cayenne arrived. Cosmetically, there were a few things the dealer and mechanics failed to mention, but overall, it looked good. The SUV passed Maine safety and emissions testing without problem, got a new set of Michelins, and I was on my way.

Porsche Cayenne GTS I'm in danger, but thankfully this should be a reasonable fix.Chris Teague

A few days of driving revealed what I was really in for. A check engine light revealed a camshaft position sensor error and the Cayenne displayed a nasty vibration at idle. A new sensor and motor mounts, and I'm on my way. I'll update you as more things break or miraculously work, but I want to hear your memories from 2021.

Email me at chris@automotivemap.com, and I will compile the best and most interesting stories for a story on New Year's Day. May you all have a wonderful 2022.

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Hyundai released pricing for the Ioniq 5 today.

Hyundai

The first of Hyundai's Ioniq-branded electric vehicles is almost here, and the automaker finally released pricing information. The Ioniq 5 starts off at a reasonable price and reaches deep into premium territory, but it's got the capability and the equipment to justify its price tag.

Hyundai Ioniq 5 Owners will get two years of free charging. Hyundai

Pricing for the line includes:

  • Hyundai Ioniq 5 SE Standard range with 168 hp and RWD: $40,925
  • SE single motor with 225 hp and RWD: $44,875
  • SE dual-motor with 320 hp and AWD: $48,375
  • SEL single-motor with 225 hp and RWD: $47,125
  • SEL dual-motor with 320 hp and AWD: $50,625
  • Limited single-motor with 225 hp and RWD: $51,825
  • Limited dual-motor with 320 hp and AWD: $55,725
All prices include a $1,225 destination charge. It's also worth noting that the Ioniq 5 is eligible for up to $7,500 in government tax credits, though the size of the final tax rebate depends on the customer's individual situation. Range estimates for the Ioniq 5 span from 220 miles for the SE Standard Range to 303 miles for other single-motor models. Hyundai's party trick with the new crossover is its charging system, which is claimed to replenish the batteries from 10 to 80 percent in just 18 minutes.

Standard features for the Ioniq 5 include 19-inch aero wheels, a 12.3-inch touchscreen with EV information, Apple CarPlay and Android Auto, blind spot monitoring with safe exit assist, lane keeping assist with lane following assist, parametric pixelated LED headlights, flush door handle, and more. To ease customers' transition into EV life, Hyundai partnered with Electrify America to provide unlimited 30-minute charting sessions for two years following purchase.

Interior of Hyundai's Ioniq 5 revealed ahead of Feb. 23 debut automotivemap.com

Hyundai offers complimentary maintenance for up to three years or 36,000 miles, which includes tire rotations and other services. The car's battery and electric system are covered by a ten-year/100,000-mile powertrain warranty. The Ioniq 5 is scheduled to go on sale this month.

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