Geneva Motor Show 2020

New Hyundai Concept EV to debut at Geneva International Motor Show

Hyundai will debut its new concept electric vehicle at the Geneva International Motor Show in March.

Photo courtesy of Hyundai Motor America

Hyundai has a Prophecy and they will bring it to live in March during the Geneva International Motor Show in Switzerland. The new concept electric vehicle will debut on March 3.

The Korean automaker says that the concept car will deploy Hyundai's Sensuous Sportiness" design philosophy with "graceful curves flowing over broad rear flanks that provide excellent aerodynamics." Sounds sexy.

A boat-tail line created by the rear quarter panels have an integrated spoiler and pixel lamp taillights joining them on the back side of the car.

"Prophecy does not follow trends. It accentuates timeless beauty that will stand the test of time," said SangYup Lee, Head of Hyundai Global Design Center. "Its iconic design stands to expand Hyundai's design spectrum toward even broader horizons."

Hyundai says that the name "Prophecy" reflects the concept's purpose, defining it as the direction of future Hyundai designs including the future EV lineup.

Prophecy will be part of a larger reveal featuring additional information regarding the automaker's adoption of electric vehicle technology. Hyundai recently revealed plans to add 13 alternatively fueled vehicles to the company's lineup by 2022.

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Nuts & Bolts

 
 

WWE logos are shown on screens before a WWE news conference at T-Mobile Arena on October 11, 2019 in Las Vegas, Nevada.

Photo by Ethan Miller/Getty Images

They're used to taking it to the mat, but this autumn, the stars of the WWE will be taking to the internet as part of a partnership with Hyundai to produce a 10-episode video series that features storytelling centered around the passion for enriching people's lives. "Drive For Better" will appear on WWE's digital platforms throughout the second half of the year.

"As an official sponsor of WWE, we are excited to be working together to share the personal stories of the Superstars and help put a smile on people's faces," said Angela Zepeda, CMO, Hyundai Motor America. "We both believe everyone deserves better and this series is representative of that."

"WWE and Hyundai's shared passion for supporting local communities truly makes this a rewarding partnership," said John Brody, Executive Vice President and Global Head of Sales & Partnerships, WWE. "We are extremely grateful to Hyundai for their commitment and hope this series will inspire people across the country at a time when it's needed most."

The first episode of the series features WWE Universal Champion Roman Reigns and his recent virtual visit with patients at the Children's Hospital of Orange County. It debuted in July and is posted on WWE's digital platforms and the Superstars' social media channels along with other episodes in the series.

The series is part of a larger partnership between Hyundai and WWE. The two brands have delivered custom content integrations across WWE's global media platforms throughout 2020. Hyundai is also the Co-Presenting Partner of WWE Clash of Champions on Sunday, September 27 and will receive weekly exposure in Monday Night Raw and Friday Night SmackDown programming throughout the month of September.

In addition to the episodic programming, the partnership will work to promote Hyundai Hope On Wheels during Childhood Cancer Awareness Month. Hyundai Hope on Wheels is a charitable organization that recently provided millions of dollars in grants to aid with COVID-19 testing.

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The design study gives customers an idea of what to expect out of the next-gen QX60

Photo courtesy of Infiniti Motors

It’s not the next-gen Infiniti QX60, but it is darn close. The Infiniti QX60 Monograph is a concept car and design study of the forthcoming new version of the three-row SUV.

"We commenced the design of the Monograph knowing this was an opportune time to start a discussion about where we are planning to take the QX60 in the future and more broadly, where we are heading as a brand with our design language'" said Alfonso Albaisa, senior vice president, Global Design, Nissan Motor Co. Ltd.

Infiniti QX60 Monograph Slim headlights and an athletic stance make the face of the SUV unique.Photo courtesy of Infiniti Motors

Consider it a detailed plan. Even Infiniti itself is relaying that the QX60 Monograph “provides tangible insight” into the new model from proportions to design elements. With the new QX60, Infiniti looks to not break the mold, which their buyers love, but instead refine what customers expect.

"In crafting this Monograph, we wanted to change the tonality of the QX60 and transform the nameplate from a sculptural and architectural point of view. We raised the visual center of gravity, giving it a strong, straight shoulder line that carries through to the hood, with a higher, more prominent grille, and longer-looking cabin to deliver a sense of muscularity and a commanding presence" Albaisa said.

The QX60 Monograph is more muscular than the current QX60, with distinctive athletic styling that sets it apart from the usual SUV crowd and gives it its own Infiniti identity. A long wheelbase, teardrop-like greenhouse, and sweeping lines give the SUV a new profile. A horizontal window line and wide backside are designed to give the concept a sense of poise and stability.

Infiniti QX60 Monograph The SUV’s grille features a fresh design.Photo courtesy of Infiniti Motors

Infiniti is showcasing the QX60 Monograph with a platinum plant color that mimics the qualities of liquid metal. It features a black roof that is on-trend for the current design environment. On top of the car is a panoramic roof that features a “kimono fold” pattern.

"The QX60 Monograph embodies the Japanese concept of 'Ma,' a sense of minimalism where designers seek harmony, adding just the right amount of elements with very specific meaning to create something special. This is evident on the body, where at a glance it is simple, but when you get closer, you see that there are elements that are playing against each other in a sense of harmony." Albaisa explains.

At the front of the SUV is a new take on the traditional Infiniti grille - a two dimensional surface that projects a sense of three-dimensional depth. It’s a mesh pattern that repeats on the car’s side intakes.

Infiniti QX60 Monograph Infiniti has given the SUV a black roof.Photo courtesy of Infiniti Motors

Infiniti calls the lighting at the front and rear of the SUV “Digital Piano Key” technology saying that it projects a “futuristic appearance”. The taillights are tinted and appear to wrap around the sides of the vehicle. The lamps are accompanied by a glowing “infinite road” brand emblem.

Infiniti QX60 Monograph The model’s taillights appear to wrap around the vehicle.Photo courtesy of Infiniti Motors

The interior of the model was not shown and not detailed as part of this design study. It is expected that a thoroughly modern, new interior is on tap for the next-gen QX60.

The production version of the next generation QX60 is expected in 2021.

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