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Hyundai adding 13 new products by 2022

Hyundai is adding to its lineup with 13 new products set to debut by 2022.

Photo courtesy of Hyundai Motor America

Hyundai has announced that it will add 13 alternatively fueled vehicles by 2022. That number includes six sedans and seven SUVs.

"As the automotive industry evolves to meet the needs of a diverse customer base and environmentally-aware society, we will continue to provide alternative-propulsion options in a variety of product choices," said Mike O'Brien, vice president of Product, Corporate and Digital Planning, Hyundai Motor America. "For consumers seeking forward-thinking and eco-friendly personal transportation options, Hyundai's product line-up meets these criteria and more."

The first of those 13, the refreshed 2020 Ioniq Electric, Hybrid, and Plug-in Hybrid will debut at the Los Angeles Auto Show later this month. The Ioniq is already American's most fuel-efficient car. The 2019 Ioniq Hybrid gets 57 mpg and starts at $22,400. Hyundai's 2019 Ioniq EV has a 124-mile range and starts at $29,815. The 2019 Ioniq Plug-In Hybrid is the most impressive with 630 miles of combined electric and gasoline range. It has a starting price of $25,350.

2022 Hyundai New Vehicle Plans Hyundai is adding 13 vehicles to its already-expansive portfolio.Photo courtesy of Hyundai Motor America

Additionally, the 2020 Hyundai Sonata Hybrid will be launched next year. AutomotiveMap has already driven the new Sonata, albeit with the car's traditional gasoline-powered engines, and found it to be technologically advanced and finely appointed, especially at its low $23,400 starting MSRP.

Other sedans in the Hyundai lineup include the Elantra and Accent. Hyundai's SUV lineup includes the Venue, Kona, Tucson, Santa Fe, and Palisade.

In 2018, Hyundai announced plans to introduce eight new CUVs by 2020 saying that the vehicles would be powered by a variety of current and future Hyundai engines, batteries, and hydrogen fuel cells with both gasoline and diesel-powered engines. The already-launched Kona, Venue, and Palisade fit into those plans.

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A new short film by Koenigsegg features the Regera super car.

Photo courtesy of Koenigsegg

It's not coming to a theater near you, but you can watch it on YouTube. Koenigsegg has released its first featurette, starring nine none other than the Regera super car.

The Regera is a hybrid that combines the power of a twin-turbo 5.0-liter V8 engine with three electric motors. It achieves 1500 horsepower. The car doesn't have a traditional gearbox, instead relying on hydraulic coupling. Because of this, at speeds under 30 mph, the Regera leans on its electric motors for power. Above 30 mph, the car car utilizes its V8, taking off in a mad dash when the accelerator is push to the ground.

It can get from zero to 60 mph in 2.8 seconds. From a standstill to 249 mph takes less than 20 seconds. Those numbers make the car the fastest accelerating car in the world. Maximum speed is electronically restricted to 255 mph.

"Time to Reign: A Koenigsegg Mini Blockbuster" was scripted and produced almost entirely in-house. It's a heist story filmed in 4K with a covert operation, evil accomplices, and a delightfully stereotypical absentminded guard.

Its cast is made up of members of the Koenigsegg team. The film features company founder Christian von Koenigsegg and his Regera in a starring role alongside designer Marcelle Roeli, marketing and event coordinator Christina Nordin, and customer and loyalty coordinator Kirsi Kärkkäinen. Other Koenigsegg personnel serve in supporting roles, including Gustav Nisson, a company assistant whose dance moves play a prominent role in the story line.

Mrs. Koenigsegg herself, Halldora von Koenigsegg, who serves as the company's COO, makes an appearance at the end.

The quick film, which runs nearly 12 minutes including the credits, is available to watch below.

Time to Reign: A Koenigsegg Mini Blockbuster www.youtube.com

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Lucid is taking a page out of the no-dealership playbook.

Photo courtesy of Lucid Motors

Lucid Motors will be following the Tesla model of selling vehicles, setting up sales and service locations called Lucid Studios. There will be 20 boutiques open by the end of 2021 across North America, according to a statement put out by the company this week.

The studios will each feature a "California-inspired design aesthetic" and offers customers the flexibility of visiting the storefront in person or shopping online. They are small in size, but in high-traffic areas.

Lucid Motors boutiques Some showrooms may have the new Lucid Air staged inside.Photo courtesy of Lucid Motors

The company has immediate plans to open ten studios:

  • Silicon Valley Studio: Located at Lucid's Global Headquarters in Newark, CA
  • Los Angeles Studios: Located at 9022 Wilshire Blvd in Beverly Hills, CA, and at Westfield Century City in Century City, CA
  • Los Angeles Service Center: Located at 9022 Wilshire Blvd in Beverly Hills, CA
  • San Jose Studio: Located at Westfield Valley Fair in San Jose, CA
  • Miami Studio: Located at Brickell City Centre in Miami, FL
  • West Palm Beach Studio: Located at Rosemary Square in West Palm Beach, FL
  • New York City Studio: Located in the Meatpacking District, NY
  • DC Metro Studio: Located at Tysons Corner Center in Tysons, VA
Lucid will soon unveil a new consumer-facing website and launch their new electric vehicle, the Lucid Air. The company promises that the new website will feature "the world's most advanced configurator" that allows customers to customize their vehicle.
Within the site, the world's most advanced configurator will enable prospective owners to customize their own car and view it from any angle in a variety of environments. The Lucid app will let customers communicate with the company on any topic, including servicing. And over-the-air updates will keep every Lucid Air's in-car technology up to date.

Lucid Motors boutiques As shown, the Lucid Motors boutique will feature a vehicle simulator.Photo courtesy of Lucid Motors

The company is promising a nationwide network of service centers, mobile service providers, and certified collision repair centers that will be part of Lucid's "centralized customer care group". These service providers will be able to address customer needs that cannnot be remotely diagnosed and repaired.

"The national network of Lucid Studios and Service Center locations we are rolling out over the coming months will ensure an industry-leading experience to anyone who reserves a Lucid Air," said Zak Edson, Director of Retail Operations for Lucid. "From purchase to delivery to ownership, the experience we offer is designed to be amongst the best in the world."

The production version of the Lucid Air will debut in an online reveal on September 9, 2020.

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