Events

Houston area auto enthusiasts get a taste of normalcy with The Car Culture Invitational

Mercedes-Benz of Sugar Land hosted a car show at the Sugar Land Town Square last weekend.

Photo courtesy of Mercedes-Benz of Sugar Land

On Saturdays in 2019, the Mercedes-Benz of Sugar Land parking lot was traditionally filled with customers getting their fill of eye candy. Last weekend, the dealership brought a taste of enthusiast entertainment, with a dash of a return to normalcy, to Sugar Land Town Square.

More than 250 guests enjoyed The Car Culture Invitational where more than 60 luxury and performance vehicles were on display. The roster of parked attendees including models from Mercedes-Benz of Sugar Land's own collection of luxury cars - a Mercedes-Benz SLS AMG, a Mercedes-Benz SLR McLaren, and a custom Mercedes-AMG GT 63 S - as well as a Ferrari La Ferrari, a McLaren 765LT, a Lamborghini Diablo SV, and the Valarravette. Professional race car driver Kory Enders showed off his Indy Pro car as well.

Mercedes-Benz of Sugar Land Car Culture Invitational Crowds gathered in downtown Sugar Land for the car show.Photo courtesy of Mercedes-Benz of Sugar Land

Mercedes-Benz of Sugar Land Car Culture Invitational

"We are thrilled to partner with Car Culture and support bringing this popular community event back to the Sugar Land area," said Ken Enders, President and Owner of Mercedes-Benz of Sugar Land. "These events truly unite the local car community and celebrate some of the most exceptional, unique vehicles in the world. When you are ultra-passionate about cars and more importantly being with other car people that share that passion, there is nothing better."

The event also included a live DJ and giveaways.

In addition to hosing events like The Car Culture Invitational, Mercedes-Benz of Sugar Land is known for their teen driver safety course for local high schoolers.

Indy Pro driver Kory Enders brought his ride to show off.Photo courtesy of Mercedes-Benz of Sugar Land

The dealership, located on Southwest Freeway in Sugar Land near the Town Square, has also made waves with their owner exclusive First. Class. Access. VIP Card. The card allows bearers to enjoy enhanced lifestyle opportunities. Partners for that program include Kendra Scott, Smart Financial Centre, Momentum Indoor Climbing, Blendin Coffee Club, Tenenbaum Jewelers, Texas Biergarten, Grand Hyatt Baha Mar, Forth & Nomad, and Yes Yoga, among others.

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The G-Wagen was already over-the-top.

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The Mercedes-AMG G63 is rolling excess, in every sense of the word. It's huge, expensive, loud, quick, and demands attention, but some people feel that it needs even more of all of those things. That's where tuner Brabus comes in, and as this G-Wagen shows, people are willing to shell out big money to own a Brabus-tuned G.

Among other upgrades, the Brabus B40S-800 and G800 Widestar packages brought more power, 20-inch forged wheels, a lift kit, a performance exhaust, extra bodywork, and carbon fiber trim as far as the eye can see. The already impressive twin-turbocharged 4.0-liter V8 to boost output to 800 horsepower and 712 pound-feet of torque. An AMG nine-speed automatic transmission handles gear shifts, while a dual-range transfer case and three locking differentials help the hulking SUV handle off-road duties with ease.

2021 Mercedes-Benz G63 Brabus G800 Widestar The G63's interior is opulent and spacious.Bring a Trailer

Inside, the G-Wagen features quilted Nappa leather upholstery, carbon fiber trim, and aluminum accents throughout. Features include a Burmester sound system, blind spot monitors, ambient lighting, heated and ventilated front seats, and plenty more. An AMG flat-bottom steering wheel, 12.3-inch digital gauge cluster, and large center touchscreen highlight the front cabin. Just 900 miles are shown on the odometer.

2021 Mercedes-Benz G63 Brabus G800 Widestar Power output has been boosted to 800 hp.Bring a Trailer

The standard G63 starts at over $156,000, so it's not surprising to see one with far more power and a laundry list of custom features with a current bid price of $376,000. The B40S kit alone costs $35,000, and then there's installation, tuning, and all of the surrounding work. That's before we even get to the lift kit and other work done here. The price tag is steep, but this may be one case where we can actually add things up to see where the selling price comes from, instead of ogling at the six-figure price tag with no context.

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New electric luxury vehicles

Three new Mercedes-Benz EVs we can't wait to see

Mercedes showed off its electric future at the 2021 IAA Mobility show in Germany.

Mercedes-Benz

Mercedes-Benz is going electric, and though it only recently announced its firm plans to do so, it already seems that the German automaker is moving quickly toward that goal. At the 2021 IAA Mobility show in Munich, Mercedes showed off some of its upcoming electrified products. We've seen the EQS, a flagship electric sedan, but three newcomers made an appearance at the show.


Mercedes-Benz EQB EQB will be Mercedes' electric family SUV.Mercedes-Benz


EQB

EQB is the brand's family-sized SUV, offering seating for up to seven people. A long wheelbase of 111.3 inches and adjustable second-row seating allows more interior space for people and gear. Mercedes says the EQB will offer two powertrain configurations: The EQB 300 4MATIC will get 225 horsepower and the EQB 350 4MATIC will sport 288 horsepower. A front-wheel drive configuration will go on sale later and a long-range model will follow.


Mercedes-Benz Concept EQG The EQG will eventually become the brand's electric off-roader.Mercedes-Benz


EQG

Concept EQG is a preview of the eventual electrification of the Mercedes-Benz G-Class, its boxy, upper-crust off-roader. This concept is far closer to a design exercise than something we'll actually see in production, but it's an interesting demonstration, nonetheless. With 22-inch wheels, wild exterior lighting touches, and what the automaker says will be legendary off-road abilities, the EQG will be an exciting vehicle when it does make an appearance.


Mercedes-Benz EQE EQE will follow the EQS as a smaller, sportier electric sedan in 2022.Mercedes-Benz


EQE

EQE is the second car to use Mercedes' EVA2 electric architecture, following the EQS sedan. The car is currently scheduled for a staggered release in mid-2022 and will feature a more compact and sportier design than its predecessor. Mercedes says that the car will be available with either 19- or 21-inch wheels, and notes that its size is comparable to the current CLS coupe-sedan. The car offers an impressive range of up to 410 miles on a single charge from its 90kWh battery and special charging capabilities through the Mercedes me Charge network.

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