Off-Roading

Here's how to be one of the first to drive the new Land Rover Defender in the U.S.

The Land Rover Defender has debuted and it's getting ready to go on sale in the U.S.

Photo courtesy of Land Rover

Land Rover doesn't just make adventuremobiles. They also make luxury lifestyle transportation solutions. As capable as a Land Rover SUV is, it's also as stylish.

The idea behind that blend is the anthesis of the 4xFAR live music festival event. 4xFAR combines lifestyle, culinary, adventure, and music experiences on January 18-19, 2020 at the Empire Grand Oasis in the Coachella Valley.

"The new Land Rover Defender is an iconic vehicle reimaged for the modern era. We've created the 4xFAR Festival to introduce the Defender back to the U.S. in a fresh and exciting way by bringing together a unique experience combining adventure, culinary arts, and music in an unforgettable weekend," said Kim McCullough, Vice President of Marketing, Jaguar Land Rover North America.

4xFAR event posterLand Rover will host the 4xFAR festival, where event goers will be the first in the country to drive the new 2020 Land Rover Defender.Photo courtesy of Land Rover

The festival was created in honor of the arrival of the 2020 Land Rover Defender on U.S. shores. Alongside the traditional lifestyle elements, event goers will be able to test out the Defender on a purpose-built off-road course, alongside the full range of current Land Rover vehicles. There will also be displays of Land Rover heritage vehicles and parking corrals for Land Rover Club members.

The musician lineup is impressive. The line-up is led by Grammy-winning Anderson .Paak & The Free Nationals with Mark Ronson & Q-Tip, as well as two-time Grammy nominated live electronic duo Sofi Tukker. The unique programming continues with former The War on Drugs frontman turned solo artist Kurt Vile and the Violators, and British-Japanese electronic house producer Maya Janes Coles. Additionally, Young The Giant, English songwriting prodigy Mahalia, surf-rock icons Tijuana Panthers, synthesizer expert LP Giobbi, and Brighton's Chappaqua Wrestling join the lineup. More artists will be announced closer to the event date.

An adventure area will include workshops in slacklining, rock climbing, yoga & mobility, mountain biking, campsite mixology, navigation & wilderness safety, along with other demos and activities throughout the weekend.

Celebrity brand ambassadors including professional volleyball player Gabby Reece and big-wave surfer Laird Hamilton, the United States Equestrian Federation and the United States Ski and Snowboard teams will be at the event.

There will also be activations from art and design companies, interactive photo moments, VIP amenities, and exclusive branded and curated goods and apparel.

Tickets for the event start at $185 and can be purchased at www.4xfar.com.

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Insurance company Hagerty compiled a list of cars it thinks will climb in value and price.

Hagerty

Vehicle prices have grown across the board this year, but collector car prices have been on the move for years. The world of online car auctions and car shows such as Radwood have driven attention to obscure and otherwise unknown cars, pushing their prices. Insurance and overall automotive lifestyle company Hagerty is stepping in to help. It complied a list of vehicles that it believes are currently a good value and have potential to climb. The Hagerty Bull Market List covers ten vehicles of all types.

Hagerty’s list is expansive, covering several vehicle types, prices, and time periods. The list features vehicles built between 1963 and 2012, and is designed to nudge people into buying cars before they become unattainable. This is especially important now, as online auction sites have moved the markets for some previously obscure cars well past the point of reason.

The Bull Market List isn’t intended to give you an inside track on car values so that you can flip them for quick profit. Instead, the list should give you the push you need if you’re already on the fence about buying a car to keep and drive a cool vehicle. Hagerty wants people to buy the cars and have the ability to pass them on to other enthusiasts without charging exorbitant prices.

The Bull Market List includes (with excellent condition pricing):

  • 1965-1970 Cadillac DeVille ($28,800)
  • 1969-1974 Ferrari 246 Dino ($365,800)
  • 1983-1997 Land Rover Defender ($61,400)
  • 1979-1985 Mazda RX-7 ($17,600)
  • 1962-1967 Mercedes-Benz 230SL ($80,500)
  • 1963-1967 Pontiac GTO ($100,200)
  • 1992-1995 Porsche 968 ($38,000)
  • 1985-1995 Suzuki Samurai ($10,200)
  • 2008-2012 Tesla Roadster Sport ($97,000)
  • 1975-1993 Volvo 245 ($15,800)

If you’re considering one of the vehicles on the list and have the means, it’s a good idea to act in the near future. Vehicle prices are rising due to supply chain shortages to the point that even older cars are climbing. That, plus the effects of online car auctions, have made it hard to find a good value car.

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The special Defender features several 007-inspired touches.

Land Rover

James Bond and British vehicles go together like bread and butter. The spy's most well-known rides come from Aston Martin, but Land Rover isn't sitting out on the action. The 25th film in the Bond series, No Time To Die, premiers in just a few weeks, and with it, a new special edition Land Rover Defender. Land Rover's SV Bespoke division created the special Defender, which in addition to making an appearance on the silver screen, will be on sale for a limited run to 300 lucky Bond fans willing to shell out the cash.


2022 Land Rover Defender V8 Bond EditionThe Defender gets exclusive infotainment animations.Land Rover


The villainous Defender is powered by a supercharged 5.0-liter V8 that produces 518 horsepower and 461 pound-feet of torque. An eight-speed automatic transmission is standard, and Land Rover says the powertrain is strong enough to push the hefty off-roader to 60 mph from a stop in just 5.1 seconds. The V8 is a recent addition to the Defender line, and comes paired here with unique suspension and transmission tuning, bespoke spring and damper rates, and a new electronic active rear differential.



2022 Land Rover Defender V8 Bond EditionThe 007 Defender V8 get special puddle lights.Land Rover


Unique touches to the 007 Defender include "Defender 007" treadplates, special infotainment animations, and "007" exterior puddle lamps. The interior will get a laser-etched detail plate to denote its number among the 300 vehicles. No Time To Die will feature the Defender front and center, but it's not the only Land Rover in the film. Two Range Rover Sport SVR SUVs will also make an appearance, along with a Range Rover Classic and a Land Rover Series III.


2022 Land Rover Defender V8 Bond EditionYou'll need to be really into Bond to truly appreciate the special Defender.Land Rover


If you're more interested in seeing the Defender's time on screen than you are in getting behind the wheel, it hits theaters in the U.S. starting on October 8, 2021. The film will be the fifth and final movie to feature Daniel Craig as Bond. However, if you're really excited about the Defender, get ready to pay up. Prices start at $114,600 and supplies are extremely limited.

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