New pickup truck

Ford to use Maverick name for new pickup

The Maverick name was last used on a car in the 1970s.

Ford

The pickup game is heating up, but it's not a big truck that we're here to talk about. Ford has just confirmed the Maverick name for its upcoming compact pickup, and the images included with today's press release appear to jive with the spy shots we've been seeing over the last year or so. Though it already has the best-selling pickup truck of all time in the F-150, a solid midsize entry in the Ranger, and a variety of heavy-duty options with its Super Duty lineup, Ford is set to add another pickup truck to its catalog with the compact Maverick.


Ford Maverick nameGabrielle Union will headline the unveiling on June 8th.Ford


The Maverick is expected to ride on a modified C2 platform, which currently underpins the Ford Escape and Bronco Sport. That makes the Maverick a tiny truck by today's full-size standards and will make it noticeably smaller than the existing Ford Ranger pickup. The platform also means that the Maverick will be a unibody pickup truck, which sets it apart from the body-on-frame construction of the F-150 and others.

The unibody design will give the Maverick a smoother, more car-like ride and better handling, but isn't typically used for trucks because body-on-frame construction gives pickups more rigidity and better capability to deal with heavy loads. Even so, the Maverick should still be able to muster a decent tow and payload rating, as we've seen from other unibody vehicles, such as the Honda Ridgeline.


Ford Maverick nameThe Maverick's trim designation appears just below its side mirrors.Ford


Ford hasn't given out any other details on the Maverick, other than to note that the truck's official unveiling event will take place on June 8. Actress Gabrielle Union is headlining the event, which will take place across all of Ford's social channels, on Hulu, and on Union's Instagram and TikTok channel. Ford notes that the Maverick will be its first vehicle debut on its U.S. TikTok channel.

Trending News

 
 

Lincoln will not make a performance variant to compete with Cadillac.

Lincoln

TheLincoln Navigator and Cadillac Escalade have been duking it out at the top of luxury SUV rankings for decades, but there’s one area of the Caddy’s development that Lincoln won’t touch. In a recent interview, a company executive told Ford Authority that it has no plans to create a performance variant of the Navigator to compete with the upcoming Escalade V from Cadillac.

2022 Lincoln NavigatorThe new Navigator features several upscale touches and excellent tech. Lincoln

That means the Navigator will stick with the powertrain it’s carried for years, which is a twin-turbocharged 3.5-liter EcoBoost engine that makes 440 horsepower and 510 pound-feet of torque. It’s paired with a smooth ten-speed automatic and either rear- or four-wheel drive. While there’s more than enough power to get the hulking Lincoln moving, it’s not a powertrain that inspires excitement or engagement, and though beefy, it’s tuned much more for comfort and quietness than drama.

Though more than adequate, those specs are a far cry from the numbers we expect from the Escalade V. The full-size bruiser from Cadillac is expected to get a supercharged 6.2-liter V8, similar to the unit seen in the CT5-V Blackwing and Chevrolet Camaro ZL1. We don’t know power numbers yet, but the engine should deliver horsepower and torque numbers in the high 600s.

Cadillac Escalade VThe Escalade V will be massively powerful. Cadillac

That Lincoln is taking a different approach isn’t surprising. The automaker has already announced its intention to go all-electric, so pouring more time and resources into creating a performance gas-powered SUV isn’t in line with its goals. Company executives have also expressed a desire to avoid imitating rivals, so the decision to leave a performance Navigator behind is not surprising.

Trending News

 
 

First-year Ford F-150 Lightning production numbers doubled
Ford

Ford has begun serial production of the new F-150 Lightning electric pickup truck, marking what could be one of the most important days in recent automotive history. The first trucks rolled off the assembly line at Ford's Rouge Electric Vehicle Center in Michigan today, so America's best-selling truck has finally gone electric. Ford wants to sell two million EVs per year by 2026 and have half of its global sales volume to be electric by 2030.

Ford F-150 LightningPast meets future: Ford's new electric pickup will be the F-150 Lightningautomotivemap.com

Ford has seen extreme demand for the trucks, with 200,000 reservations since the books opened. To deliver, the automaker plans to increase production to an annual rate of 150,000 units by next year, which involved huge investments in the Rouge Center and created hundreds of jobs. Ford's total investment for the F-150 Lightning crests $1 billion across Michigan alone, and has created 1,700 jobs across various facilities in the state.

Ford F-150 LightningThe first production trucks left the factory today.
Ford Motor Company

Though the Lightning starts around $40,000, the most mainstream models will cost much more than that. The F-150 Lightning Pro, while affordable, is a stripped-down truck intended for commercial buyers. It's still a forward-looking electric truck with amazing capabilities, but it lacks much of the creature comforts and features that everyday drivers expect. Higher trims get the latest driver assistance features, including BlueCruise, which is Ford's semi-autonomous hands-free driving assistant. A 12-inch touchscreen is standard, along with Apple CarPlay and Android Auto, navigation, a Wi-Fi hotspot, and more.

Trending News