Community Outreach

Ford's new "Built to Lend a Hand" program gives buyers up to 6 months without payments

Ford is offering more opportunity for buyers to avoid paying for their new truck with a fresh program.

Photo courtesy of Ford Motor Company

Ford is offering new vehicle customers the opportunity to defer payments on their new car, truck, or SUV for up to three months. As part of the "Built to Lend a Hand" program, Ford will also make up to three months of payment for new customers.

Only customers who finance through Ford Credit are eligible. The program is for those purchasing new 2019 and 2020 model year vehicles, excluding 2020 F-Series Super Duty.

"We're a family business with a 100-plus year legacy of steering through crises all over the world," said Mark LaNeve, vice president, U.S. marketing, sales and service. "We've faced down many kinds of disasters, and we'll face down this one just the same – taking care of our customers along the way."

Remote vehicle delivery and sales assistance is also part of the program. Just over three-quarters of Ford dealers will work with customers on remote vehicle delivery for sales or service. Convenient service scheduling and one-touch access to Roadside Assistance is available via the FordPass app.

The company also is providing dealers additional rewards for helping better support customers during the coronavirus outbreak – including offering payments to dealers who deliver customers' vehicles – instead of asking them to come to dealerships – in March and April.

"Our dealers are incredibly connected to their communities," said Kumar Galhotra, president, North America. "They're willing to lend a hand by doing whatever it takes to help our customers in this time of need."

Ford's Built to Lend a Hand initiative comes on the heels of the Ford Credit program announced Monday, which allows existing U.S. customers affected by coronavirus to call Ford Credit and discuss options if they are having payment difficulty.

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Custom SUVs

Ford Bronco to rule SEMA this year

The Bronco RTR features a fun livery and several off-road upgrades.

Ford

The annual Specialty Equipment Market Association (SEMA) show is an opportunity for the aftermarket and manufacturers to come together on wildly customized vehicles and to show off the latest parts and tech in the space. Now that the Ford Bronco has finally made its way to the public, it's not surprising to see several wild SEMA takes on the hottest SUV to hit the market in some time.

2021 Bronco by Tucci Hot Rods The tracks are said to improve the Bronco's abilities in deep snow and ice.Ford

2021 Bronco by Tucci Hot Rods

The new Bronco is capable and rugged on its own, but Tucci Hot Rods felt it needed more. The shop gave it that boost with a set of tracks in place of wheels, which are said to be great for deep snow and ice. This Bronco features a 2.3-liter EcoBoost four-cylinder engine and a seven-speed manual transmission to go with its Mattracks 88-Series quad tracks.

2021 Bronco RTR Fun-Runner by RTR Vehicles

Vaghn Gittin Jr's RTR Vehicles imagined a Bronco package that could be installed at the dealer. The result is the Fun-Runner, which features several Ford Performance and Ford Licensed Accessories parts. It's based on a 2021 two-door Bronco Badlands, and comes with an eye-catching wrap, an Ultimate Dana 44 front axle, Ultimate Dana 60 semi-float rear axle, RCV Performance CV axles, and a performance intake for its four-cylinder engine.

2021 Bronco by BDS Supensions SEMA presents an excellent opportunity for shops to show off their skill and imagination.Ford

2021 Bronco by BDS Supensions

BDS is a subsidiary of Fox Shocks and has worked with Ford for quite some time. The results of that long-running relationship are on display with the BDS Bronco, which features Fox 2.5 PES coilovers, BDS rear adjustable control arms and track bar, swaybar disconnect, and 37-inch BFGoodrich KM3 tires. The Bronco's bumpers have been replaced with CrawlTek Revolution units that feature a recessed winch mount, recovery hooks and more.

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Ford EV manufacturing

Ford plans new plants in Tennessee and Kentucky

Ford's new TN facility may be one of the largest in U.S. history.

Ford

Earlier this year, Ford outlined its plans for significant investments in electric vehicle development and construction. Today, the automaker announced a big step forward in that roadmap that will include two new facilities, billions in new spending, and thousands of new jobs.

The $5.6 billion Stanton, TN factory will be called Blue Oval City and will bring 6,000 new jobs to the area. Ford says the site will include a BlueOval SK battery plant, and that electric F-Series trucks will be manufactured there. The assembly plant is designed to be carbon neutral and to send zero waste to landfills once it's up and running.

Ford Blue Oval City Ford plans to create a combined 11,000 jobs.Ford

Ford notes that Blue Oval City will be one of the largest automotive manufacturing sites in U.S. history. The campus sprawls 3,600 acres over six square miles, and will house assembly, battery production, and a supplier facility. The vertical integration of all functions on one site should lower Ford's production costs and reduce its carbon footprint.

The $5.8 billion Kentucky site will be a dedicated battery manufacturing complex that houses two separate battery plants. The location will supply Ford's North American assembly plants and is expected to create 5,000 new jobs. The facilities in both states are being built as part of a joint venture between Ford and SK Innovation, pending regulatory approval.

Ford Blue Oval City The TN facility is expected to be carbon neutral when it's up and running.Ford

The increase in production capacity can't come soon enough for Ford. Earlier this year, the Mustang Mach-E EV debuted to strong demand, and the automaker will soon roll out the first electric F-Series truck. Called the Ford F-150 Lightning, the pickup will be the first electric truck from a legacy automaker.

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