Hollywood

Chrysler brings back Kathryn Hahn for eight new Pacifica ads that showcase mom stereotypes

Eileen Falkenberg-Hull
Feb 4, 2020, 2:29 pm

Actress Kathryn Hahn and her husband Ethan Sandler have been tapped for a new Chrysler Pacifica campaign.

Photo courtesy of FCA USA LLC

Actress Kathryn Hahm is back as Chrysler's token hip mom, showing off the features of the Pacifica and Pacifica Hybrid in a series of nine videos that will be seen on television and digital and social media. The spots start airing February 17.

"The Chrysler brand recognizes there are many different ways to parent, and a style that works for some may not work for others," said Marissa Hunter, Head of Marketing, FCA - North America. "As one of television and film's most multifaceted actresses and a friend of the Chrysler brand, who better than Kathryn Hahn to partner with us in our all-new 'Mom Personas' campaign to demonstrate how the Pacifica and Pacifica Hybrid are fun, versatile and responsible vehicles built to support all parents and their unique lifestyle demands."

According to the automaker, "The campaign 'No Matter How You Parent: Pacifica' was created in collaboration with Hahn and her husband, actor and screenwriter Ethan Sandler. In the campaign, Hahn portrays multiple parent personalities, confirming that regardless of one's parenting style, all moms and dads really want is what is best for their children. Hahn and her husband drew inspiration from their own experiences to create authentic characters and relatable parenting situations, whether environmentally conscious, social media obsessed, or leader of a sports team or scout group."

This campaign follows a sneak peek at the campaign that aired around the time of Super Bowl programming.

Instead of waiting and watching them on your TV, tablet, or phone, check them out below.

No Matter How You Parent | Cool Mom’s Speakers | Chrysler Pacifica

No Matter How You Parent | Cool Mom’s Leather | Chrysler Pacifica

No Matter How You Parent | Social Mom's Camera | Chrysler Pacifica

No Matter How You Parent | Chrysler Pacifica Hybrid

No Matter How You Parent | Cool Mom’s Lingo | Chrysler Pacifica

No Matter How You Parent | Social Mom's Screens | Chrysler Pacifica

No Matter How You Parent | Social Mom's Phones | Chrysler Pacifica

No Matter How You Parent | School Drop-Off | Chrysler Pacifica

Big Game Thoughts with Kathryn Hahn | Chrysler Pacifica

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Bespoke

H.E.R. puts her stamp on a custom Honda Civic Type R

Musical artist H.E.R. has worked with Honda designers to customize a Civic Type R.

Photo courtesy of American Honda Motor Co. Inc.
H.E.R. graced the stage at the 2021 Honda Civic Tour but before that happens, the R&B singer-songwriter has put her stamp on a custom-designed Honda Civic Type R. This one-off is part of a longstanding tradition of Civic Tour headliners designing a custom Civic.

The unique-looking model is a reflection of H.E.R.'s personal values. Nuance, subtlety, and "sharing your heart" are held high. This all starts with the car's exterior where a deep black matte finish washes over the model while chameleon-tinted headlamps and windows, purple brake calipers and nebula painted trim are presented as intriguing highlights.

Designers worked to customize the cabin as well, adding nebula painted accents and special LED interior lighting that changes colors based on music and sound inside the vehicle by featuring custom colors, moods, brightness levels and rotating color patterns, adjustable by a smartphone.

H.E.R. Unveils Custom ‘Honda Civic Type R’ Presented by the 2021 Honda Civic Tour www.youtube.com

"One of the things that drew me toward the Honda Civic Tour was knowing that I'd be able to design my own vehicle, and out of all Civics, I picked the pinnacle Civic Type R," said H.E.R. "Infusing my personality into all aspects of my performances, and also expressing it through my favorite products, is something that I am passionate about. So being able to create and share my custom Honda Civic Type R with my fans is just so special to me."

H.E.R.'s custom Civic Type R joins Honda vehicles designed by past Civic Tour headliners, including Maroon 5, OneRepublic, Demi Lovato, blink-182, Black Eyed Peas, One Direction, Charlie Puth and more.

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Such a Tease

First photo, video of redesigned 2022 Infiniti QX60's interior released

The 2022 Infiniti QX60 is expected to hit the market later this year.

Photo courtesy of Infiniti Motors

The next-gen Infiniti QX60 is almost here. The long-awaited successor to the top-selling Infiniti model has been in the works for a while but the first official glimpse at the SUV happens today with the release of a teaser photo and video of the interior.

Billed as being "serene" and "spacious", the family-friendly crossover will retain its three rows of seating when it arrives stateside. It will also have premium leather appointments, intuitive technology, and ambient lighting, according to a release sent by the company.

The model was first teased in a private video shown to journalists in the autumn of 2019. Since there, a number of changes have been made. The fresh images show off a wide but not tall infotainment screen, similar to what you'd find on a Lexus or Hyundai. There's what appears to be a fully digital radio/climate controls screen on the center stack with physical dials for adjusting certain functionalities.

All-New 2022 INFINITI QX60 Tech Stories: Performance - Intelligent All-Wheel Drive (AWD) www.youtube.com

There's a quilted leather dashboard and long horizontal design feature that seamlessly covers the dashboard vents under one housing. Though not shown, the QX60 is expected to have a fully digital instrument cluster.

Infiniti has already divulged a few key details about the revised QX60. It will be powered by a 295-horsepower 3.5-liter V6 engine that is paired with a nine-speed automatic transmission. That's the same power plant that is in the 2022 Nissan Pathfinder. The SUV will be available with all-wheel drive. It's likely that the QX60 will have drive modes similar to those in the Pathfinder.

The model will have a 6,000-pound maximum towing capacity. A 3,500-pound maximum is standard.

Infiniti is promising a Sports drive mode where the movement, power, and control of the car are said to be similar to those in a sports car. Gears are held longer and engine braking helps along the way.

The 2022 Infiniti QX60 is expected to arrive in North American showrooms in the fall of 2021, followed by other markets worldwide. It will debut June 23.

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