Chevrolet expands availability of Midnight, Sport, and RS packages
Chevrolet is known for offering a long list of packages for their trucks and SUVs. That list is about to get longer for some. The company's Midnight, Sport, and RS packages will be offered on an expanded number of vehicles.
The move makes Midnight and Sport packages available on more than half of the Chevrolet lineup, where it's already a popular choice. One out of every five Chevy Trax models is sold with either of the packages. Those two packages will now be offered on the 2021 Chevrolet Traverse.
The 2021 Chevrolet Traverse Midnight Edition will be added to the company's lineup for the current model year.Photo courtesy of Chevrolet
"Customer choice is a competitive advantage for Chevrolet," said Steve Majoros, vice president, Chevrolet Marketing. "Special editions and unique trims allow us to offer customers the custom look they want straight from the factory. This helps us get more customers interested in our vehicles, which in turn can help Chevrolet grow sales volume, market share and revenue. It's a win-win for everyone."
The Traverse Midnight Edition comes is available on Traverse LS and LT trims. It has a Mosaic Black Metallic exterior paint color, black ice grille, black-painted aluminum wheels, black bowtie emblem, black badging, and black roof rails.
The Traverse Sport Edition is also available on Traverse LS and LT trim levels. A variety of exterior paint colors are available with the package. It gets black-painted aluminum wheels, a black ice grille, black fog lamp bezels, and black tailgate appliqué along with black roof rails, black badging, and black bowtie emblems.
Chevrolet will expand the RS Trim package to the 2022 Chevrolet Equinox. The offering includes a gloss black mesh grille, 19-inch Dark Android wheels, black bowtie emblems, black badging, black nameplates, and black roof rails. Inside the cabin Equinox RS models get an RS shift knob and black upholstery with red stitching.
It was recently announced that a mid-cycle refresh of the Equinox and Traverse has been pushed back to the 2022 model year due to COVID-19-related delays. Updates for that model year are expected for the exterior and interior of the vehicle though there will likely be no powertrain changes.