Take a Look

Barrett-Jackson puts five iconic cars through the Carvana spinner

A partnership with Barrett-Jackson celebrates the new Carvana spinner technology.

Photo courtesy of Carvanna

Carvana specialized in online car sales before coronavirus made it the thing to do. The used car retailer is showing off their 3D image mapping data in a fresh way, taking advantage of a partnership with famed auctioneers Barrett-Jackson.

The technology recently received a high-tech update. Each model in the company's 15,000-vehicle inventory is now imaged in detail using 64 camera angles, 26,000 LEDs, and gigabytes of mapping data. This allows buyers to see their possible online purchase in as much detail as possible before they buy.

Here's how it works. Before the models are listed, they're each driven into Carvana's dome-shaped photo booth. Once there, it's put on a spinner, "lit to perfection" by the LEDs, and captured in detail by the cameras. The innovation reveals images that are four times clearer than the company's previous spinner camera technology.

Go behind the scenes by watching the video below.

As a treat, buyers can now get up close with a 2018 Porsche 911 GT2 RS, 1966 Ford Shelby GT350 convertible, 1970 Plymouth Hemi Cuda, 2008 Bugatti Veyron, and 2017 Ford GT via their home computer, laptop, or mobile device.

"We made the virtual vehicle tour a reality when we launched Carvana, providing customers with proprietary, high-definition, 360-degree photography of every vehicle, inside and out, calling out features and imperfections, so they knew exactly what they're buying," said Ernie Garcia, Carvana founder and CEO. "This level of transparency was new to the industry when we launched just seven years ago, so we are incredibly proud to heighten that experience for customers with our advanced imaging technology. And we couldn't ask for a better way to showcase it than with Craig Jackson's epic vehicle collection."

With the imaging technology, details like factory-original black leather seating; in-violet metallic paint; a 3.8-liter, six-cylinder bi-turbo engine; and a 400-watt audio system all come into focus.

To see the vehicles on the spinner, visit Carvana.com/spinner.

To see the company's inventory of used vehicles in detail, including best-sellers like the Hyundai Palisade, Kia Telluride, and Toyota Tacoma, visit Carvana.com.

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The Bronco will get two new colors for 2022.

Ford

The new Ford Bronco was in such high demand that buyers were in for a long wait, even before the pandemic and microchip shortages wreaked havoc on automotive supply chains and production. Even now, with little hope of a speedy vehicle delivery, buyers are still lining up to get the new SUV, and to reward those whose dreams will have to wait until 2022, Ford is debuting two new colors: Eruption Green and Hot Pepper Metallic.


2022 Ford Bronco Eruption Green and Hot Pepper Metallic will be available. Ford


Ford revealed the colors at this year's Woodward Dream Cruise. The first-generation Bronco, which ran from 1966 through 1977, was the featured vehicle at the cruise, which presented the opportunity to introduce new colors for the upcoming model year. The two new colors won't join the Bronco's existing color catalog until order banks open for the new model year later in 2021. Ford says that the current color catalog which includes Antimatter Blue, Lightning Blue Metallic, and Rapid Red Metallic will be available through the end of the 2021 model year.


2022 Ford Bronco Many Bronco buyers will have to wait until 2022 to get their new SUV.Ford


The new colors may end up being the shades of choice for many current hopeful Bronco buyers. Along with pandemic-related delays, Ford's rollout of the new Bronco has been plagued by hardtop-related cosmetic issues. The problem is big enough for the automaker to replace the top of every hardtop Bronco built so far. This includes vehicles already purchased, the rare few sitting on dealers' lots, and even recently produced vehicles still hanging around the factory. Buyers still waiting for their Broncos to be built will be waiting a while, to the point that Ford says many orders will be pushed into the new model year. Ford is offering Bronco-related merchandise and promises a price lock for all buyers whose orders have been pushed, and now it appears they'll have two new colors to choose from as well.

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Three two-women teams will compete in a new Bronco or Bronco Sport.

Ford

As the pandemic ramped up last summer, auto event organizers were canceling left and right to avoid gathering groups of people to spread the virus. A few events went on, especially outdoor racing events such as the Rebelle Rally. The all-woman off-road event covers desert terrain in Nevada and California, and this year Ford Motor Company is sending three teams to compete in different versions of the Bronco and Bronco Sport SUVs.

All three teams will compete in some sort of Bronco SUV. Shelby Hall and Penny Dale, who drive a Bronco Sport in last year's Rebelle Rally, return to the competition in 2021, this time with a Bronco two-door. Pro off-roaders Melissa Fischer and Cora Jokinen will pilot a Bronco Sport in the X-cross class and novice racers Kathryn Reinhardt and Victoria Bundrant from accessory supplier 4Wheel Parts will drive a four-door Bronco in the 4x4 class.


2021 Rebelle Rally Two Broncos and a Bronco Sport will compete. Ford


The Bronco Sport and Bronco four-door are both Badlands models. The two-door Bronco is a Wildtrak model. All of the SUVs have been decked out in special Bronco 4600-inspired race livery. The two-door Bronco will enter the competition equipped with the Sasquatch package, but will otherwise retain is factory stock configuration. The Bronco Sport will also remain stock, other than having its back seat removed. Ford says the 4Wheel Parts team will accessorize the four-door Bronco.

The Rebelle Rally is the first women's off-road navigation rally in the United States. Teams are not allowed to use electronic maps, such as in-dash navigation or mapping tools built into smartphones. Ford says its teams will disable the features in the Broncos they'll be driving in the event.


2021 Rebelle Rally The Bronco Sport will remain stock, but will have its back seats removed.Ford

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