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AutoNation has raised $25 million for cancer research through its DRV PNK initiative

Toyota Mall of Georgia, one of AutoNation's dealerships, has raised money to support the caregivers at Children's Healthcare of Atlanta.

Photo courtesy of AutoNation

You know the pink license plate brackets and the pink-leather jacket clad spokeswoman. All that pink is paying off. AutoNation announced that it has raised $25 million for cancer research and treatment through its Drive Pink (DRV PNK) Initiative. Drive Pink launched in 2015.

In 2020 alone, DRV PNK funds have been invested in seven major research projects through the Breast Cancer Research Foundation (BCRF), the largest private funder of breast cancer research in the world. BRCF focuses their efforts in six different areas: tumor biology, treatment, survivorship, metastasis, lifestyle and prevention, and heredity and ethnicity.

"AutoNation has played a valuable role in enabling BCRF to be at the vanguard of every major breakthrough in breast cancer prevention, diagnosis, treatment and survivorship," said Mrya Biblowit, BCRF President and CEO.

"Every October, we celebrate all that we have accomplished through DRV PNK" said Mike Jackson, AutoNation's Chairman and CEO. "This year, we've taken our mission to new levels, thanks to the incredible support of our Customers, our Associates and our partners."

As part of its DRV PNK efforts, AutoNation works to raise awareness of breast cancer. The company sponsored NTT Indycar Series drivers Jack Harvey, Alexander Rossi, and Marco Andretti who were behind the wheel of vehicles wearing pink liveries.

October is Breast Cancer Awareness Month and AutoNation will be stepping up its efforts throughout the month. Expect to see ad campaigns reflecting such. The company's annual DRV PNK Across America Day by selecting local cancer treatment facilities to receive care bags for patients battling cancer.

For longtime AutoNation Associate and breast cancer survivor, Lisa Logan, DRV PNK is personal. "Sadly, just about everyone has been touched by cancer. I am so proud to work for a company that not only supported me throughout my journey, but that also supports such an important cause."

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The 2022 Acura TLX has the technology enabled.

Photo courtesy of Acura

Toyota and Lexus announced that the WarnerMedia RIDE app would be coming to their models earlier this year. Now, Honda and Acura will be offering the same.

On certain Wi-Fi enabled Honda and Acura vehicles, AT&T unlimited in-car Wi-Fi users will have access to the WarnerMedia RIDE app. The app allows users to connect multiple devices in their vehicles to browse, stream and share premium content from the WarnerMedia library while on the road.

Honda and Acura vehicle owners have been able to use their on-board modem as a hot spot for connecting up to seven devices since 2017. Models compatible for the new tech include the Acura RDX (2019-present), Acura TLX (2021), and Acura MDX (2022) across all trim levels. Honda vehicles with the tech include Accord (2018-present, Touring), Odyssey (2018-present; Touring, Elite), Insight (2019-present, Touring)., Passport (2019-present; Touring, Elite)., and Pilot (2019-present; Touring, Elite, Black Edition).

The WarnerMedia RIDE App allows passengers to access 1,000+ hours of live and on-demand entertainment. The app includes hit TV shows and movies from top brands such as Cartoon Network, CNN, HBO Max, TBS, TNT and TruTV, spanning animation, entertainment, news, sports and more.

WarnerMedia RIDE app The WarnerMedia RIDE app allows users to choose their own avatar.Photo courtesy of Acura

Users can set up profiles and personalize their user exerpience with an avatar from the WarnerMedia library. Profiles also ensure age-appropriate content with options for adults to restrict access to their profiles with an access code.

"Wireless connectivity and connected car services continue to be key features for customers and our long-standing relationship with AT&T continues to be one way we deliver exciting new content to Honda and Acura owners," said Art St. Cyr, vice president of North American Auto Strategy for American Honda. "Honda will continue working to enhance the in-car experience, including the capabilities of the AT&T network and access to top content with WarnerMedia RIDE."

"We're always looking for new and innovative ways to elevate the connected car experience for our customers. With WarnerMedia RIDE, we are delivering a connected experience that's perfect for journeys," said Joe Mosele, vice president, Mobility & Internet of Things, AT&T. "Our collaboration is keeping Honda and Acura owners connected wherever they travel with hours of news and entertainment for the whole family."

WarnerMedia RIDE is available now in the App Store and on Google Play for all U.S. unlimited data plan subscribers. WarnerMedia RIDE is included at no additional cost for existing and new unlimited subscribers.

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Hyundai employees present a check for $25,000 to Kids Meals Inc.

Photo courtesy of Hyundai Motor America

Long after the last of the snow and ice has melted, Texans are still feeling the effects of the winter storms that made their way through the region in February. Part of those ongoing effects have been food insecurity, which was already a problem in the area, and throughout the country, due to the economic effects of the COVID-19 pandemic.

Hyundai Motor America and its Central Texas dealers recently donated $75,000 in support of ongoing relief efforts.

"Far too many children and their families are experiencing food insecurity made worse by the pandemic and the recent winter storms in Texas," said John deNeve, General Manager, South Central Region, Hyundai Motor America. "That is why we have partnered with Kids' Meals Inc. and the Central Texas Food Bank, to bring much-needed relief to the most vulnerable families across Central Texas."

Kids' Meals Inc. in Houston received $25,000 on May 26. Hyundai's donation will help provide 12,500 free healthy meals to children and families across Houston and Harris County over the next four weeks.

An additional donation of $25,000 was given to the Central Texas Food Bank in Austin on May 29. This donation from Hyundai will help provide 100,000 meals for the estimated 470,000 Central Texans in need of food assistance. Local Austin Hyundai dealer Scott Stark of South Point Hyundai provided a matching donation of $25,000.

"We're so grateful to Hyundai for being such a great community partner," said Derrick Chubbs, President and CEO of the Central Texas Food Bank. "This generous donation of $50,000 to help fight hunger here in Central Texas will provide 200,000 meals for our neighbors in need. Demand for our services is still extremely high as a result of the pandemic and February's winter storms, so this donation will be vital in helping us meet the elevated need."

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