Sundance

2021 Acura Festival Virtual Village brings Sundance Film Festival, 2022 MDX to fans

"Days in the Lab" features the filmmaking skill of Sundance Institute 2020 Screenwriters Lab alumni Phillip Youmans.

Photo courtesy of Acura

Acura is the presenting sponsor of this year's Sundance Film Festival and they're not just setting up a car in front of a movie theater and calling it a day. The Acura Festival Virtual Village will offer the film community and fans the opportunity to tune in for filmmaker and talent interviews and daily musical performances, and virtually explore the 2022 Acura MDX.

Due to COVID-19, many aspects of traditional Sundance programming will be able to be seen in movie theaters across the country rather than requiring industry enthusiasts to trek to Utah. Acura has partnered with a 21-year old auteur director and Sundance Institute 2020 Screenwriters Lab alumni Phillip Youmans to direct "Days in the Lab", a new 30-second spot that will play for audiences prior to select 2021 Sundance Film Festival screenings.

Days in the Lab film movie short On-set with "Days in the Lab" as it was filmed.Photo courtesy of Acura

Days in the Lab film movie short

'Days in the Lab" was shot on Super 16 millimeter film and delivers the story of an independent filmmaker. The story was inspired by Youmans' own experience as a participant in the Sundance Labs. These labs help storytellers further develop their craft in their through a variety of opportunities that focus on various aspects of the film industry.

"The filmmaking process is an emotional ride, but a gratifying one. With this piece for Acura, I wanted to follow the triumphs and tribulations of the creative process, something every artist can relate to," said director Phillip Youmans. "Moreover, this piece stands for the idea that anyone can achieve their goals - no matter where you come from - with a little hard work and perseverance."

"Acura, as a brand rooted in innovation, embraces new and creative ideas and we connect fully with the wonderful storytelling that Phillip captures in 'Days in the Lab,'" said Jon Ikeda, Vice President and Acura Brand Officer. "Through our partnership with Phillip and Sundance Institute, Acura is proud to offer a platform for independent filmmakers and emerging artists to share their voices and showcase their creativity."

During the 2021 Festival, Acura also will host a virtual premiere party for "How it Ends", which was written, directed, and produced by Daryl Wein and Zoe Lister-Jones and stars Lister-Jones, Olivia Wilde, Fred Armisen, Helen Hunt, Lamorne Morris, and Nick Kroll. It will premiere on Friday, January 29 at 3 p.m. PST. The "How it Ends" cast and crew will be treated to pizza from a local Los Angeles restaurant, safely delivered in the new MDX.

Additionally, Acura and IMDb will present exclusive video content from this year's Festival, sharing interviews and clips with film enthusiasts around the world. Entertainment fans can access coverage on the IMDb homepage.

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The 2023 Acura Integra is a very good thing
Acura

After years of rumors and speculation, we finally got confirmation that the Acura Integra is returning. The iconic Japanese sports car left the market in the early 2000s, and has been notably absent since. Now, though, Acura is bringing it back. Today, the automaker announced that production had begun. The new Integra will be the first to be built in the U.S., and production will take place at Acura's Marysville Auto Plant. Interestingly, Acura's five other models are built in the Ohio facility.

2023 Acura Integra2023 Acura Integra reservations begin soonautomotivemap.com

The Integra will start arriving on dealers' lots in early June, and will carry a starting price of $30,800 before destination. The car is the only liftback in its segment, and gets a turbocharged four-cylinder engine with 200 horsepower. A six-speed manual is available, but buyers can opt for a continuously variable transmission.

2023 Acura IntegraThe new Integra comes as a five-door only. Acura

Acura says the Integra rolls down the same production line as the TLX sedan. The car required a rethink of Acura's production processes, and COVID-19 threw a wrench in development efforts. Acura notes its team worked rmotely and traveled to Japan to collaborate with home-office engineers. The Integra will also usher in a new training process for Acura, where associates learn the vehicle, the production process, and tooling before ever seeing the actual car.

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Reservation books open on March 10.

Acura

Enthusiasts loudly bemoan the demise of small, cheap cars with manual transmissions, but some automakers haven’t given up the fight. Honda has continued the tradition with the Civic Si and Civic Type R, and now it’s Acura’s turn. After months of teases and speculation, reservations for the new 2023 Integra open on March 10.

2023 Acura IntegraThe new Integra comes as a five-door only. Acura

Acura says it will elaborate on the Integra’s specs and features soon, but we have a good idea of what we’ll see when it does. The car will be powered by a turbocharged four-cylinder engine making north of 200 horsepower and will come with a six-speed manual transmission. Rev-matching and other trick performance features from the Honda Civic Type R and Civic Si will make their way into the new Integra, and the five-door car will likely ride on 19-inch wheels as the prototype does.

All automakers are struggling to keep pace with demand, as a global chip shortage and other supply chain disruptions continue. Acura says production of the new Integra will be limited, but does not share exact quantities. Other brands, such as Ford, have expanded production numbers of new and popular vehicles in response to swelling demand, but there’s no word yet on how restrictive or flexible Acura’s plans are.

2023 Acura IntegraThe Integra has a long motorsport and tuning history. Acura

Reservations open on March 10 for the 2023 Acura Integra. If you’re interested in getting on the list, head to acura.com/integra to enter your contact information. You’ll be notified when reservation books open.

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