Super Bowl LV

Watch: All of Super Bowl LV's car commercials in one place

Cadillac brings back the "Edward Scissorhands" universe in its Super Bowl LV commercial.

Photo courtesy of Cadillac

What. A. Game. Super Bowl 55 festivities are underway and, perhaps more importantly, so are the ads. If you're looking for all of the big game's best car, truck, and SUV company ads all in one place, you've come to the right spot.

Scroll down. Watch. Enjoy. As you do, remember that a recent survey revealed that Americans did not want preachy ads on their screen during the Big Game, instead preferring humorous and entertaining ads. Did automakers strike the right tone?

Click here to see auto industry ads that aired during the 2020 Super Bowl.

Toyota "Upstream"


The 60-second spot, titled "Upstream", features Team Toyota athlete Jessica Long's long journey to success, which started when she was adopted by an American couple from a Russian orphanage. Soon after adoption, Long's legs would have to be amputated due to a rare condition.

Long is currently the second most decorated Paralympian in U.S. history. A five-second "billboard" within the ad encourages people to "think about the impact they have on those around them and follow Centers for Disease Control and Prevention (CDC) COVID-19 guidelines", according to a release.

General Motors "No Go Norway"

General Motors is going predominantly electric (not all-electric as many outlets reported over the last two weeks) and they're using Saturday Night Live veteran Will Ferrell to convey their pro-electric message in a humorous way. Last week, the company released some teasers of the spot.

Jeep "The Middle"

Nearly 10 years to the day after the launch of the "Imported from Detroit" campaign, Jeep has teamed up with Bruce Springsteen to launch a two-minute film entitled "The Middle". It will air just one time on TV during the game and then be housed on the brand's social media pages.

The film strikes a completely different tone than last year's "Groundhog Day" ad by Jeep, which starred Bill Murray and was widely heralded as one of the best of the Super Bowl lot. It also starred a live groundhog, which was rescued from Pennsylvania.

Cadillac "ScissorHandsFree"

Tim Burton's "Edward Scissorhands" is back, this time during a new commercial that airs during the fourth quarter of the Super Bowl. The spot stars Timothée Chalamet, as Edward Scissorhands' son, Edgar, and Winona Ryder, reprising her role as Kim, Edgar's mother.

According to a release from Cadillac, "In the spot, Edgar, who has inherited his father's shears for hands, finds many of life's tasks difficult. To make them a little easier, Kim presents him with a new Cadillac LYRIQ — the brand's first all-electric vehicle. Not only does he have his own transportation, but the LYRIQ is also equipped with the Super Cruise hands-free driver assistance feature, allowing him to confidently let go of the wheel when the system is engaged, and the vehicle is on an enabled road."

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Buying guide

How to buy a modified car: Three tips

This is a clean modified truck, but they don't all end up this way.

Bring a Trailer

Modified cars are a mixed bag. Sometimes, they're incredibly well built and better than the original, but too many times they're only partially finished or end up being rushed as their owners get late-project anxiety. Whatever the case, buying a modified car can be a stressful process if you haven't done your homework ahead of time. The good news is that you can get a good deal on a reasonably well sorted project or modified car, but you'll need to be careful. Looking at used Lexus LXs earlier today, it became clear that there are as many modified vehicles for sale as there are clean examples.

This LX got me thinking about the breakdown between buying a rig and building one. The modifications made by this Lexus' seller are almost exactly what I would do if I were building a light overlanding rig. What could go wrong? I'm still on the fence about the Lexus, but the three topics below will help you make the right decision on buying a modified car.

2004 Lexus LX 470 Even if the mods are well done, you'll want to have the vehicle inspected before you buy.Bring a Trailer

Understand your personal taste

I mentioned the LX470 and how the owner's updates were pretty close to what I'd do with the truck. That's an exception to the rule, because 90 percent of the time I walking away from a sales listing because of modifications, rather than the other way around. If you're hoping to find a tastefully modified car that matches your exact tastes, you could be waiting a while. If you're hoping to sell a modified car, the same is true in reverse. Finding a buyer for your extremely personalized project car may not be the easiest thing you've ever done.

2004 Lexus LX 470 It's a good idea to seek out vehicles in solid shape, regardless of mods.Bring a Trailer

Be aware of condition and quality

This Lexus looks to be well maintained and in good shape. It also doesn't hurt that the LX is one of the most reliable vehicles built by one of the world's most quality-conscious automakers. Even so, it's hard to know what you're getting with this, or any other, modified vehicle. There's a little rust in this image, but the lift kit, wheels, and bumper mods all look good. However, even if the truck looked brand-new, you'd want to get a pre-purchase inspection. An independent mechanic can tell you if there are potential issues that are unrelated to mods, and you'll want to be sure that any modifications are installed properly.

2004 Lexus LX 470 Some mods are more useful than others.Bring a Trailer

Keep an eye on the price

Most people are reasonable when it comes to selling their modified cars, but there are hundreds of "I know what I got" memes on the internet for a reason. Some sellers want to recover every penny of the money they spent customizing their cars. They're convinced that the mods drastically increased the car's value and can't understand why the customized car isn't as attractive to you as it is to them. Tread lightly and be careful not to insult the owner, but it's your job to work toward a reasonable, fair price.

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New AWD performance car

The Subaru WRX is all-new for 2022

The new WRX's body cladding is already stirring up controversy.

Subaru

The Subaru WRX is a rally-bred performance car that offers a unique mix of rowdy all-wheel drive fun, a value price, and youthful styling. The car is long overdue for an update, though, and Subaru is doing just that for the 2022 model year. The fifth-generation WRX is all-new, and features a more powerful engine, along with several go-fast upgrades.

2022 Subaru WRX Both a manual and an automatic transmission will be offered.Subaru

A new GT trim joins the WRX lineup for 2022. It features a new automatic transmission, adaptive dampers, and drive mode selections. With various customization options available to the driver, the system offers up to 430 different settings combinations. The GT's interior adds Recaro seats wrapped in Ultrasuede with red stitching. The GT also gets exclusive 18-inch wheels.

Though still a Boxer engine, the 2022 WRX's powerplant is new and more powerful than before. It delivers 271 horsepower and 258 pound-feet of torque, as well as a broader torque curve. Subaru says that the larger engine plus an electronically controlled turbo wastegate and air bypass valves improve responsiveness and acceleration.

2022 Subaru WRX A larger 11.6-inch infotainment screen is on board. Subaru

All WRX models come with Subaru's Symmetrical all-wheel drive system and active torque vectoring, which can shift power to individual wheels that need the most traction. A six-speed manual transmission is standard, but a new Subaru Performance Transmission is available, which features faster shifts and other features to improve performance.

The 2022 WRX also gets a tech upgrade that brings a large 11.6-inch tablet-style touchscreen. It runs Subaru Starlink infotainment, handles HVAC and vehicle controls, and offers split-screen functionality for two apps to run simultaneously. Apple CarPlay and Android Auto are standard, as is Bluetooth, SiriusXM radio, and HD radio. An upgraded version of the system also offers navigation with three years of free map updates.

2022 Subaru WRX Subaru will offer a new GT trim with upgraded suspension and finishes.Subaru

As it has done with many of its other vehicles, Subaru is equipping every WRX with its EyeSight suite of advanced driver aids. The packge includes lane departure prevention, adaptive cruise control with lane centering, and more. A new available automatic emergency steering system works with the car's pre-collision braking feature to help avoid collisions at speeds under 50 mph.

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