NACTOY

Ford, Hyundai win big as 2021 North American Car, Truck, SUV of the Year announced

The 2021 Ford Mustang Mach-E came up with a trophy at the annual NACTOY awards.

Photo courtesy of Ford Motor Company

While it's an honor just to be nominated as a finalist, three vehicles stood out to the jurors of the North American Car, Truck, and SUV of the Year (NACTOY) awards. All NACTOY nominees are vehicles that have either been introduced for the 2021 model year or undergone a significant redesign.

Ford and Hyundai earned top honors with the Ford F-150 earning the North American Truck of the Year award, Ford Mustang Mach-E taking the North American SUV of the Year trophy, and the Hyundai Elantra getting the North American Car of the Year nod.

2021 North American Car of the Year: Hyundai Elantra

2021 Hyundai Elantra

Photo courtesy of Hyundai Motor America

Hyundai has redesigned the Hyundai Elantra for the 2021 model year taking it from a passive daily driver to an engaging small car with a lot of zip, especially in the Elantra N model where it gets a standard manual transmission and tuning to make it a sleeper. It also has a boatload of high-tech features that make it punch far above its price tag, which starts under $20,000.

2021 North American Truck of the Year: Ford F-150

2021 Ford F-150 Tremor Photo courtesy of Ford Motor Company

Ford didn't just redesign its F-150, it listened to its customers and made it better for them. Sure, that seems simple enough but while they may get accused of not going far enough, NACTOY jurors appear to have recognized how innovative the redesign is for the average F-150 customer. On-board generator? Check. Collapsable shifter? Check. Fold out work station for the driver? Check. Clamp zones in the tailgate? Check.

Ford recently made news saying that the F-150 will be the latest model that is available with the Tremor off-roading package.

2021 North American SUV of the Year: Ford Mustang Mach-E

2022 Ford Mustang Mach-E

Photo courtesy of Ford Motor Company

The Ford Mustang Mach-E is the first all-electric crossover the company has offered and Ford is aiming to do it 100 percent right the first time. Like other electric SUVs, the Mustang Mach-E comes in a variety of battery range levels. Ford is pairing those with options for all-wheel drive and premium appointments, treating the Mustang Mach-E more as a traditional vehicle than an electric outlier.

Ford recently announced a new Mustang Mach-E GT Performance Edition will be added for the 2022 model year.

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Biden will target 50 percent of all vehicle sales for EVs by 2030.

Ford

In the last several months, we've seen automakers from all corners of the globe commit to some degree of electrification by the end of the decade and beyond. That includes the American Big Three: Ford Motor Company, General Motors, and Stellantis (Chrysler, Dodge, Jeep, others). Today, President Joe Biden plans to throw his weight behind these efforts by signing an executive order that sets a goal of pushing the sales of zero-emissions vehicles to half of all vehicle sales in the U.S. by 2030.

Biden's target is not legally binding, but the industry is already jumping on board. In a joint statement, Ford, General Motors, and Stellantis confirmed that they aim to hit an EV sales volume of 40-50 percent annually. It's worth noting that the President's 50 percent goal and the automakers' sales targets also include plug-in hybrid vehicles, which still use a traditional gasoline engine.


Jeep PHEV The target also includes plug-in hybrid vehicles, which still use gas engines.Jeep


Auto unions and dealers are not opposed to the ambitious roadmaps laid out by the Big Three, but both have differing views on what is essential and how things will ultimately play out. While aware of the goals, the UAW is focused on wage growth and the preservation of jobs and benefits. It feels that an increase in EV production volume must happen here in the U.S. to include good-paying American union jobs.

Dealers, to a degree, are supportive of the goals but skeptical of their ultimate success. Some feel that electric vehicles do not present the earth-shattering shift in functionality and usability that other new products, such as smartphones, did in different industries. Regardless of concerns and skepticism, it appears that automakers are going all-in on the shift to electrification, so we're bound to see a wealth of new battery-electric and plug-in hybrid vehicles in the next few years.


GM battery facility rendering Automakers are pledging billions to increase EV and PHEV production volume.GM

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Research and development

Ford names site for battery development facility

Ford's new facility will house battery research and development.

Ford

Ford is in the news again for its electrification efforts, this time with the confirmation of a Michigan location for a new battery research and development facility in Romulus, Michigan. The facility may eventually help Ford in-source much of its EV supply chain, a shift that could prevent or mitigate the challenges presented by parts and technology shortages.

As part of its electrification initiative, the automaker plans to build a new research and development facility, called Ford Ion Park. The facility will house new tech research, pilot programs for new manufacturing techniques, and will help give Ford more control over its supply chain.


Ford Ion Park Once complete, the facility will initially house 200 engineers.Ford


The price tag for the new facility and related efforts lands at $185 million, which sounds like chump change for a global automaker until we consider that Ford has committed $30 billion to electrification by 2025. The automaker says that its new facility renews its dedication to Michigan as its home base for EV development, a promise it originally made back in 2010. The company's new electric F-150 Lightning pickup truck will be built in Dearborn, which will add 500 jobs. An additional 225 jobs will be retained at Ford's Dyke Electric Powertrain Center.

As part of Phase One of the project, Ford plans to hire 200 engineers within 18 months of the 270,000-square-foot facility's opening. Ironically, the site was previously owned by A123 Systems, a battery manufacturer that closed the facility in 2017 due to low demand for batteries.


Ford Ion Park Ford has committed $185 million to the new facility and related efforts.Ford

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