First 2021 Ford Bronco deliveries delayed until late summer, Bronco Sport unaffected
Reservations are open for the 2021 Ford Bronco, buy buyers will have to wait a bit longer than initially anticipated for the SUV, the automaker confirmed to Car and Driver. Orders for two- and four-door models, which were set to open on December 7, will now be pushed back to mid-January. Models with the Sasquatch package and manual transmission now won't be destined for driveways until 2022.
The blame, Ford says, is on suppliers. Due to COVID-19, makers up and down the supply chain have been experiencing delays, leading to the decision to push back the expected dates of deliveries. It is not immediately clear exactly which suppliers are experiencing the issues related to the Bronco.
In the meantime, customers can still configure a Bronco on Ford's website trying out the aesthetics of a variety of trim levels, and check (and uncheck) options boxes for wheels, paint colors, and add-ons.
Reservation holders will now have until March 19 (the previous deadline was January 31) to finalize their builds and select a dealer for delivery. They'll also have to agree to the pricing of their model and officially place their order.
The 2021 Ford Bronco represents a resurgence of the hallowed nameplate. The model comes in two- and four-door varieties, and has a Bronco Sport crossover SUV as part of its family. Prior to the latest announcement, a source that spoke to Car & Driver relayed that the company has received enough deposits to keep it busy though at least mid-2022. Now it is likely that the timeline will keep the company occupied through the end of that year.
Ford has revealed that two-thirds of reservation holders have called dibs on a four-door Bronco with the other third getting the two-door version. The most popular Bronco trim levels chosen so far are among the most expensive - Wildtrak and Badlands. The Bronco Wildtrak has garnered about 26 percent of the reservations while Badlands has 20 percent. The remaining 54 percent of reservations are split between the remaining five grades: Bronco base, Big Bend, Black Diamond, Outer Banks, and First Edition. First Edition models sold out quickly.
Ford Motor Company has established the Bronco Wild Fund, a charitable effort aimed at supporting the enjoyment and preservation of America's wilderness through a variety of grants and initiatives. The endowment of the Wild Fund will be funded by a portion of the proceeds from Bronco two-door, four-door, and Bronco Sport sales, as well as Ford licensed merchandise. Ford says that the goal is for the fund to raise up to $5 million annually.
The Ford Bronco Sport is currently arriving at dealerships nationwide.